Campaign Audience Builder - Advanced Salesforce Segmentation vs DESelect Segment for Salesforce Marketing Cloud

DESelect Segment for Salesforce Marketing Cloud and Campaign Audience Builder - Advanced Salesforce Segmentation are evenly matched on rating (5.0★ vs 5.0★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow.

Pricing entry tiers: DESelect Segment for Salesforce Marketing Cloud at freemium, Campaign Audience Builder - Advanced Salesforce Segmentation at freemium. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.

Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort for 7-14 days before committing. The data tables below show the per-feature breakdown — for most admins the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone.

This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Salesforce AppExchange listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.

Is DESelect Segment for Salesforce Marketing Cloud or Campaign Audience Builder - Advanced Salesforce Segmentation cheaper?

Both DESelect Segment for Salesforce Marketing Cloud and Campaign Audience Builder - Advanced Salesforce Segmentation offer paid plans only. DESelect Segment for Salesforce Marketing Cloud starts at freemium; Campaign Audience Builder - Advanced Salesforce Segmentation starts at freemium. Compare the per-tier features in the Pricing section above before committing.

Which has better reviews, DESelect Segment for Salesforce Marketing Cloud or Campaign Audience Builder - Advanced Salesforce Segmentation?

DESelect Segment for Salesforce Marketing Cloud (5.0★, 41 reviews) and Campaign Audience Builder - Advanced Salesforce Segmentation (5.0★, 17 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.

Should I choose DESelect Segment for Salesforce Marketing Cloud or Campaign Audience Builder - Advanced Salesforce Segmentation?

AppRanks cannot separate these two on rating — both sit at 5.0★. DESelect Segment for Salesforce Marketing Cloud does carry the larger published review base (41 vs 17). Read both apps' detail pages for the feature breakdown and recent listing changes.

Which is faster to set up, DESelect Segment for Salesforce Marketing Cloud or Campaign Audience Builder - Advanced Salesforce Segmentation?

Both apps are one-click installs from the Salesforce AppExchange. DESelect Segment for Salesforce Marketing Cloud has the deeper published review base (41 vs 17), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.