Nabu vs Bily

Side-by-side comparison

Nabu

4.7·491reviews

Google Ads conversion tracking with 1-click Google Pixel install. Enhanced & upsell conversions.

Built for ShopifyshopifyFree to install

Change

New comparison

Bily

3.6·16reviews

First-party server-side tracking and revenue attribution for paid ads

shopifyFree trial available

Change

At a glance

9 metrics · ★ = leads on this metric

Feature comparison between Nabu: Google Ads Pixel and Bily: Server‑Side Tracking
Metric	Nabu: Google Ads Pixel	Bily: Server‑Side Tracking
Rating	★ 4.7 ★	3.6 ★
Total reviews	★ 491	16
Free plan	Yes	Yes
Pricing	Free to install	Free trial available
Built for Shopify	★ Yes	—
Pricing tiers	3 tiers	★ 4 tiers
Listed features	5	5

AppRanks verdict

Generated from live data on this page

The call

On the measured data here, Nabu leads on more dimensions (4 vs 0). Pick Bily if one of the points where it leads is what you need.

Where Nabu leads

Higher average rating: 4.7★ vs 3.6★.
More published reviews: 491 vs 16.
Lists a free plan; Bily doesn't.
Available in more languages: 20 vs 1.

How this is generated

Built only from the Shopify App Store listing data shown on this page. AppRanks does not accept payment to influence comparisons. Read the methodology

Read each app's audit: Nabu: Google Ads Pixel audit • Bily: Server‑Side Tracking audit

1. Listing metadata

Field-level data

Field	Nabu	Bily
Tagline	“Google Ads conversion tracking with 1-click Google Pixel install. Enhanced & upsell conversions.”	“First-party server-side tracking and revenue attribution for paid ads”
Listing audit	96/100 listing audit	85/100 listing audit
Screenshots	6 images	4 images
Languages	EnglishPortuguese (Brazil)Chinese (Simplified)DutchFrench+15 more	English
Platforms	Shopify	Shopify
Developer	AdNabu Global, Inc.

Nabu vs Bily

Side-by-side comparison

Nabu

4.7·491reviews

Google Ads conversion tracking with 1-click Google Pixel install. Enhanced & upsell conversions.

Built for ShopifyshopifyFree to install

Change

New comparison

Languages	20 supported	1 supported

Listed since	Jul 2017	Jan 2021

Listed	July 18, 2017	January 26, 2021

Keyword	Nabu	Bily
google ads	#1	Not ranked
ads pixel management	#5	Not ranked
google ads tracking	#7	Not ranked
server-side pixel tracking	Not ranked	#14
server-side tracking	Not ranked	#15

Nabu: Google Ads Pixel is cheaper to start with — it offers a free plan and Bily: Server‑Side Tracking doesn't list one. Prices are as listed on the Shopify App Store; check what each tier includes in the Pricing section above.

Which has better reviews, Nabu: Google Ads Pixel or Bily: Server‑Side Tracking?

Nabu: Google Ads Pixel has the higher average rating (4.7★ from 491 reviews) compared to Bily: Server‑Side Tracking (3.6★ from 16 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.

Should I choose Nabu: Google Ads Pixel or Bily: Server‑Side Tracking?

Nabu: Google Ads Pixel holds the higher average rating (4.7★ vs 3.6★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.

Which is faster to set up, Nabu: Google Ads Pixel or Bily: Server‑Side Tracking?

Both apps are one-click installs from the Shopify App Store. AppRanks doesn't measure setup time directly; Nabu: Google Ads Pixel has more published reviews to read for user-reported install experience (491 vs 16).

Which works better for small vs large Shopify App Store merchants?

AppRanks cannot say which fits a larger or smaller operation — there is no store-size measurement in the Shopify App Store data. What it can show: Nabu: Google Ads Pixel has 491 published reviews; Bily: Server‑Side Tracking has 16 published reviews. Compare plan limits and pricing tiers against your own volume.

Can I migrate data between Nabu: Google Ads Pixel and Bily: Server‑Side Tracking?

Migration support varies by app and category. Nabu: Google Ads Pixel and Bily: Server‑Side Tracking both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Bily: Server‑Side Tracking" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.

Nabu vs Bily

Nabu

Bily

At a glance

AppRanks verdict

1. Listing metadata

Nabu vs Bily

Nabu

Bily

At a glance

AppRanks verdict

1. Listing metadata

2. Pricing & plans

3. Features

4. Categories & rankings

5. Category features

6. Search rankings

7. Activity in the last 90 days

Nabu · 8 changes

Bily · 2 changes

8. App details

Frequently asked

Is Nabu: Google Ads Pixel or Bily: Server‑Side Tracking cheaper?

Which has better reviews, Nabu: Google Ads Pixel or Bily: Server‑Side Tracking?

Should I choose Nabu: Google Ads Pixel or Bily: Server‑Side Tracking?

Which is faster to set up, Nabu: Google Ads Pixel or Bily: Server‑Side Tracking?

Which works better for small vs large Shopify App Store merchants?

Can I migrate data between Nabu: Google Ads Pixel and Bily: Server‑Side Tracking?

Track these apps' keyword rankings and listing changes

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