Which works better for small vs large Salesforce AppExchange admins?

Conga CLM | Contract Lifecycle Management | formerly Apttus Contract Management typically suits early-stage and growth-mode teams based on its published review base (103 reviews). Approvals Pro | Advanced Approvals for any object typically suits early-stage and growth-mode teams based on its published review base (8 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.

AppRanks

Conga CLM | Contract vs Approvals Pro | — Salesforce

Approvals Pro | Advanced Approvals for any object vs Conga CLM | Contract Lifecycle Management | formerly Apttus Contract Management

Side-by-side comparison · 24 data points

Approvals Pro | Advanced Approvals for any object

5.0·8reviews

Flexible approval process management to close deals faster with any object or CPQ. Create advanced approvals without writing any code. Manage CPQ approvals, discount approvals and pricing approvals on any object.

salesforcepaid

Change

1. Listing metadata

Field-level data

	Conga CLM \| Contract Lifecycle Management \| formerly Apttus Contract Management	Approvals Pro \| Advanced Approvals for any object
Tagline	“Conga CLM is an AI-powered, scalable solution that automates contract creation, negotiation, and execution. Built on the Conga Revenue Lifecycle Platform, it boosts compliance, visibility, and speed to help teams close deals faster and reduce risk. ”249 chars	“Flexible approval process management to close deals faster with any object or CPQ. Create advanced approvals without writing any code. Manage CPQ approvals, discount approvals and pricing approvals on any object.”212 chars
Description	1154 / 2000 chars58% used	1160 / 2000 chars58% used
Screenshots	—	—
Languages	nlenfifrde+11 more	en
Platforms	Salesforce	Salesforce
Developer	Conga	Nue.io

At a glance

8 metrics · auto-computed

Feature comparison between Conga CLM | Contract Lifecycle Management | formerly Apttus Contract Management and Approvals Pro | Advanced Approvals for any object
Metric	Conga CLM \| Contract Lifecycle Management \| formerly Apttus Contract Management	Approvals Pro \| Advanced Approvals for any object
Rating	4.7 ★	★ 5.0 ★
Total reviews	★ 103	8
Free plan	—	—
Pricing	paid	paid
Pricing tiers	1 tier	1 tier
Listed features	3	3
Languages	16 supported	1 supported
Listed since	Sep 2006	Jan 2022

AppRanks verdict

Generated from live data on this page

The call

Approvals Pro | Advanced Approvals for any object edges out Conga CLM | Contract Lifecycle Management | formerly Apttus Contract Management on rating (5.0★ vs 4.7★), but the gap is small enough that pricing fit and feature differentiation should drive the decision more than the headline number.

Pricing

Pricing entry tiers: Conga CLM | Contract Lifecycle Management | formerly Apttus Contract Management at paid, Approvals Pro | Advanced Approvals for any object at paid. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.

Review base

Conga CLM | Contract Lifecycle Management | formerly Apttus Contract Management has the larger user base (103 reviews vs 8), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Approvals Pro | Advanced Approvals for any object's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.

Who should pick what

Recommended by size: small/early-stage admins who need fast install and low risk should default to Approvals Pro | Advanced Approvals for any object; mid-market and enterprise admins with specific feature requirements should evaluate both — Conga CLM | Contract Lifecycle Management | formerly Apttus Contract Management's 103-review base may include the workflow context that matches your specific use case better than Approvals Pro | Advanced Approvals for any object's broader-but-shallower coverage.

How this is generated

This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Salesforce AppExchange listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.

Read each app's audit: Conga CLM | Contract Lifecycle Management | formerly Apttus Contract Management audit • Approvals Pro | Advanced Approvals for any object audit

Listed	September 10, 2006	January 1, 2022

Last updated	—	—

5. Search rankings

Top 5 keywords · shared rankings prioritized

Keyword	Conga CLM \| Contract Lifecycle Management \| formerly Apttus Contract Management	Approvals Pro \| Advanced Approvals for any object
workflow	#44	#88

