Side-by-side comparison · 24 data points
✔ Mass Email, Bulk Email, Single Email to any Standard or Custom Object ✔ Email Parent or Child objects ✔ Attach Files ✔ Email Alerts ✔ Drip Campaigns ✔ Merge Fields ✔ Build Templates ✔ Verify Emails ✔ Track Emails & Statistics ✔ Dedicated IP
| MassMailer - Native App, | Emma for Salesforce | | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | — | — |
| Languages | ||
| Platforms | ||
| Developer |
Quickly add your Salesforce records to Emma. See your sends, opens and click right from within Salesforce. Automatically manages subscriber opt-outs.
| Metric | MassMailer - Native App, Email Marketing, Mass Email, Email Alerts, Attach Files | Emma for Salesforce | Email Marketing & Mass Email for Agencies |
|---|---|---|
| Rating | ★ 4.9 ★ | 4.8 ★ |
| Total reviews | ★ 164 | 4 |
| Free plan | — | — |
| Pricing | paid | paid |
| Built for Shopify | — | — |
| Pricing tiers | 1 tier | 1 tier |
| Listed features | 3 | 3 |
| Languages | 16 supported | 1 supported |
| Listed since | Dec 2010 | Jan 2020 |
MassMailer - Native App, Email Marketing, Mass Email, Email Alerts, Attach Files edges out Emma for Salesforce | Email Marketing & Mass Email for Agencies on rating (4.9★ vs 4.8★), but the gap is small enough that pricing fit and feature differentiation should drive the decision more than the headline number. Pricing entry tiers: MassMailer - Native App, Email Marketing, Mass Email, Email Alerts, Attach Files at paid, Emma for Salesforce | Email Marketing & Mass Email for Agencies at paid. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (apps, orders, integrations) varies. MassMailer - Native App, Email Marketing, Mass Email, Email Alerts, Attach Files has the larger user base (164 reviews vs 4), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Emma for Salesforce | Email Marketing & Mass Email for Agencies's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat. Recommended by store size: small/early-stage merchants who need fast install and low risk should default to MassMailer - Native App, Email Marketing, Mass Email, Email Alerts, Attach Files; mid-market and enterprise merchants with specific feature requirements should evaluate both — Emma for Salesforce | Email Marketing & Mass Email for Agencies's 4-review base may include the workflow context that matches your specific use case better than MassMailer - Native App, Email Marketing, Mass Email, Email Alerts, Attach Files's broader-but-shallower coverage. This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Salesforce AppExchange listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: MassMailer - Native App, Email Marketing, Mass Email, Email Alerts, Attach Files audit • Emma for Salesforce | Email Marketing & Mass Email for Agencies audit
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| Keyword | MassMailer - Native App, | Emma for Salesforce | |
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| form template | #15 | Not ranked |
| poll | #21 | Not ranked |
| freeform | #25 | Not ranked |
Both MassMailer - Native App, Email Marketing, Mass Email, Email Alerts, Attach Files and Emma for Salesforce | Email Marketing & Mass Email for Agencies offer paid plans only. MassMailer - Native App, Email Marketing, Mass Email, Email Alerts, Attach Files starts at paid; Emma for Salesforce | Email Marketing & Mass Email for Agencies starts at paid. Compare the per-tier features in the Pricing section above before committing.
MassMailer - Native App, Email Marketing, Mass Email, Email Alerts, Attach Files has the higher average rating (4.9★ from 164 reviews) compared to Emma for Salesforce | Email Marketing & Mass Email for Agencies (4.8★ from 4 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
It depends on what you're optimizing for. MassMailer - Native App, Email Marketing, Mass Email, Email Alerts, Attach Files fits better if you prioritize rating consistency; Emma for Salesforce | Email Marketing & Mass Email for Agencies is the call if you need the larger user base. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.
Both apps are one-click installs from the Salesforce AppExchange marketplace. MassMailer - Native App, Email Marketing, Mass Email, Email Alerts, Attach Files has more onboarding documentation maturity (164 reviews vs 4), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.
MassMailer - Native App, Email Marketing, Mass Email, Email Alerts, Attach Files typically suits early-stage and growth-mode stores based on its review-base composition (164 reviews). Emma for Salesforce | Email Marketing & Mass Email for Agencies aligns more with early-stage and growth-mode stores (4 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.
Migration support varies by app and category. MassMailer - Native App, Email Marketing, Mass Email, Email Alerts, Attach Files and Emma for Salesforce | Email Marketing & Mass Email for Agencies both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Emma for Salesforce | Email Marketing & Mass Email for Agencies" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.