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cPixel Facebook Pixel CAPI GA4 vs Nabu
Side-by-side comparison
cPixel Facebook Pixel CAPI GA4
Server-side Conversions API for Meta, TikTok, GA4 and OpenAI Ads. Watch every send live.
shopifyFree
At a glance
| Metric | Nabu: Google Ads Pixel | cPixel Facebook Pixel CAPI GA4 |
|---|---|---|
| Rating | 4.7 ★ | — |
| Total reviews | 487 | 0 |
| Free plan | Yes | Yes |
| Pricing | Free to install | Free |
| Built for Shopify | ★ Yes | — |
| Pricing tiers | 3 tiers | ★ 4 tiers |
| Listed features | 5 | 5 |
| Languages | 20 supported | 20 supported |
| Listed since | Jul 2017 | Sep 2026 |
AppRanks verdict
Generated from live data on this pageThe call
On the measured data here, Nabu leads on more dimensions (3 vs 0). Pick cPixel Facebook Pixel CAPI GA4 if one of the points where it leads is what you need.
Where Nabu leads
- More published reviews: 487 vs 0.
- Ranks higher in Ads: #32 vs #257 of 455.
- Lists A/B testing, AI copywriting and AI images and video (+70 more) in its marketplace category features; cPixel Facebook Pixel CAPI GA4 doesn't.
How this is generated
Built only from the Shopify App Store listing data shown on this page. AppRanks does not accept payment to influence comparisons. Read the methodology
Read each app's audit: Nabu: Google Ads Pixel audit • cPixel Facebook Pixel CAPI GA4 audit
1. Listing metadata
Field-level data| Field | Nabu | cPixel Facebook Pixel CAPI GA4 |
|---|---|---|
| Tagline | ||
| Listing audit | 96/100 listing audit | 89/100 listing audit |
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed |
2. Pricing & plans
Marketplace-listed plans · paid plans cheapest first, not matched tier-for-tierTier
Nabu
cPixel Facebook Pixel CAPI GA4
Free plan
Free to install
Free
- Single 1-click automatic pixel creation
- Purchase and conversion tracking
- Error-free Google Ads tracking
- Google Tag (gtag) install
- No theme file or code changes
- Agency & MCC account support
- Duplicate conversion protection
Free
Free
- 50 orders a month
- 7 uncapped days after you install
- Live: 3 a day, 10 total, 300 events
- CAPI pauses at 50, resets each month
- Paused orders are sent when you upgrade
- Meta, TikTok, GA4 and OpenAI Ads pixels
- Up to 10 ad accounts per platform
- Unlimited browser events, never metered
Paid plans
Advanced
- Unlimited orders
- Five 1-click automatic pixel creation
- Purchase and conversion tracking
- Post-purchase tracking
- Add to cart tracking
- Begin checkout Tracking
- Checkout Extensibility
- Conversions with Cart Data
Plus
- Unlimited orders
- Unlimited 1-click automatic pixel
- Purchase and conversion tracking
- Post-purchase tracking
- Begin checkout & Add to cart tracking
- Analytics & Checkout Extensibility
- Conversions with Cart Data
- Priority Support
Starter
- 1,000 orders a month
- Server-side CAPI sending never pauses
- 10 live sessions a day, no event cap
- Reconcile orders against ad accounts
- Over 1,000: stream locks after 72h
- Meta, TikTok, GA4 and OpenAI Ads pixels
- Up to 10 ad accounts per platform
- Unlimited browser events, never metered
Growth
- 3,000 orders a month
- Server-side CAPI sending never pauses
- 10 live sessions a day, no event cap
- Reconcile orders against ad accounts
- Over 3,000: stream locks after 72h
- Meta, TikTok, GA4 and OpenAI Ads pixels
- Up to 10 ad accounts per platform
- Unlimited browser events, never metered
Scale
- 10,000 orders a month
- Server-side CAPI sending never pauses
- 10 live sessions a day, no event cap
- Reconcile orders against ad accounts
- Live stream never locks
- Meta, TikTok, GA4 and OpenAI Ads pixels
- Up to 10 ad accounts per platform
- Unlimited browser events, never metered
3. Features
As listed by each developerNabu
- Google Ads conversion tracking that resolves pixel errors and stays accurate
- Google Ads enhanced conversions send first-party data in a privacy-safe way
- Google Ads upsell tracking on post-purchase pages, plus cart and checkout events
- Set your Google Ads conversion value to include or exclude shipping and tax
- Google Ads tracking with no theme edits, for agency, MCC and multiple accounts
cPixel Facebook Pixel CAPI GA4
- Server-side purchase CAPI for Meta (Facebook), TikTok, GA4 and OpenAI Ads
- Watch every conversion send live, with the ad platform's own reply
- Purchase tracking rebuilt from your Shopify order, not from the browser
- Event deduplication: one ID per order, so a retry is not a second sale
- See why an event was skipped, and no script tags left behind
4. Categories & rankings
Shared categories on the same row · in-category position inline5. Category features
Marketplace-curated features per categoryAds2 shared · 41 total
Only in Nabu
- AI targeting
- Audience segments
- Behavior
- Custom audiences
- Demographic
- Device
- Event-based
- Keyword
- Location-based
- Lookalike audiences
- Platform
- Product category
- Retargeting
- Time-based
- Ad exchange
- AI copywriting
- AI images and video
- AI optimization
- Automated campaigns
