Which works better for small vs large Salesforce AppExchange admins?

Response Management from Full Circle Insights for Tracking Lead Lifecycles typically suits early-stage and growth-mode teams based on its published review base (82 reviews). Flybits typically suits early-stage and growth-mode teams based on its published review base (0 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.

AppRanks

Response Management vs Flybits — Salesforce

Response Management from Full Circle Insights for Tracking Lead Lifecycles vs Flybits

Side-by-side comparison · 24 data points

Response Management from Full Circle Insights for Tracking Lead Lifecycles

5.0·82reviews

FCI delivers revenue & marketing attribution in Salesforce: multi-touch attribution, funnel measurement, campaign attribution, customer journey tracking & ABM performance, plus marketing intelligence, dashboards & reports, and customer analytics.

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1. Listing metadata

Field-level data

	Response Management from Full Circle Insights for Tracking Lead Lifecycles	Flybits
Tagline	“FCI delivers revenue & marketing attribution in Salesforce: multi-touch attribution, funnel measurement, campaign attribution, customer journey tracking & ABM performance, plus marketing intelligence, dashboards & reports, and customer analytics.”246 chars	“Our unrivalled contextual recommendation engine lets your financial institution deliver hyper-personalized products, offers, and content your customers need, when they need it. ”177 chars
Description	1186 / 2000 chars59% used	1182 / 2000 chars59% used
Screenshots	—	—
Languages	en	enfr
Platforms	Salesforce	Salesforce
Developer	Full Circle Insights	Flybits
Listed	March 31, 2012

At a glance

8 metrics · auto-computed

Feature comparison between Response Management from Full Circle Insights for Tracking Lead Lifecycles and Flybits
Metric	Response Management from Full Circle Insights for Tracking Lead Lifecycles	Flybits
Rating	5.0 ★	—
Total reviews	82	0
Free plan	—	—
Pricing	paid	paid
Pricing tiers	1 tier	1 tier
Listed features	★ 9	3
Languages	1 supported	2 supported
Listed since	Mar 2012	May 2020

Last updated	—	—

3. Features

As listed by each developer

Response Management from Full Circle Insights for Tracking Lead Lifecycles

Salesforce-Native B2B Marketing Full Circle Insights enables revenue & marketing attribution for B2B marketing without complex integrations. Connect Salesforce campaign data, marketing performance & Data Cloud with full data integrity.
Multi-Touch Attribution Models Use advanced multi-touch attribution models to track marketing touchpoints across the customer journey. Understand how campaigns influence pipeline, marketing ROI, and revenue attribution to optimize marketing investment.
Funnel Measurement & Pipeline Analytics Track leads with funnel analytics, monitor volume, marketing conversion rates, and velocity rates. Identify bottlenecks, optimize lead flow, and measure campaign performance and pipeline impact across every stage.
ABM Measurement & Account Intelligence Measure ABM performance by tracking engagement across target accounts. Integrates with 6sense, Bombora, and Demandbase to sync intent data in Salesforce and reveal account progression, and revenue impact.
Customer Journey Tracking Visualize customer journey across campaigns, channels & touchpoints. Unlock customer tracking, customer analytics & customer metrics, plus customer engagement & marketing analytics across omnichannel engagement.
Dashboards & Reports for Marketing Intelligence Access customizable dashboards & reports with marketing analytics, customer analytics, and campaign performance reporting to measure marketing conversion, marketing impact on pipeline and revenue.
Campaign Influence & Attribution Reporting Analyze Salesforce campaign attribution, campaign ROI, and campaign performance to understand how marketing activities contribute to pipeline generation and revenue outcomes.
Matchmaker Identity Resolution Ensure accurate customer journey tracking and marketing attribution with Matchmaker tool. Improve data quality, contact-to-account matching, and campaign attribution accuracy across Salesforce.
Marketing Intelligence & Customer Data Impact Turn marketing & customer data into marketing intelligence with marketing analytics & revenue attribution. Use B2B data and audience segmentation to identify campaigns driving pipeline & marketing ROI.

Flybits

Create your data ecology with our patented data ingestion tool. Our mobile app "concierge" adds contextual data to this ecology.
Contextualize and personalize content sent to a "recommended for you" content channel in your app - without changing a single line of code.
We can integrate easily into your tech stack with our salesforce integration, among others.

5. Search rankings

Top 5 keywords · shared rankings prioritized

Keyword	Response Management from Full Circle Insights for Tracking Lead Lifecycles	Flybits
customer marketing	#1	Not ranked
marketing attribution	#1	Not ranked
b2b marketing	#2	Not ranked
experiences	Not ranked	#4
customer experiences	Not ranked	#6

7. App details

Long-form description · keyword frequency

Response Management from Full Circle Insights for Tracking Lead Lifecycles

🚨 The Problem: The Trillion-Dollar Gap Marketing and sales misalignment is costing the SaaS industry nearly $1 trillion in lost revenue each year. Fragmented systems and disconnected data prevent teams from identifying which campaigns truly influence pipeline and closed revenue. Without clear marketing attribution, leaders struggle to prove ROI, optimize campaigns, and align with sales on revenue impact. 💡 The Solution: Full Circle Insights Full Circle Insights is a native Salesforce solution that connects B2B marketing activity directly to pipeline and revenue. With advanced multi-touch attribution models, campaign attribution reporting, funnel analytics, and customer journey tracking, teams gain a single source of truth for revenue performance. The platform also enables organizations to measure ABM performance, analyze pipeline velocity, and understand how every marketing touchpoint contributes to revenue outcomes. 🏆 Customer Success: Organizations such as Rockwell Automation and leading SaaS companies use Full Circle Insights to strengthen attribution visibility, improve campaign performance, and connect marketing investment directly to revenue outcomes.

Top keywords

revenue7×4.49%
marketing5×3.21%
attribution4×2.56%
circle3×1.92%
circle insights3×1.92%
full3×1.92%
full circle3×1.92%
full circle insights3×1.92%
insights3×1.92%
performance3×1.92%
pipeline3×1.92%
campaign2×1.28%

Flybits

Flybits’ end to end platform helps FIs engage with their customers to deliver hyper-personalized, contextualized experiences. Here’s how: Assemble data. Flybits simplifies the process of aggregating, unifying and normalizing disparate data - proprietary, public and 3rd party data, from core banking systems to CRMs and AI models - then enriches it with context from a user's app. Orchestrate experiences. Leverage your new data ecology in our easy to use Experience Studio to design 1-to-1 customer experiences delivered when your customers want & need them. Deliver to customers. Deliver these experiences with Flybits Concierge. This quick-to-market, low-code solution is easily integrated into your mobile app so you can start delivering experiences in as little as a week. Concierge can send nudges, feature content, and promote products & services, while also providing engagement and other device data back to the data ecosystem. Analytics. Flybits offers detailed reports based on the experiences delivered. This data can be viewed within the Flybits reporting tool, or can be exported to other tools to allow for a more comprehensive view of the customer experience.

Top keywords

data7×3.95%
experiences6×3.39%
flybits5×2.82%
customers3×1.69%
deliver3×1.69%
concierge2×1.13%
customer2×1.13%
delivered2×1.13%

Response Management from Full Circle Insights for Tracking Lead Lifecycles vs Flybits

Response Management from Full Circle Insights for Tracking Lead Lifecycles

1. Listing metadata

Flybits

At a glance

AppRanks verdict

2. Pricing & plans

3. Features

4. Categories & rankings

5. Search rankings

6. Activity in the last 90 days

Response Management from Full Circle Insights for Tracking Lead Lifecycles · 4 changes

Flybits · 0 changes

7. App details

Frequently asked

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