Is Bizible Marketing Attribution & Analytics or Improved Usage Tracker - Free Adoption Dashboard cheaper?

Both Bizible Marketing Attribution & Analytics and Improved Usage Tracker - Free Adoption Dashboard offer paid plans only. Bizible Marketing Attribution & Analytics starts at free; Improved Usage Tracker - Free Adoption Dashboard starts at free. Compare the per-tier features in the Pricing section above before committing.

Which has better reviews, Bizible Marketing Attribution & Analytics or Improved Usage Tracker - Free Adoption Dashboard?

Bizible Marketing Attribution & Analytics has the higher average rating (5.0★ from 158 reviews) compared to Improved Usage Tracker - Free Adoption Dashboard (4.8★ from 20 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.

Should I choose Bizible Marketing Attribution & Analytics or Improved Usage Tracker - Free Adoption Dashboard?

Bizible Marketing Attribution & Analytics holds the higher average rating (5.0★ vs 4.8★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.

Which is faster to set up, Bizible Marketing Attribution & Analytics or Improved Usage Tracker - Free Adoption Dashboard?

Both apps are one-click installs from the Salesforce AppExchange. Bizible Marketing Attribution & Analytics has the deeper published review base (158 vs 20), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.

Which works better for small vs large Salesforce AppExchange admins?

Bizible Marketing Attribution & Analytics typically suits early-stage and growth-mode teams based on its published review base (158 reviews). Improved Usage Tracker - Free Adoption Dashboard typically suits early-stage and growth-mode teams based on its published review base (20 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.

Can I migrate data between Bizible Marketing Attribution & Analytics and Improved Usage Tracker - Free Adoption Dashboard?

Migration support varies by app and category. Bizible Marketing Attribution & Analytics and Improved Usage Tracker - Free Adoption Dashboard both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Improved Usage Tracker - Free Adoption Dashboard" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.

AppRanks

Bizible Marketing vs Improved Usage — Salesforce

Bizible Marketing Attribution & Analytics vs Improved Usage Tracker - Free Adoption Dashboard

Side-by-side comparison · 24 data points

Bizible Marketing Attribution & Analytics

5.0·158reviews

Adobe Marketo Measure (formerly known as Bizible) is the world's most popular and complete B2B marketing attribution solution. It automates measurement so marketers can make insight-driven decisions that maximize pipeline, revenue, and ROMI.

salesforcefree

Change

1. Listing metadata

Field-level data

	Bizible Marketing Attribution & Analytics	Improved Usage Tracker - Free Adoption Dashboard
Tagline	“Adobe Marketo Measure (formerly known as Bizible) is the world's most popular and complete B2B marketing attribution solution. It automates measurement so marketers can make insight-driven decisions that maximize pipeline, revenue, and ROMI. ”242 chars	“Real-time insights into how users navigate and engage with Salesforce. Track: Users, Pages, Subpages, Flows, Reports & Dashboards, Knowledge Articles Free: Unlimited use, 7-day data retention Upgrade: Geo, Time, Link Tracking, unlimited data retention”254 chars
Description	1200 / 2000 chars60% used	860 / 2000 chars43% used
Screenshots	—	—
Languages	nlenfifrde+11 more	nlenfifrde+11 more
Platforms	Salesforce	Salesforce
Developer	Adobe Marketo Measure

At a glance

7 metrics · auto-computed

Feature comparison between Bizible Marketing Attribution & Analytics and Improved Usage Tracker - Free Adoption Dashboard
Metric	Bizible Marketing Attribution & Analytics	Improved Usage Tracker - Free Adoption Dashboard
Rating	★ 5.0 ★	4.8 ★
Total reviews	★ 158	20
Free plan	Yes	Yes
Pricing	free	free
Listed features	3	★ 9
Languages	16 supported	16 supported
Listed since	Apr 2013	Apr 2023

AppRanks verdict

Generated from live data on this page

The call

Bizible Marketing Attribution & Analytics edges out Improved Usage Tracker - Free Adoption Dashboard on rating (5.0★ vs 4.8★), but the gap is small enough that pricing fit and feature differentiation should drive the decision more than the headline number.

Pricing

Pricing entry tiers: Bizible Marketing Attribution & Analytics at free, Improved Usage Tracker - Free Adoption Dashboard at free. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.

Review base

Bizible Marketing Attribution & Analytics has the larger user base (158 reviews vs 20), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Improved Usage Tracker - Free Adoption Dashboard's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.

