Is AIM - A Purpose-Built CRM for Private Capital Markets or SuperTRUMP for Salesforce cheaper?

AIM - A Purpose-Built CRM for Private Capital Markets is the cheaper option — it offers a free plan (free_to_install). SuperTRUMP for Salesforce starts at paid. Both publish their pricing on the Salesforce AppExchange marketplace; AppRanks mirrors what's listed on each refresh cycle.

Should I choose AIM - A Purpose-Built CRM for Private Capital Markets or SuperTRUMP for Salesforce?

It depends on what you're optimizing for. AIM - A Purpose-Built CRM for Private Capital Markets fits better if you prioritize broader integrations; SuperTRUMP for Salesforce is the call if you need the larger user base. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.

Which is faster to set up, AIM - A Purpose-Built CRM for Private Capital Markets or SuperTRUMP for Salesforce?

Both apps are one-click installs from the Salesforce AppExchange marketplace. AIM - A Purpose-Built CRM for Private Capital Markets has more onboarding documentation maturity (39 reviews vs 1), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.

Which works better for small vs large Salesforce AppExchange stores?

AIM - A Purpose-Built CRM for Private Capital Markets typically suits early-stage and growth-mode stores based on its review-base composition (39 reviews). SuperTRUMP for Salesforce aligns more with early-stage and growth-mode stores (1 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.

AppRanks

AIM - A Purpose-Built vs SuperTRUMP for — Salesforce

AIM - A Purpose-Built CRM for Private Capital Markets vs SuperTRUMP for Salesforce

Side-by-side comparison · 24 data points

AIM - A Purpose-Built CRM for Private Capital Markets

5.0·39reviews

Purpose-built on the Salesforce platform, AIM acts as the central repository for all your firm’s data, integrating with existing firm systems to streamline workflows, enhance data accuracy, and provide actionable insights for better decision-making.

Shopifyfree_to_install

Change

1. Listing metadata

Field-level data

	AIM - A Purpose-Built CRM for Private Capital Markets	SuperTRUMP for Salesforce
Tagline	“Purpose-built on the Salesforce platform, AIM acts as the central repository for all your firm’s data, integrating with existing firm systems to streamline workflows, enhance data accuracy, and provide actionable insights for better decision-making.”249 chars	“SuperTRUMP for Salesforce models and prices complex leases and loans in Salesforce with easy access to customer data, transaction history and Salesforce reports.”161 chars
Description	805 / 2000 chars40% used	1135 / 2000 chars57% used
Screenshots	—	—
Languages	en	en
Platforms	Shopify	Shopify
Developer	Altvia	Ivory Consulting Corporation
Listed	June 15, 2009	August 22, 2014

At a glance

9 metrics · auto-computed

Feature comparison between AIM - A Purpose-Built CRM for Private Capital Markets and SuperTRUMP for Salesforce
Metric	AIM - A Purpose-Built CRM for Private Capital Markets	SuperTRUMP for Salesforce
Rating	5.0 ★	5.0 ★
Total reviews	★ 39	1
Free plan	★ Yes	—
Pricing	free_to_install	paid
Built for Shopify	—	—
Pricing tiers	—	1 tier
Listed features	★ 4	3
Languages	1 supported	1 supported
Listed since	Jun 2009	Aug 2014

Last updated	—	—

5. Search rankings

Top 5 keywords · shared rankings prioritized

Keyword	AIM - A Purpose-Built CRM for Private Capital Markets	SuperTRUMP for Salesforce
cra and irs	Not ranked	#6
irs compliance	Not ranked	#7
working capital	#8	Not ranked

9. App details

Long-form description · keyword frequency

AIM - A Purpose-Built CRM for Private Capital Markets

“AIM has brought efficiencies to every facet of our business – fundraising, marketing, deal execution and fund administration. The Altvia team understands what we do and they have changed how we manage our business.” - Michael Painter, Plexus Capital AIM is used by a wide variety of organizations across the Alternative Asset Management industry including buyout funds, VC funds, funds of funds, and institutional investors such as educational endowments family offices, pension funds. AIM users are leaders in the Alternative Asset community and subsequently, AIM has been developed with a unique perspective on the Private Equity world from the viewpoint of both an LP and a GP. The result is a continually-evolving and feature-rich product that is flexible enough to handle any investing scenario.

Top keywords

funds5×4.07%
aim4×3.25%
alternative2×1.63%
alternative asset2×1.63%
asset2×1.63%
business2×1.63%

SuperTRUMP for Salesforce

The world’s proven lease and loan pricing application and the world’s #1 CRM application working together! Advantages: BETTER PRICING/HIGHER PROFITABILITY: Manage price, risk and exposure with instant access to opportunities, quotes, and transactions stored in Salesforce. FASTER QUOTING: Price anytime, anywhere using Salesforce's streamlined quote-to-fund process. Close transactions faster by accurately pricing leases and loans during a sales conversation. GREATER EFFICIENCIES: Reduce data redundancy with integrated reporting and metrics across all enterprise systems. CUSTOMIZATIONS: Use proprietary calculations, migrate Excel models and integrate into other systems. SuperTRUMP features include: • Book and tax depreciation methods • Standard industry reports • FASB & IRS classification tests • Lease versus purchase • Multiple fee amortization • Multiple options on termination/EBO • Pre-tax/after-tax modeling and pricing • Residual guarantee modeling • Residual value insurance • Termination and stipulated loss calculations • Lease terms greater than 10 years • Risk adjusted return on capital calculations

Top keywords

pricing4×2.82%
calculations3×2.11%
lease3×2.11%
application2×1.41%
faster2×1.41%
greater2×1.41%
modeling2×1.41%
multiple2×1.41%
price2×1.41%
residual2×1.41%
risk2×1.41%
systems2×1.41%

AIM - A Purpose-Built CRM for Private Capital Markets vs SuperTRUMP for Salesforce

AIM - A Purpose-Built CRM for Private Capital Markets

1. Listing metadata

SuperTRUMP for Salesforce

At a glance

AppRanks verdict

2. Pricing & plans

3. Features

4. Categories & rankings

5. Search rankings

9. App details

Frequently asked

Is AIM - A Purpose-Built CRM for Private Capital Markets or SuperTRUMP for Salesforce cheaper?

Which has better reviews, AIM - A Purpose-Built CRM for Private Capital Markets or SuperTRUMP for Salesforce?

Should I choose AIM - A Purpose-Built CRM for Private Capital Markets or SuperTRUMP for Salesforce?

Which is faster to set up, AIM - A Purpose-Built CRM for Private Capital Markets or SuperTRUMP for Salesforce?

See full keyword rankings, install trends, and weekly alerts

More popular comparisons

Which works better for small vs large Salesforce AppExchange stores?

Can I migrate data between AIM - A Purpose-Built CRM for Private Capital Markets and SuperTRUMP for Salesforce?