Which works better for small vs large Salesforce AppExchange admins?

Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365) typically suits early-stage and growth-mode teams based on its published review base (394 reviews). PopUps typically suits early-stage and growth-mode teams based on its published review base (57 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.

AppRanks

Groove Sales vs PopUps — Salesforce

Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365) vs PopUps

Side-by-side comparison · 24 data points

Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365)

4.9·394reviews

✓ Multi-Channel Sales Campaign Automation ✓ Auto-Log Email, Calendar Events & Activities to Salesforce ✓ Auto Contact Capture ✓ Salesforce, LinkedIn & Zoom Integration ✓ Auto-Dialer & Call Logging ✓ Opportunity Management ✓ Revenue Intelligence

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1. Listing metadata

Field-level data

	Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365)	PopUps
Tagline	“✓ Multi-Channel Sales Campaign Automation ✓ Auto-Log Email, Calendar Events & Activities to Salesforce ✓ Auto Contact Capture ✓ Salesforce, LinkedIn & Zoom Integration ✓ Auto-Dialer & Call Logging ✓ Opportunity Management ✓ Revenue Intelligence”245 chars	“Easy to use notifications & validation rules that can be configured anywhere on Salesforce; no coding required! Users can add a Flow, Modal or Toast to Lightning record pages or Community pages with just a few clicks.”217 chars
Description	1018 / 2000 chars51% used	844 / 2000 chars42% used
Screenshots	—	—
Languages	nlenfifrde+11 more	en
Platforms	Salesforce	Salesforce
Developer	Groove	Stratus360, Inc.

At a glance

8 metrics · auto-computed

Feature comparison between Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365) and PopUps
Metric	Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365)	PopUps
Rating	★ 4.9 ★	4.5 ★
Total reviews	★ 394	57
Free plan	—	★ Yes
Pricing	paid	free
Pricing tiers	1 tier	—
Listed features	3	3
Languages	16 supported	1 supported
Listed since	May 2013	Nov 2018

AppRanks verdict

Generated from live data on this page

The call

Based on the data on this page, Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365) is the stronger choice for most Salesforce AppExchange admins — 4.9★ vs PopUps's 4.5★ is a meaningful gap that usually reflects real product or support quality differences across the user base.

Pricing

On pricing, PopUps offers a free tier (free) while Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365) starts at paid. The free option meaningfully reduces evaluation cost, particularly at low usage volumes where the entry-paid tier can outpace the value delivered.

Review base

Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365) has the larger user base (394 reviews vs 57), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. PopUps's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.

Who should pick what

Recommended by size: small/early-stage admins who need fast install and low risk should default to Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365); mid-market and enterprise admins with specific feature requirements should evaluate both — PopUps's 57-review base may include the workflow context that matches your specific use case better than Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365)'s broader-but-shallower coverage.

How this is generated

This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Salesforce AppExchange listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.

Read each app's audit: Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365) audit • PopUps audit

Listed	May 8, 2013	November 2, 2018

Last updated	—	—

5. Search rankings

Top 5 keywords · shared rankings prioritized

Keyword	Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365)	PopUps
contact	#80	#69
jotform	#60	#98
poll	#67	#104
doc	#118	#120

6. App details

Long-form description · keyword frequency

Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365)

Groove is a market-leading sales engagement platform that enables sales leaders to execute their strategy in a smart, adaptive way. With Groove, revenue leaders can use automation to do more with less, driving greater efficiency and effectiveness across the customer lifecycle. Groove enables more than 75,000 users at ADP, Google, Uber, iHeartMedia, Capital One, and other large enterprises to be more efficient and effective. Groove has ranked #1 in enterprise customer satisfaction on G2 for four consecutive years and has been named one of the Inc. 5000 fastest-growing privately held companies in the U.S. since 2020. ✓ Increase Rep Productivity Give reps 20% of their time back to spend on higher-value activities that drive results. ✓ Boost Salesforce Adoption Drive 90%+ adoption with a flexible sales engagement platform that your team will love and use. ✓ Know What’s Driving Your Business Understand what’s driving your revenue with 100% visibility into sales activities. Learn more: http://groove.co/

Top keywords

groove5×3.16%
sales4×2.53%
driving3×1.90%
activities2×1.27%
adoption2×1.27%
customer2×1.27%
drive2×1.27%
enables2×1.27%
engagement2×1.27%
engagement platform2×1.27%
leaders2×1.27%
platform2×1.27%

PopUps

When getting users' attention is critical to your business, PopUps allows you to easily and quickly deploy notifications on any Salesforce Lightning record or Community page. With simple, multi-language drag-and-drop features, effortlessly configure how you want your notifications to appear using any of these three style options: Modal, Toast, Flow. The use cases are endless: - Alert users of missing record details - Soft Validation Rules/Warnings - Launch customer onboarding flows in a wizard-like interface - Flag high-risk accounts - Notify users of follow-ups, unpaid accounts - Remind users to update contact information - And more! No prior coding experience required. See the User Guide for full details. For ideas and questions, visit our support group: https://sforce.co/2RzKzhH

Top keywords

users3×2.48%
accounts2×1.65%
details2×1.65%
notifications2×1.65%
record2×1.65%

Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365) vs PopUps

Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365)

1. Listing metadata

PopUps

At a glance

AppRanks verdict

2. Pricing & plans

3. Features

4. Categories & rankings

5. Search rankings

6. App details

Frequently asked

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Should I choose Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365) or PopUps?

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