Is DESelect Segment for Salesforce Marketing Cloud or B2B Studio for Marketing Cloud | SalesWings cheaper?

DESelect Segment for Salesforce Marketing Cloud is the cheaper option — it offers a free plan (freemium). B2B Studio for Marketing Cloud | SalesWings starts at paid. Both publish their pricing on the Salesforce AppExchange marketplace; AppRanks mirrors what's listed on each refresh cycle.

Which has better reviews, DESelect Segment for Salesforce Marketing Cloud or B2B Studio for Marketing Cloud | SalesWings?

DESelect Segment for Salesforce Marketing Cloud (5.0★, 41 reviews) and B2B Studio for Marketing Cloud | SalesWings (5.0★, 12 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.

Should I choose DESelect Segment for Salesforce Marketing Cloud or B2B Studio for Marketing Cloud | SalesWings?

It depends on what you're optimizing for. DESelect Segment for Salesforce Marketing Cloud fits better if you prioritize broader integrations; B2B Studio for Marketing Cloud | SalesWings is the call if you need the larger user base. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.

Which is faster to set up, DESelect Segment for Salesforce Marketing Cloud or B2B Studio for Marketing Cloud | SalesWings?

Both apps are one-click installs from the Salesforce AppExchange marketplace. DESelect Segment for Salesforce Marketing Cloud has more onboarding documentation maturity (41 reviews vs 12), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.

Which works better for small vs large Salesforce AppExchange stores?

DESelect Segment for Salesforce Marketing Cloud typically suits early-stage and growth-mode stores based on its review-base composition (41 reviews). B2B Studio for Marketing Cloud | SalesWings aligns more with early-stage and growth-mode stores (12 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.

Can I migrate data between DESelect Segment for Salesforce Marketing Cloud and B2B Studio for Marketing Cloud | SalesWings?

Migration support varies by app and category. DESelect Segment for Salesforce Marketing Cloud and B2B Studio for Marketing Cloud | SalesWings both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from B2B Studio for Marketing Cloud | SalesWings" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.

AppRanks

DESelect Segment for vs B2B Studio for — Salesforce

DESelect Segment for Salesforce Marketing Cloud vs B2B Studio for Marketing Cloud | SalesWings

Side-by-side comparison · 24 data points

DESelect Segment for Salesforce Marketing Cloud

5.0·41reviews

DESelect Segment is an intuitive drag-and-drop solution for Salesforce Marketing Cloud, enabling marketers to easily segment their audience and streamline their process in SFMC without the need to write SQL. Download and install for free!

Shopifyfreemium

Change

1. Listing metadata

Field-level data

	DESelect Segment for Salesforce Marketing Cloud	B2B Studio for Marketing Cloud \| SalesWings
Tagline	“DESelect Segment is an intuitive drag-and-drop solution for Salesforce Marketing Cloud, enabling marketers to easily segment their audience and streamline their process in SFMC without the need to write SQL. Download and install for free!”238 chars	“SalesWings covers all the essential B2B components for Marketing Cloud, in a compact platform. Detailed lead and account behavioral tracking, segmentation and audience building, lead and account scoring, B2B campaign reporting, and native sales insights.”254 chars
Description	707 / 2000 chars35% used	1086 / 2000 chars54% used
Screenshots	—	—
Languages	en	enfrdees
Platforms	Shopify	Shopify
Developer	DESelect	SalesWings

At a glance

9 metrics · auto-computed

Feature comparison between DESelect Segment for Salesforce Marketing Cloud and B2B Studio for Marketing Cloud | SalesWings
Metric	DESelect Segment for Salesforce Marketing Cloud	B2B Studio for Marketing Cloud \| SalesWings
Rating	5.0 ★	5.0 ★
Total reviews	★ 41	12
Free plan	★ Yes	—
Pricing	freemium	paid
Built for Shopify	—	—
Pricing tiers	★ 3 tiers	1 tier
Listed features	3	★ 9
Languages	1 supported	4 supported
Listed since	Mar 2020	Feb 2021

Listed	March 25, 2020	February 2, 2021

Last updated	—	—

3. Features

As listed by each developer

DESelect Segment for Salesforce Marketing Cloud

Intuitive interface allowing seamless segmentation without the need to learn SQL. Now non-technical marketers are finally enabled to deliver advanced targeting and segmentation, with ease!
Fully integrated inside Marketing Cloud, allowing you to leverage all your SFMC data, like data extensions and data views. Even as you add new data to Marketing Cloud, it becomes automatically available in DESelect. That's right: no hidden maintenance!
Forget long implementation or integration projects. With DESelect's plug-and-play installation, you hit the ground running from day one. Add to that our support portal and available training, and you will be a segmentation wizard in no time!

