Which works better for small vs large Salesforce AppExchange admins?

Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365) typically suits early-stage and growth-mode teams based on its published review base (394 reviews). CMS Content Type Manager typically suits early-stage and growth-mode teams based on its published review base (25 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.

AppRanks

Groove Sales vs CMS Content Type — Salesforce

CMS Content Type Manager vs Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365)

Side-by-side comparison · 24 data points

CMS Content Type Manager

3.8·25reviews

The CMS Content Type Manager gives you a convenient point-and-click way to manage all your content types right inside Lightning Experience.

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1. Listing metadata

Field-level data

	Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365)	CMS Content Type Manager
Tagline	“✓ Multi-Channel Sales Campaign Automation ✓ Auto-Log Email, Calendar Events & Activities to Salesforce ✓ Auto Contact Capture ✓ Salesforce, LinkedIn & Zoom Integration ✓ Auto-Dialer & Call Logging ✓ Opportunity Management ✓ Revenue Intelligence”245 chars	“The CMS Content Type Manager gives you a convenient point-and-click way to manage all your content types right inside Lightning Experience.”139 chars
Description	1018 / 2000 chars51% used	821 / 2000 chars41% used
Screenshots	—	—
Languages	nlenfifrde+11 more	en
Platforms	Salesforce	Salesforce
Developer	Groove	Salesforce Labs

At a glance

8 metrics · auto-computed

Feature comparison between Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365) and CMS Content Type Manager
Metric	Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365)	CMS Content Type Manager
Rating	★ 4.9 ★	3.8 ★
Total reviews	★ 394	25
Free plan	—	★ Yes
Pricing	paid	free
Pricing tiers	1 tier	—
Listed features	3	3
Languages	16 supported	1 supported
Listed since	May 2013	Apr 2020

AppRanks verdict

Generated from live data on this page

The call

Based on the data on this page, Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365) is the stronger choice for most Salesforce AppExchange admins — 4.9★ vs CMS Content Type Manager's 3.8★ is a meaningful gap that usually reflects real product or support quality differences across the user base.

Pricing

On pricing, CMS Content Type Manager offers a free tier (free) while Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365) starts at paid. The free option meaningfully reduces evaluation cost, particularly at low usage volumes where the entry-paid tier can outpace the value delivered.

Review base

Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365) has the larger user base (394 reviews vs 25), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. CMS Content Type Manager's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.

Who should pick what

Recommended by size: small/early-stage admins who need fast install and low risk should default to Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365); mid-market and enterprise admins with specific feature requirements should evaluate both — CMS Content Type Manager's 25-review base may include the workflow context that matches your specific use case better than Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365)'s broader-but-shallower coverage.

How this is generated

This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Salesforce AppExchange listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.

Read each app's audit: Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365) audit • CMS Content Type Manager audit

Listed	May 8, 2013	April 14, 2020

Last updated	—	—

5. Search rankings

Top 5 keywords · shared rankings prioritized

Keyword	Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365)	CMS Content Type Manager
productivity	Not ranked	#1
content	Not ranked	#1
engagement	#2	Not ranked
content management	Not ranked	#7
calendar sync	#8	Not ranked

6. App details

Long-form description · keyword frequency

Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365)

Groove is a market-leading sales engagement platform that enables sales leaders to execute their strategy in a smart, adaptive way. With Groove, revenue leaders can use automation to do more with less, driving greater efficiency and effectiveness across the customer lifecycle. Groove enables more than 75,000 users at ADP, Google, Uber, iHeartMedia, Capital One, and other large enterprises to be more efficient and effective. Groove has ranked #1 in enterprise customer satisfaction on G2 for four consecutive years and has been named one of the Inc. 5000 fastest-growing privately held companies in the U.S. since 2020. ✓ Increase Rep Productivity Give reps 20% of their time back to spend on higher-value activities that drive results. ✓ Boost Salesforce Adoption Drive 90%+ adoption with a flexible sales engagement platform that your team will love and use. ✓ Know What’s Driving Your Business Understand what’s driving your revenue with 100% visibility into sales activities. Learn more: http://groove.co/

Top keywords

groove5×3.16%
sales4×2.53%
driving3×1.90%
activities2×1.27%
adoption2×1.27%
customer2×1.27%
drive2×1.27%
enables2×1.27%
engagement2×1.27%
engagement platform2×1.27%
leaders2×1.27%
platform2×1.27%

CMS Content Type Manager

Salesforce CMS (Content Management System) operates on the concept of content types, or a templated block of content with common metadata. Salesforce provides a default News content type, and Salesforce customers can create their own custom content types to model the web content they are creating. Content type creation is done programmatically, using the Metadata API. The CMS Content Type Manager allows you to delete, edit, create and clone custom CMS content types through an intuitive graphical UI based in Salesforce Lightning Experience. Guidance about CMS content types and learning resources are embedded right on the pages you use to create content types, alongside handy links to CMS documentation and other content. This app is part of the Force™ Collection. You can see it here: https://sforce.co/33fkLT7

Top keywords

content12×9.30%
cms5×3.88%
content types5×3.88%
types5×3.88%
cms content4×3.10%
salesforce4×3.10%
content type3×2.33%
type3×2.33%
cms content types2×1.55%
custom2×

CMS Content Type Manager vs Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365)

CMS Content Type Manager

1. Listing metadata

Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365)

At a glance

AppRanks verdict

2. Pricing & plans

3. Features

4. Categories & rankings

5. Search rankings

6. App details

Frequently asked

Is Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365) or CMS Content Type Manager cheaper?

Which has better reviews, Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365) or CMS Content Type Manager?

Should I choose Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365) or CMS Content Type Manager?

Which is faster to set up, Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365) or CMS Content Type Manager?

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