- Bid optimization
- Influencers and affiliates
- Pixel management
- Shoppable videos
- Social media
- Templates
- Video ads
- Website
- A/B testing
- Ad spend
- Click-through rates
- Cost per acquisition
- Dashboards
- Demographic analysis
- Engagement metrics
- Impression counts
- ROI analysis
- Traffic source
- UTM attribution
Only in cPixel Facebook Pixel CAPI GA4
None
Listed by both (2)
- Conversion tracking
- Performance tracking
Analytics0 shared · 34 total
Only in Nabu
- Activity tracking
- Broken links
- Cohort analysis
- Event tracking
- Lifetime value (LTV)
- Loyalty analysis
- Page views
- Real-time tracking
- Replay filtering
- Segmentation
- Session replay
- Visitor IP
- Abandoned cart
- AI insights
- Checkout analytics
- Funnel analysis
- Marketing attribution
- Pixel tracking
- Profit insights
- Purchase tracking
- ROAS
- UTM tracking
- Analytics dashboard
- Benchmarking
- Custom dashboards
- Custom reports
- Data export
- Forecasting
- GDPR compliance
- Heatmaps
- Historical analysis
- Multi-store reports
- Notifications
- Report scheduling
Only in cPixel Facebook Pixel CAPI GA4
None
6. Search rankings
Top 5 keywords · shared rankings prioritized| Keyword | Nabu | cPixel Facebook Pixel CAPI GA4 |
|---|---|---|
| google ads | #1 | Not ranked |
| ads pixel | #2 | Not ranked |
| google ads tracking | #3 | Not ranked |
| chatgpt ads | Not ranked | #17 |
| facebook pixels | Not ranked | #21 |
7. Activity in the last 90 days
Tracked changes · pricing, features, copy, screenshotsNabu · 8 changes
- Nov 2descriptionListing copy updated
- Nov 2featuresFeatures list updated
- Nov 2descriptionListing copy updated
- Oct 21descriptionListing copy updated
- Oct 21descriptionListing copy updated
- Sep 4descriptionListing copy updated
- Sep 3descriptionListing copy updated
- Sep 1descriptionListing copy updated
cPixel Facebook Pixel CAPI GA4 · 6 changes
- Nov 13descriptionListing copy updated
- Sep 11descriptionListing copy updated
- Sep 11descriptionListing copy updated
- Sep 9descriptionListing copy updated
- Sep 9descriptionListing copy updated
- Sep 9featuresFeatures list updated
8. App details
Long-form descriptionNabu
Manual Google Ads conversion tracking can miss or double-count sales. Nabu installs the Google Ads pixel in 1 click via Google Tag (gtag), no theme edits. Google Ads enhanced conversions send privacy-safe first-party data. Google Ads events cover purchases, add to cart, checkout and post-purchase upsells. Set your Google Ads conversion value with or without shipping and tax. We track Google's code changes, so your Google Ads tracking stays accurate. Supports multiple Google Ads accounts and MCC.
cPixel Facebook Pixel CAPI GA4
Ad blockers, iOS limits and closed tabs stop browser pixels reporting conversions, so campaigns optimize on partial data. cPixel adds server-side tracking: each purchase is rebuilt from Shopify's order record and sent through the Conversions API to Meta, TikTok, GA4 and OpenAI Ads, even when the browser never does. Its event id comes from the order, so a retry is never a second sale. Every send appears live with the platform's own reply, and anything not sent carries the reason.
Frequently asked
Common questions about this comparisonIs Nabu: Google Ads Pixel or cPixel Facebook Pixel CAPI GA4 cheaper?
Both Nabu: Google Ads Pixel and cPixel Facebook Pixel CAPI GA4 offer a free plan. Nabu: Google Ads Pixel lists no paid plan with a published price; cPixel Facebook Pixel CAPI GA4 lists no paid plan with a published price. Prices are as listed on the Shopify App Store; check what each tier includes in the Pricing section above.
Should I choose Nabu: Google Ads Pixel or cPixel Facebook Pixel CAPI GA4?
AppRanks cannot separate these two on rating, because neither publishes one. Nabu: Google Ads Pixel does carry the larger published review base (487 vs 0). Read both apps' detail pages for the feature breakdown and recent listing changes.
Which is faster to set up, Nabu: Google Ads Pixel or cPixel Facebook Pixel CAPI GA4?
Both apps are one-click installs from the Shopify App Store. AppRanks doesn't measure setup time directly; Nabu: Google Ads Pixel has more published reviews to read for user-reported install experience (487 vs 0).
Which works better for small vs large Shopify App Store merchants?
AppRanks cannot say which fits a larger or smaller operation — there is no store-size measurement in the Shopify App Store data. What it can show: Nabu: Google Ads Pixel has 487 published reviews; cPixel Facebook Pixel CAPI GA4 has 0 published reviews. Compare plan limits and pricing tiers against your own volume.
Can I migrate data between Nabu: Google Ads Pixel and cPixel Facebook Pixel CAPI GA4?
Migration support varies by app and category. Nabu: Google Ads Pixel and cPixel Facebook Pixel CAPI GA4 both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from cPixel Facebook Pixel CAPI GA4" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
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