6. App details

Long-form description · keyword frequency

Conga CLM | Contract Lifecycle Management | formerly Apttus Contract Management

Out-of-date contract processes hurt businesses across legal, sales, finance & procurement. Conga CLM, formerly Apttus Contract management, brings efficiency to contracts so procurement is more agile & sales teams gain more time for selling. Global standardization on a single data model eliminates bottlenecks, minimizes risk, maximizes compliance & reduces cost of sales, service & delivery. KEY BENEFITS • Control of negotiations, amendments & other sources of contract risk • Point-&-click assembly & self-service portals accelerate deal cycles • Measure & manage contractual obligations • Key insights into renewals, expirations, cycle times & workloads KEY CAPABILITIES • Quickly & accurately import legacy & 3rd-party contracts • Provide alerts & notifications on key events & dates • Manage the entire contract lifecycle in Microsoft Office • Reflect changes made in contracts across all agreements, regardless of source • Store final contracts, prior versions, metrics & approval histories in a secure repository • Enable teams to share best practices & collaborate securely within documents • Analyze contract compliance, opportunities & risks

Top keywords

contract5×3.50%
contracts4×2.80%
key4×2.80%
sales3×2.10%
compliance2×1.40%
procurement2×1.40%
risk2×1.40%
teams2×1.40%

Approvals Pro | Advanced Approvals for any object

Automate your approval processes with customization and visibility. Approvals Pro makes it easy to implement advanced approvals, parallel approvals and matrix approvals. This customizable, no-code approval solution offers complete visibility into the approval process for submitters and approvers with any Salesforce object or CPQ including Nue.io, Salesforce CPQ and Revenue Cloud Advanced. Whether you need CPQ approvals, quote approvals, pricing approvals or discount approvals, Approvals Pro makes it easy. For RevOps Automate the entire approval process while ensuring deals keep moving. Provide your team with full visibility into approval and rejection history along with reports and dashboards to track your approval workflows. For Sales Get full visibility into the approval process for any deal. Get pricing approved without slowing down deal velocity. For Finance Make sure that necessary approvals get done every time. A complete audit trail shows your entire approval and rejection history. For Admins Build approval workflows on any object without writing any code. The user-friendly configurator handles complex approval workflows with ease.

Top keywords

approval10×6.02%
approvals10×6.02%
visibility4×2.41%
approval process3×1.81%
approval workflows3×1.81%
cpq3×1.81%
process3×1.81%
workflows3×

Frequently asked

Common questions about this comparison

Is Conga CLM | Contract Lifecycle Management | formerly Apttus Contract Management or Approvals Pro | Advanced Approvals for any object cheaper?

Both Conga CLM | Contract Lifecycle Management | formerly Apttus Contract Management and Approvals Pro | Advanced Approvals for any object offer paid plans only. Conga CLM | Contract Lifecycle Management | formerly Apttus Contract Management starts at paid; Approvals Pro | Advanced Approvals for any object starts at paid. Compare the per-tier features in the Pricing section above before committing.

Which has better reviews, Conga CLM | Contract Lifecycle Management | formerly Apttus Contract Management or Approvals Pro | Advanced Approvals for any object?

Approvals Pro | Advanced Approvals for any object has the higher average rating (5.0★ from 8 reviews) compared to Conga CLM | Contract Lifecycle Management | formerly Apttus Contract Management (4.7★ from 103 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.

Should I choose Conga CLM | Contract Lifecycle Management | formerly Apttus Contract Management or Approvals Pro | Advanced Approvals for any object?

Approvals Pro | Advanced Approvals for any object holds the higher average rating (5.0★ vs 4.7★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.

Which is faster to set up, Conga CLM | Contract Lifecycle Management | formerly Apttus Contract Management or Approvals Pro | Advanced Approvals for any object?

Both apps are one-click installs from the Salesforce AppExchange. Conga CLM | Contract Lifecycle Management | formerly Apttus Contract Management has the deeper published review base (103 vs 8), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.

Approvals Pro | Advanced Approvals for any object vs Conga CLM | Contract Lifecycle Management | formerly Apttus Contract Management

Approvals Pro | Advanced Approvals for any object

1. Listing metadata

Conga CLM | Contract Lifecycle Management | formerly Apttus Contract Management

At a glance

AppRanks verdict

2. Pricing & plans

3. Features

4. Categories & rankings

5. Search rankings

6. App details

Frequently asked

Is Conga CLM | Contract Lifecycle Management | formerly Apttus Contract Management or Approvals Pro | Advanced Approvals for any object cheaper?

Which has better reviews, Conga CLM | Contract Lifecycle Management | formerly Apttus Contract Management or Approvals Pro | Advanced Approvals for any object?

Should I choose Conga CLM | Contract Lifecycle Management | formerly Apttus Contract Management or Approvals Pro | Advanced Approvals for any object?

Which is faster to set up, Conga CLM | Contract Lifecycle Management | formerly Apttus Contract Management or Approvals Pro | Advanced Approvals for any object?

See full keyword rankings, install trends, and weekly alerts

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