Side-by-side comparison · 24 data points
Build custom forms with our easy-to-use Form Builder app.
| Form Builder by Arctic Grey | Checkout Blocks & Customizer | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | images | images |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | ||
| Last updated | — | — |
Convert your checkout into a conversion engine with custom checkout rules, fields and customizer.
| Metric | Form Builder by Arctic Grey | Checkout Blocks & Customizer |
|---|---|---|
| Rating | 3.0 ★ | ★ 5.0 ★ |
| Total reviews | 3 | ★ 11 |
| Free plan | Yes | Yes |
| Pricing | Free trial available | Free |
| Built for Shopify | — | — |
| Pricing tiers | 3 tiers | — |
| Listed features | 3 | ★ 5 |
| Languages | 1 supported | 1 supported |
| Listed since | Oct 2017 | May 2023 |
Based on the data on this page, Checkout Blocks & Customizer is the stronger choice for most Shopify App Store merchants — 5.0★ vs Form Builder by Arctic Grey's 3.0★ is a meaningful gap that usually reflects real product or support quality differences across the user base.
Pricing entry tiers: Form Builder by Arctic Grey at Free trial available, Checkout Blocks & Customizer at Free. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
Recommended by size: small/early-stage merchants who need fast install and low risk should default to Checkout Blocks & Customizer; mid-market and enterprise merchants with specific feature requirements should evaluate both — Form Builder by Arctic Grey's 3-review base may include the workflow context that matches your specific use case better than Checkout Blocks & Customizer's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Shopify App Store listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Form Builder by Arctic Grey audit • Checkout Blocks & Customizer audit
| Keyword | Form Builder by Arctic Grey | Checkout Blocks & Customizer |
|---|---|---|
| form | #150 | #324 |
| forms | #172 | #301 |
| feedback form | #28 | #236 |
| event form | #187 | #240 |
Both Form Builder by Arctic Grey and Checkout Blocks & Customizer offer paid plans only. Form Builder by Arctic Grey starts at Free trial available; Checkout Blocks & Customizer starts at Free. Compare the per-tier features in the Pricing section above before committing.
Checkout Blocks & Customizer has the higher average rating (5.0★ from 11 reviews) compared to Form Builder by Arctic Grey (3.0★ from 3 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
Checkout Blocks & Customizer holds the higher average rating (5.0★ vs 3.0★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Shopify App Store. Checkout Blocks & Customizer has the deeper published review base (11 vs 3), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
Form Builder by Arctic Grey typically suits early-stage and growth-mode teams based on its published review base (3 reviews). Checkout Blocks & Customizer typically suits early-stage and growth-mode teams based on its published review base (11 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. Form Builder by Arctic Grey and Checkout Blocks & Customizer both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Form Builder by Arctic Grey" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
