Is Real Properties or PFL | Automated Direct Mail for Salesforce CRM cheaper?

Both Real Properties and PFL | Automated Direct Mail for Salesforce CRM offer paid plans only. Real Properties starts at paid; PFL | Automated Direct Mail for Salesforce CRM starts at paid. Compare the per-tier features in the Pricing section above before committing.

Which has better reviews, Real Properties or PFL | Automated Direct Mail for Salesforce CRM?

Real Properties (5.0★, 2 reviews) and PFL | Automated Direct Mail for Salesforce CRM (5.0★, 43 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.

Should I choose Real Properties or PFL | Automated Direct Mail for Salesforce CRM?

It depends on what you're optimizing for. Real Properties fits better if you prioritize broader integrations; PFL | Automated Direct Mail for Salesforce CRM is the call if you need the larger user base. Read both apps' detail pages on AppRanks for the full feature breakdown, install counts, and recent listing changes.

Which is faster to set up, Real Properties or PFL | Automated Direct Mail for Salesforce CRM?

Both apps are one-click installs from the Salesforce AppExchange marketplace. PFL | Automated Direct Mail for Salesforce CRM has more onboarding documentation maturity (43 reviews vs 2), which usually translates to better-tested setup wizards and quicker time-to-value. AppRanks doesn't measure setup time directly — read the recent reviews on each app's detail page for merchant-reported install experience.

Which works better for small vs large Salesforce AppExchange stores?

Real Properties typically suits early-stage and growth-mode stores based on its review-base composition (2 reviews). PFL | Automated Direct Mail for Salesforce CRM aligns more with early-stage and growth-mode stores (43 reviews). Larger review bases generally mean the app has been load-tested at scale — relevant if you're processing high order volume or handling enterprise compliance requirements.

Can I migrate data between Real Properties and PFL | Automated Direct Mail for Salesforce CRM?

Migration support varies by app and category. Real Properties and PFL | Automated Direct Mail for Salesforce CRM both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Real Properties" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.

AppRanks

Real Properties vs PFL | Automated — Salesforce

Real Properties vs PFL | Automated Direct Mail for Salesforce CRM

Name: Real Properties
Availability: OnlineOnly
Rating: 5 (2 reviews)

Side-by-side comparison · 24 data points

Real Properties

5.0·2reviews

Real Properties allow you to truly define your Property, Facility or Event. It keeps track of building,tenant and lease details and when teamed with Real Floorplan’s CAD and mapping ability, users can see real time, floor plan based status information.

Shopifypaid

Change

1. Listing metadata

Field-level data

	Real Properties	PFL \| Automated Direct Mail for Salesforce CRM
Tagline	“Real Properties allow you to truly define your Property, Facility or Event. It keeps track of building,tenant and lease details and when teamed with Real Floorplan’s CAD and mapping ability, users can see real time, floor plan based status information.”253 chars	“Trigger personalized direct mail from Salesforce CRM using contact data, deal stage, or custom triggers to increase engagement and drive measurable revenue.”156 chars
Description	1047 / 2000 chars52% used	977 / 2000 chars49% used
Screenshots	—	—
Languages	en	en
Platforms	Shopify	Shopify
Developer	Real Intelligence, Inc.	PFL
Listed	October 30, 2008	February 27, 2015

At a glance

9 metrics · auto-computed

Feature comparison between Real Properties and PFL | Automated Direct Mail for Salesforce CRM
Metric	Real Properties	PFL \| Automated Direct Mail for Salesforce CRM
Rating	5.0 ★	5.0 ★
Total reviews	2	★ 43
Free plan	—	—
Pricing	paid	paid
Built for Shopify	—	—
Pricing tiers	—	1 tier
Listed features	3	★ 5
Languages	1 supported	1 supported
Listed since	Oct 2008	Feb 2015

Last updated	—	—

5. Search rankings

Top 5 keywords · shared rankings prioritized

Keyword	Real Properties	PFL \| Automated Direct Mail for Salesforce CRM
direct mail	Not ranked	#2
mail	Not ranked	#3
timely	Not ranked	#7
shopping	#12	Not ranked

9. App details

Long-form description · keyword frequency

Real Properties

Real Intelligence provides innovation, powerful, yet flexible Property, Facility and Event management solutions that increase organizational efficiency while improving the overall customer experience. Our products tightly integrate location specifc information such as native CAD based floor plans, Google Earth, Google Maps and QR codes with the power of Salesforce.com allowing users to experience interactivity with real information, in real time on any device, (PC, Web, Mobile, Digital Signage) Cost effective, easy to implement, and easy to use, the Real Intelligence suite of Cloud based applications gives customers a new way to manage, visualize and profit from their assets. Industry Solutions include: Hospitality/Lodging Facilities Trade Show/Event/Conference Management Assisted Living Facilities Shopping Center Management Commercial Property Management Residential Real Estate Management Asset Management Privately funded and based in the heart of the Silicon Valley, Real Intelligence is a Salesforce.com ISV and OEM partner.

Top keywords

management6×4.11%
real6×4.11%
intelligence3×2.05%
real intelligence3×2.05%
com2×1.37%
event2×1.37%
experience2×1.37%
facilities2×1.37%
google2×1.37%
information2×1.37%
property2×1.37%
salesforce2×1.37%

PFL | Automated Direct Mail for Salesforce CRM

PFL brings direct mail into the Salesforce CRM ecosystem—seamlessly. Trigger and personalize 1:1 physical mailers directly from Sales, Health, and Financial Clouds using CRM data like lead stage, opportunity status, or account behavior. PFL helps sales and marketing teams deliver perfectly timed, high-impact direct mail that drives response and moves deals forward. 🔹 What You Can Do with PFL for Salesforce CRM: • Automate mail sends triggered by Salesforce objects, fields, or workflows • Deliver personalized mail pieces at scale, from postcards to dimensional kits • Track mail delivery status and recipient engagement in Salesforce • Align physical marketing touchpoints with digital journeys and outreach • Maintain compliance with HIPAA, SOC2, and industry standards 🎯 Ideal Use Cases: • Sales acceleration with timely direct mail follow-ups • Patient engagement campaigns from Health Cloud • ABM campaigns in Financial Services • Win-back and lifecycle marketing

Top keywords

mail6×4.44%
salesforce4×2.96%
crm3×2.22%
direct3×2.22%
direct mail3×2.22%
marketing3×2.22%
pfl3×2.22%
sales3×2.22%
campaigns2×1.48%

Real Properties vs PFL | Automated Direct Mail for Salesforce CRM

Real Properties

1. Listing metadata

PFL | Automated Direct Mail for Salesforce CRM

At a glance

AppRanks verdict

2. Pricing & plans

3. Features

4. Categories & rankings

5. Search rankings

9. App details

Frequently asked

Is Real Properties or PFL | Automated Direct Mail for Salesforce CRM cheaper?

Which has better reviews, Real Properties or PFL | Automated Direct Mail for Salesforce CRM?

Should I choose Real Properties or PFL | Automated Direct Mail for Salesforce CRM?

Which is faster to set up, Real Properties or PFL | Automated Direct Mail for Salesforce CRM?

Which works better for small vs large Salesforce AppExchange stores?

See full keyword rankings, install trends, and weekly alerts

More popular comparisons

Can I migrate data between Real Properties and PFL | Automated Direct Mail for Salesforce CRM?