Is B2B Studio for Marketing Cloud | SalesWings or Orca - Customer Marketing Leading Solution cheaper?

Both B2B Studio for Marketing Cloud | SalesWings and Orca - Customer Marketing Leading Solution offer paid plans only. B2B Studio for Marketing Cloud | SalesWings starts at paid; Orca - Customer Marketing Leading Solution starts at paid. Compare the per-tier features in the Pricing section above before committing.

Which has better reviews, B2B Studio for Marketing Cloud | SalesWings or Orca - Customer Marketing Leading Solution?

B2B Studio for Marketing Cloud | SalesWings (5.0★, 12 reviews) and Orca - Customer Marketing Leading Solution (5.0★, 16 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.

Should I choose B2B Studio for Marketing Cloud | SalesWings or Orca - Customer Marketing Leading Solution?

It depends on what you're optimizing for. B2B Studio for Marketing Cloud | SalesWings fits better if you prioritize broader integrations; Orca - Customer Marketing Leading Solution is the call if you need the larger user base. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.

Which is faster to set up, B2B Studio for Marketing Cloud | SalesWings or Orca - Customer Marketing Leading Solution?

Both apps are one-click installs from the Salesforce AppExchange marketplace. Orca - Customer Marketing Leading Solution has more onboarding documentation maturity (16 reviews vs 12), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.

Which works better for small vs large Salesforce AppExchange stores?

B2B Studio for Marketing Cloud | SalesWings typically suits early-stage and growth-mode stores based on its review-base composition (12 reviews). Orca - Customer Marketing Leading Solution aligns more with early-stage and growth-mode stores (16 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.

Can I migrate data between B2B Studio for Marketing Cloud | SalesWings and Orca - Customer Marketing Leading Solution?

Migration support varies by app and category. B2B Studio for Marketing Cloud | SalesWings and Orca - Customer Marketing Leading Solution both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from B2B Studio for Marketing Cloud | SalesWings" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.

AppRanks

B2B Studio for vs Orca - Customer — Salesforce

B2B Studio for Marketing Cloud | SalesWings vs Orca - Customer Marketing Leading Solution

Side-by-side comparison · 24 data points

B2B Studio for Marketing Cloud | SalesWings

5.0·12reviews

SalesWings covers all the essential B2B components for Marketing Cloud, in a compact platform. Detailed lead and account behavioral tracking, segmentation and audience building, lead and account scoring, B2B campaign reporting, and native sales insights.

Shopifypaid

Change

1. Listing metadata

Field-level data

	B2B Studio for Marketing Cloud \| SalesWings	Orca - Customer Marketing Leading Solution
Tagline	“SalesWings covers all the essential B2B components for Marketing Cloud, in a compact platform. Detailed lead and account behavioral tracking, segmentation and audience building, lead and account scoring, B2B campaign reporting, and native sales insights.”254 chars	“Orca is an intuitive, easily adoptable, and flexible platform built for Marketing, Sales, Customer Success, and more to leverage advocates and references. • Advocacy Strategy And Management • Accelerate Customer Marketing • Deepening Metrics, KPIs, & ROI”254 chars
Description	1086 / 2000 chars54% used	782 / 2000 chars39% used
Screenshots	—	—
Languages	enfrdees	en
Platforms	Shopify	Shopify
Developer	SalesWings	Cortez Labs

At a glance

9 metrics · auto-computed

Feature comparison between B2B Studio for Marketing Cloud | SalesWings and Orca - Customer Marketing Leading Solution
Metric	B2B Studio for Marketing Cloud \| SalesWings	Orca - Customer Marketing Leading Solution
Rating	5.0 ★	5.0 ★
Total reviews	12	★ 16
Free plan	—	—
Pricing	paid	paid
Built for Shopify	—	—
Pricing tiers	1 tier	—
Listed features	9	9
Languages	4 supported	1 supported
Listed since	Feb 2021	Aug 2019

Listed	February 2, 2021	August 19, 2019

Last updated	—	—

3. Features

As listed by each developer

B2B Studio for Marketing Cloud | SalesWings

Plug-and-play 360° customer journey tracking including real-time website tracking, campaign and content tracking as well as flexible custom event tracking for Salesforce Marketing Cloud
Advanced and user-friendly lead and account profiling tools for advanced scoring and qualification, identification of interests and needs for sales and marketing personalisation and reporting for Salesforce Marketing Cloud
Enable your sales team with insights for leads, contacts and accounts for sales enablement that will boost your sales teams efficiency tremendously for Salesforce Sales Cloud
Marketing Attribution reporting for Salesforce Marketing Cloud: Identify the marketing campaigns and activities that drive sales and outcomes
Signal based selling made easy, surface high-intent leads, contacts and accounts to your sales team easily in Salesforce Sales Cloud
Behavioral data collection for Salesforce Marketing Cloud, quickly deployed and flexible data collection across your domains, landing pages, apps and more
Lead scoring for Salesforce Marketing Cloud, Data Cloud, Agentforce, Salesforce and more
Behavioral segmentation and audiences for Salesforce Marketing Cloud for behavioral marketing use cases of all kinds
Fully compatible with Agentforce, Data Cloud, Sales Cloud, and any other Salesforce product