B2B Studio for Marketing Cloud | SalesWings

Plug-and-play 360° customer journey tracking including real-time website tracking, campaign and content tracking as well as flexible custom event tracking for Salesforce Marketing Cloud
Advanced and user-friendly lead and account profiling tools for advanced scoring and qualification, identification of interests and needs for sales and marketing personalisation and reporting for Salesforce Marketing Cloud
Enable your sales team with insights for leads, contacts and accounts for sales enablement that will boost your sales teams efficiency tremendously for Salesforce Sales Cloud
Marketing Attribution reporting for Salesforce Marketing Cloud: Identify the marketing campaigns and activities that drive sales and outcomes
Signal based selling made easy, surface high-intent leads, contacts and accounts to your sales team easily in Salesforce Sales Cloud
Behavioral data collection for Salesforce Marketing Cloud, quickly deployed and flexible data collection across your domains, landing pages, apps and more
Lead scoring for Salesforce Marketing Cloud, Data Cloud, Agentforce, Salesforce and more
Behavioral segmentation and audiences for Salesforce Marketing Cloud for behavioral marketing use cases of all kinds
Fully compatible with Agentforce, Data Cloud, Sales Cloud, and any other Salesforce product

9. App details

Long-form description · keyword frequency

DESelect Segment for Salesforce Marketing Cloud

DRAG-AND-DROP Allow any marketer to use Marketing Cloud to its full potential with simple drag-and-drop tools. NO SQL REQUIRED Create advanced segments without a single line of code. No more reliance on technical resources. PERSONALIZE AT SCALE Leverage all your data in Salesforce Marketing Cloud for hyper-personalized campaigns. EASILY COMBINE DATA SOURCES AND FILTERS FOR PERSONALIZATION Join contact data, transaction data, engagement data & more. SEGMENT BASED ON DATA VIEWS AND BEHAVIORS Leverage clicks, opens, bounces & and behavioral data from SFMC data views. TRAINING AND SUPPORT Our super-friendly support team is on hand to provide extensive training and onboarding support if required.

Top keywords

data8×7.92%
support3×2.97%
cloud2×1.98%
data views2×1.98%
drag-and-drop2×1.98%
leverage2×1.98%
marketing2×1.98%
marketing cloud2×1.98%
required2×1.98%
training2×1.98%
views2×1.98%

B2B Studio for Marketing Cloud | SalesWings

SalesWings provides essential tools for marketing, sales and agent operations running on Salesforce any Marketing Cloud edition. Use SalesWings stand-alone with Marketing Cloud, or in combination with CRM. Easily collect detailed behavioral activity, and leverage behavioral intelligence available in Marketing Cloud, Sales Cloud, Data Cloud and Agentforce Gain powerful insights and data points for your sales, agent, service and marketing processes: >> Interest of leads and accounts in services, products, categories, topics etc of interest for behavioral segmentation and reporting >> Identify sales-readiness with no-code lead and account scoring and grading with multiple scoring models >> Automate hand off of the best leads and accounts >> Granular lead, account, opportunity insights: Surface marketing touchpoints, interests and full engagement history to sales >> B2B marketing attribution reporting to understand impact of marketing campaigns on sales SalesWings is the missing piece in your Marketing Cloud puzzle, provided in a user-friendly and compact platform.

Top keywords

marketing9×6.16%
cloud6×4.11%
sales5×3.42%
marketing cloud4×2.74%
behavioral3×2.05%
saleswings3×2.05%
account2×1.37%
accounts2×1.37%
agent2×

DESelect Segment for Salesforce Marketing Cloud vs B2B Studio for Marketing Cloud | SalesWings

DESelect Segment for Salesforce Marketing Cloud

1. Listing metadata

B2B Studio for Marketing Cloud | SalesWings

At a glance

AppRanks verdict

2. Pricing & plans

3. Features

4. Categories & rankings

7. Activity in the last 90 days

DESelect Segment for Salesforce Marketing Cloud · 1 changes

B2B Studio for Marketing Cloud | SalesWings · 2 changes

9. App details

Frequently asked

Is DESelect Segment for Salesforce Marketing Cloud or B2B Studio for Marketing Cloud | SalesWings cheaper?

Which has better reviews, DESelect Segment for Salesforce Marketing Cloud or B2B Studio for Marketing Cloud | SalesWings?

Should I choose DESelect Segment for Salesforce Marketing Cloud or B2B Studio for Marketing Cloud | SalesWings?

Which is faster to set up, DESelect Segment for Salesforce Marketing Cloud or B2B Studio for Marketing Cloud | SalesWings?

See full keyword rankings, install trends, and weekly alerts

More popular comparisons

Which works better for small vs large Salesforce AppExchange stores?

Can I migrate data between DESelect Segment for Salesforce Marketing Cloud and B2B Studio for Marketing Cloud | SalesWings?