Who should pick what

Recommended by size: small/early-stage admins who need fast install and low risk should default to Bizible Marketing Attribution & Analytics; mid-market and enterprise admins with specific feature requirements should evaluate both — Improved Usage Tracker - Free Adoption Dashboard's 20-review base may include the workflow context that matches your specific use case better than Bizible Marketing Attribution & Analytics's broader-but-shallower coverage.

How this is generated

This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Salesforce AppExchange listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.

Read each app's audit: Bizible Marketing Attribution & Analytics audit • Improved Usage Tracker - Free Adoption Dashboard audit

Listed	April 3, 2013	April 27, 2023

Last updated	—	—

4. Search rankings

Top 5 keywords · shared rankings prioritized

Keyword	Bizible Marketing Attribution & Analytics	Improved Usage Tracker - Free Adoption Dashboard
marketo	#1	Not ranked
measure	#1	Not ranked
data retention and	Not ranked	#1
data retention	Not ranked	#1
campaign	#3	Not ranked

5. App details

Long-form description · keyword frequency

Bizible Marketing Attribution & Analytics

▶ OMNI-CHANNEL, EVERY-TOUCH TRACKING Marketo Measure eliminates cumbersome campaign-based attribution processes by automating the capture of every trackable buyer touchpoint from both online and offline marketing channels and even, if you choose, sales activities. ▶ POWERFUL ATTRIBUTION MODELING Marketo Measure leverages AI and rule-based methodologies for custom and pre-defined models. Tailored to answer a wide range of questions, they reflect your unique campaign, channel, and funnel taxonomy. Our modeling extends beyond campaigns to encompass channels and content, and transcends revenue to deliver insights on progression, pipeline creation, and marketing return on investment. ▶ FLEXIBLE REPORTING Marketo Measure facilitates converting insights into actions with diverse reporting options. It houses role-specific dashboards and task-centric displays. If using Salesforce or Microsoft Dynamics CRM, Marketo Measure integrates custom objects for in-system reporting, backed with pre-set CRM report templates. Moreover, Marketo Measure Data Warehouse enables exploration of input and output data with any BI tool, accompanied by pre-configured BI report templates for PowerBI and Tableau.

Top keywords

marketo5×3.18%
marketo measure5×3.18%
measure5×3.18%
reporting3×1.91%
attribution2×1.27%
bi2×1.27%
channels2×1.27%
crm2×1.27%
custom2×1.27%
data2×1.27%
insights2×1.27%
marketing2×1.27%

Improved Usage Tracker - Free Adoption Dashboard

Track every user interaction across every page and sub-page - across all user types, including Salesforce Mobile and Experience Cloud. Gain actionable insights into real Salesforce adoption: - Monitor usage by Role, Profile, Location, and Department - Identify power users and those who need support - Spot quiet times for maintenance and releases - Pinpoint your most-used pages and sub-pages - Visualise adoption patterns across your Org - Add rich usage metrics to your existing dashboards Uprage to access advanced features like: - Geo-location tracking - Time-on-page insights - Link click tracking - In-app Nudges for proactive guidance All without browser extensions All data is stored securely within your Salesforce Org - fully under your control. You decide what’s captured, and built-in data maintenance tools help you manage storage.

Top keywords

salesforce3×2.31%
adoption2×1.54%
data2×1.54%
insights2×1.54%
maintenance2×1.54%
org2×1.54%
tracking2×1.54%
usage2×1.54%
user2×1.54%

Bizible Marketing Attribution & Analytics vs Improved Usage Tracker - Free Adoption Dashboard

Bizible Marketing Attribution & Analytics

1. Listing metadata

Improved Usage Tracker - Free Adoption Dashboard

At a glance

AppRanks verdict

2. Features

3. Categories & rankings

4. Search rankings

5. App details

Frequently asked

Is Bizible Marketing Attribution & Analytics or Improved Usage Tracker - Free Adoption Dashboard cheaper?

Which has better reviews, Bizible Marketing Attribution & Analytics or Improved Usage Tracker - Free Adoption Dashboard?

Should I choose Bizible Marketing Attribution & Analytics or Improved Usage Tracker - Free Adoption Dashboard?

Which is faster to set up, Bizible Marketing Attribution & Analytics or Improved Usage Tracker - Free Adoption Dashboard?

See full keyword rankings, install trends, and weekly alerts

More popular comparisons

Which works better for small vs large Salesforce AppExchange admins?

Can I migrate data between Bizible Marketing Attribution & Analytics and Improved Usage Tracker - Free Adoption Dashboard?