Orca - Customer Marketing Leading Solution

Identifying Advocates • Launching, growing and maintaining an advocacy program certainly has its pain points, which is why with Orca, the entire lifecycle doesn't have to be a full-time job. is a streamlined process.
Scheduling Reference Calls • Remove the endless scheduling email thread by putting the scheduling in the hands of your prospects and advocates with Orca's Scheduler
Managing Advocate Overuse • Prevent burnout without having to think by using Orca’s automated advocate usage management functionality.
Collecting Feedback • Reward your advocates and colleagues with gifts and track it all automatically and directly within Salesforce. Connect your favorite fulfillment tools for a seamless experience.
Rewarding Advocacy • Reward your advocates and colleagues with gifts and track it all directly within Salesforce.
No-Code Workflows • Automate and elevate your advocate program with clicks and admin-friendly custom component and configurations such as Advocacy Classification, Opportunity Conditions, Notification Alerts, and more.

Keyword	B2B Studio for Marketing Cloud \| SalesWings	Orca - Customer Marketing Leading Solution
feedback	Not ranked	#92

9. App details

Long-form description · keyword frequency

B2B Studio for Marketing Cloud | SalesWings

SalesWings provides essential tools for marketing, sales and agent operations running on Salesforce any Marketing Cloud edition. Use SalesWings stand-alone with Marketing Cloud, or in combination with CRM. Easily collect detailed behavioral activity, and leverage behavioral intelligence available in Marketing Cloud, Sales Cloud, Data Cloud and Agentforce Gain powerful insights and data points for your sales, agent, service and marketing processes: >> Interest of leads and accounts in services, products, categories, topics etc of interest for behavioral segmentation and reporting >> Identify sales-readiness with no-code lead and account scoring and grading with multiple scoring models >> Automate hand off of the best leads and accounts >> Granular lead, account, opportunity insights: Surface marketing touchpoints, interests and full engagement history to sales >> B2B marketing attribution reporting to understand impact of marketing campaigns on sales SalesWings is the missing piece in your Marketing Cloud puzzle, provided in a user-friendly and compact platform.

Top keywords

marketing9×6.16%
cloud6×4.11%
sales5×3.42%
marketing cloud4×2.74%
behavioral3×2.05%
saleswings3×2.05%
account2×1.37%
accounts2×1.37%
agent2×1.37%
data2×1.37%
insights2×1.37%
interest2×1.37%

Orca - Customer Marketing Leading Solution

Just like an iceberg, customer marketing is more than just nominations and requests. If you only pay attention to the top half, you'll get sunk by the management. Orca comes not only with managing reference calls and nominations, but also with features to expand your program, increase usage, drive home ROI, and engage all of your colleagues. Maintaining a healthy program is hard enough. Try expanding, analyzing, rewarding, and even just setting up referrals. Orca's core features enable you to spend less time on the mundane tasks and invest more time in the higher ROI activities. Below you'll learn more about the various features Orca has to elevate your custom marketing program to the next level and drive home the ROI you put in. Contact [email protected] for details.

Top keywords

program3×2.31%
roi3×2.31%
drive2×1.54%
drive home2×1.54%
home2×1.54%
marketing2×1.54%
nominations2×1.54%
only2×1.54%
orca2×1.54%
time2×1.54%

B2B Studio for Marketing Cloud | SalesWings vs Orca - Customer Marketing Leading Solution

B2B Studio for Marketing Cloud | SalesWings

1. Listing metadata

Orca - Customer Marketing Leading Solution

At a glance

AppRanks verdict

2. Pricing & plans

3. Features

4. Categories & rankings

5. Search rankings

7. Activity in the last 90 days

B2B Studio for Marketing Cloud | SalesWings · 2 changes

Orca - Customer Marketing Leading Solution · 2 changes

9. App details

Frequently asked

Is B2B Studio for Marketing Cloud | SalesWings or Orca - Customer Marketing Leading Solution cheaper?

Which has better reviews, B2B Studio for Marketing Cloud | SalesWings or Orca - Customer Marketing Leading Solution?

Should I choose B2B Studio for Marketing Cloud | SalesWings or Orca - Customer Marketing Leading Solution?

Which is faster to set up, B2B Studio for Marketing Cloud | SalesWings or Orca - Customer Marketing Leading Solution?

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More popular comparisons

Which works better for small vs large Salesforce AppExchange stores?

Can I migrate data between B2B Studio for Marketing Cloud | SalesWings and Orca - Customer Marketing Leading Solution?