Is HG Insights' Salesforce Connector or Market Builders - MMD Integration for Institutional Asset Managers cheaper?

HG Insights' Salesforce Connector is the cheaper option — it offers a free plan (free_to_install). Market Builders - MMD Integration for Institutional Asset Managers starts at paid. Both publish their pricing on the Salesforce AppExchange marketplace; AppRanks mirrors what's listed on each refresh cycle.

Which has better reviews, HG Insights' Salesforce Connector or Market Builders - MMD Integration for Institutional Asset Managers?

HG Insights' Salesforce Connector (5.0★, 3 reviews) and Market Builders - MMD Integration for Institutional Asset Managers (5.0★, 13 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.

Should I choose HG Insights' Salesforce Connector or Market Builders - MMD Integration for Institutional Asset Managers?

It depends on what you're optimizing for. HG Insights' Salesforce Connector fits better if you prioritize broader integrations; Market Builders - MMD Integration for Institutional Asset Managers is the call if you need the larger user base. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.

Which is faster to set up, HG Insights' Salesforce Connector or Market Builders - MMD Integration for Institutional Asset Managers?

Both apps are one-click installs from the Salesforce AppExchange marketplace. Market Builders - MMD Integration for Institutional Asset Managers has more onboarding documentation maturity (13 reviews vs 3), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.

Which works better for small vs large Salesforce AppExchange stores?

HG Insights' Salesforce Connector typically suits early-stage and growth-mode stores based on its review-base composition (3 reviews). Market Builders - MMD Integration for Institutional Asset Managers aligns more with early-stage and growth-mode stores (13 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.

Can I migrate data between HG Insights' Salesforce Connector and Market Builders - MMD Integration for Institutional Asset Managers?

Migration support varies by app and category. HG Insights' Salesforce Connector and Market Builders - MMD Integration for Institutional Asset Managers both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from HG Insights' Salesforce Connector" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.

AppRanks

HG Insights' vs Market Builders - MMD — Salesforce

HG Insights' Salesforce Connector vs Market Builders - MMD Integration for Institutional Asset Managers

Side-by-side comparison · 24 data points

HG Insights' Salesforce Connector

5.0·3reviews

HG Salesforce Connector creates a bidirectional sync between the HG Insights Platform and Salesforce to support sales, marketing, and operations teams to accelerate your business.

Shopifyfree_to_install

Change

1. Listing metadata

Field-level data

	HG Insights' Salesforce Connector	Market Builders - MMD Integration for Institutional Asset Managers
Tagline	“HG Salesforce Connector creates a bidirectional sync between the HG Insights Platform and Salesforce to support sales, marketing, and operations teams to accelerate your business.”179 chars	“Market Builders - MMD provides 29 custom objects that allow a company to store ALL of the data on Plan Sponsors and Financial Consultants provided by the S&P MMD database. Certified as Lightning Ready. Works with Sales & Service Clouds and FSC.”246 chars
Description	1181 / 2000 chars59% used	937 / 2000 chars47% used
Screenshots	—	—
Languages	en	en
Platforms	Shopify	Shopify
Developer	HG Insights	Market Builders Inc.
Listed	June 30, 2017

At a glance

9 metrics · auto-computed

Feature comparison between HG Insights' Salesforce Connector and Market Builders - MMD Integration for Institutional Asset Managers
Metric	HG Insights' Salesforce Connector	Market Builders - MMD Integration for Institutional Asset Managers
Rating	5.0 ★	5.0 ★
Total reviews	3	★ 13
Free plan	★ Yes	—
Pricing	free_to_install	paid
Built for Shopify	—	—
Pricing tiers	1 tier	1 tier
Listed features	3	3
Languages	1 supported	1 supported
Listed since	Jun 2017	Sep 2008

Last updated	—	—

5. Search rankings

Top 5 keywords · shared rankings prioritized

Keyword	HG Insights' Salesforce Connector	Market Builders - MMD Integration for Institutional Asset Managers
survey builder	Not ranked	#76
form builder	Not ranked	#96

9. App details

Long-form description · keyword frequency

HG Insights' Salesforce Connector

HG Insights’ Salesforce Connector solution enables you to review customized technology insights alongside your existing Salesforce account information. We add technology data from companies in your Salesforce database, allowing you to see products used without ever leaving the Salesforce platform. With the HG Insights Salesforce Connector integration, you’ll be able to see which technology products a prospective customer uses directly in the Salesforce platform, discern whether they’re a fit for your products, and effectively target and win accounts before your competitors can identify the opportunity. Features: PRODUCTION & SANDBOX CONNECTIONS: Users can connect and manage multiple Sandbox and Production organizations through the HG Platform, allowing them to perform quality assurance on the companies that will be matched with selected data. DATA REFRESH & ENRICHMENT: Data will refresh automatically on a nightly cadence, or you can select if you would not like HG to automatically refresh data. Data is also enriched via updates and database sync. QUICK-START SUPPORT: Access our services that support training to get you started quickly with setup in Salesforce.

Top keywords

salesforce7×4.07%
data6×3.49%
hg4×2.33%
insights3×1.74%
platform3×1.74%
products3×1.74%
refresh3×1.74%
technology3×1.74%
allowing2×1.16%
automatically2×1.16%
companies2×1.16%
connector2×1.16%

Market Builders - MMD Integration for Institutional Asset Managers

PROSPECTING: Find "best fit" Plan Sponsors based on investment criteria and geography Manage mass marketing programs to prospects and consultants COMPETITIVE ANALYSIS: Search for Investment Managers servicing clients by type, by area, by product Find Plan Sponsors using Investment Managers you want to target CONSULTANT RELATIONS: Conduct searches for "best fit" Consultants Find Sponsors using a specific Consultant Conduct marketing programs for your product/service offerings Market Builders MMD application has been built in order to allow a data store of the Standard & Poor's Money Market Directory Pensionscope database. MMD sells this data and we have designed the custom objects, tabs and fields to store it all in salesforce.com. This allows clients to use the salesforce.com integrated reporting tool to create custom reports and searches against the MMD data as well as have a hot link to the MMD Web Access product.

Top keywords

mmd4×2.78%
data3×2.08%
find3×2.08%
investment3×2.08%
product3×2.08%
sponsors3×2.08%
clients2×1.39%
com2×1.39%
conduct2×1.39%
consultant

HG Insights' Salesforce Connector vs Market Builders - MMD Integration for Institutional Asset Managers

HG Insights' Salesforce Connector

1. Listing metadata

Market Builders - MMD Integration for Institutional Asset Managers

At a glance

AppRanks verdict

2. Pricing & plans

3. Features

4. Categories & rankings

5. Search rankings

7. Activity in the last 90 days

HG Insights' Salesforce Connector · 1 changes

Market Builders - MMD Integration for Institutional Asset Managers · 1 changes

9. App details

Frequently asked

Is HG Insights' Salesforce Connector or Market Builders - MMD Integration for Institutional Asset Managers cheaper?

Which has better reviews, HG Insights' Salesforce Connector or Market Builders - MMD Integration for Institutional Asset Managers?

Should I choose HG Insights' Salesforce Connector or Market Builders - MMD Integration for Institutional Asset Managers?

Which is faster to set up, HG Insights' Salesforce Connector or Market Builders - MMD Integration for Institutional Asset Managers?

See full keyword rankings, install trends, and weekly alerts

More popular comparisons

Which works better for small vs large Salesforce AppExchange stores?

Can I migrate data between HG Insights' Salesforce Connector and Market Builders - MMD Integration for Institutional Asset Managers?