Side-by-side comparison · 24 data points
Using the Data Masking App you would have the ability to select the Object and schedule a batch to clear any and all information from the email fields!
| Duplicate Check for Salesforce | Data Masking | |
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| Screenshots | — | — |
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The all-in-one NATIVE solution for deduplication: find & merge duplicates in and across leads, contacts, accounts and any (custom) object. Prevent duplicates on manual entry, import and API insert. ➤ Get it Now = production trial ➤ Try it = sandbox trial
| Metric | Duplicate Check for Salesforce: Duplicate Management made easy | Data Masking |
|---|---|---|
| Rating | 4.6 ★ | ★ 5.0 ★ |
| Total reviews | ★ 302 | 1 |
| Free plan | Yes | Yes |
| Pricing | freemium | free |
| Listed features | ★ 6 | 3 |
| Languages | 5 supported | 1 supported |
| Listed since | Oct 2011 | Dec 2021 |
Based on the data on this page, Data Masking is the stronger choice for most Salesforce AppExchange admins — 5.0★ vs Duplicate Check for Salesforce: Duplicate Management made easy's 4.6★ is a meaningful gap that usually reflects real product or support quality differences across the user base.
Pricing entry tiers: Duplicate Check for Salesforce: Duplicate Management made easy at freemium, Data Masking at free. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
Duplicate Check for Salesforce: Duplicate Management made easy has the larger user base (302 reviews vs 1), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Data Masking's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended by size: small/early-stage admins who need fast install and low risk should default to Data Masking; mid-market and enterprise admins with specific feature requirements should evaluate both — Duplicate Check for Salesforce: Duplicate Management made easy's 302-review base may include the workflow context that matches your specific use case better than Data Masking's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Salesforce AppExchange listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Duplicate Check for Salesforce: Duplicate Management made easy audit • Data Masking audit
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| Keyword | Duplicate Check for Salesforce | Data Masking |
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| plauti | #1 | Not ranked |
| deduplication and | #2 | Not ranked |
| merge and prevent | #2 | Not ranked |
Both Duplicate Check for Salesforce: Duplicate Management made easy and Data Masking offer paid plans only. Duplicate Check for Salesforce: Duplicate Management made easy starts at freemium; Data Masking starts at free. Compare the per-tier features in the Pricing section above before committing.
Data Masking has the higher average rating (5.0★ from 1 reviews) compared to Duplicate Check for Salesforce: Duplicate Management made easy (4.6★ from 302 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
Data Masking holds the higher average rating (5.0★ vs 4.6★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Salesforce AppExchange. Duplicate Check for Salesforce: Duplicate Management made easy has the deeper published review base (302 vs 1), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
Duplicate Check for Salesforce: Duplicate Management made easy typically suits early-stage and growth-mode teams based on its published review base (302 reviews). Data Masking typically suits early-stage and growth-mode teams based on its published review base (1 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. Duplicate Check for Salesforce: Duplicate Management made easy and Data Masking both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Data Masking" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
