Can I migrate data between DemandTools. Ensure your data remains your most valuable asset. and CRM Apps Lab™ Lead Field Mapper: Convert to Account & Contact standard fields?

Migration support varies by app and category. DemandTools. Ensure your data remains your most valuable asset. and CRM Apps Lab™ Lead Field Mapper: Convert to Account & Contact standard fields both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from CRM Apps Lab™ Lead Field Mapper: Convert to Account & Contact standard fields" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.

AppRanks

DemandTools. Ensure vs CRM Apps Lab™ Lead — Salesforce

DemandTools. Ensure your data remains your most valuable asset. vs CRM Apps Lab™ Lead Field Mapper

Side-by-side comparison · 24 data points

DemandTools. Ensure your data remains your most valuable asset.

4.7·442reviews

DemandTools is the enterprise-grade data quality engine tens of thousands of Salesforce admins trust. Deduplicate across any object, standardize and import data at scale, and apply mass updates with governance-level control.

salesforcepaid

Change

1. Listing metadata

Field-level data

	DemandTools. Ensure your data remains your most valuable asset.	CRM Apps Lab™ Lead Field Mapper
Tagline	“DemandTools is the enterprise-grade data quality engine tens of thousands of Salesforce admins trust. Deduplicate across any object, standardize and import data at scale, and apply mass updates with governance-level control.”224 chars	“It can be frustrating that there are no direct mappings from Lead fields to Account/Contact Standard fields on Lead Conversion. This simple app maps Lead Source to Account Source and Lead Birthdate and Department to Contact standard fields.”240 chars
Description	914 / 2000 chars46% used	926 / 2000 chars46% used
Screenshots	—	—
Languages	en	en
Platforms	Salesforce	Salesforce
Developer	Validity, Inc.	CRM.Team™
Listed	January 8, 2006

At a glance

7 metrics · auto-computed

Feature comparison between DemandTools. Ensure your data remains your most valuable asset. and CRM Apps Lab™ Lead Field Mapper: Convert to Account & Contact standard fields
Metric	DemandTools. Ensure your data remains your most valuable asset.	CRM Apps Lab™ Lead Field Mapper: Convert to Account & Contact standard fields
Rating	4.7 ★	—
Total reviews	442	0
Free plan	—	★ Yes
Pricing	paid	free
Listed features	★ 9	3
Languages	1 supported	1 supported
Listed since	Jan 2006	Mar 2017

AppRanks verdict

Generated from live data on this page

The call

Based on the data on this page, DemandTools. Ensure your data remains your most valuable asset. is the stronger choice for most Salesforce AppExchange admins — 4.7★ vs CRM Apps Lab™ Lead Field Mapper: Convert to Account & Contact standard fields's 0.0★ is a meaningful gap that usually reflects real product or support quality differences across the user base.

Pricing

On pricing, CRM Apps Lab™ Lead Field Mapper: Convert to Account & Contact standard fields offers a free tier (free) while DemandTools. Ensure your data remains your most valuable asset. starts at paid. The free option meaningfully reduces evaluation cost, particularly at low usage volumes where the entry-paid tier can outpace the value delivered.

Review base

DemandTools. Ensure your data remains your most valuable asset. has the larger user base (442 reviews vs 0), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. CRM Apps Lab™ Lead Field Mapper: Convert to Account & Contact standard fields's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.

Who should pick what

Recommended by size: small/early-stage admins who need fast install and low risk should default to DemandTools. Ensure your data remains your most valuable asset.; mid-market and enterprise admins with specific feature requirements should evaluate both — CRM Apps Lab™ Lead Field Mapper: Convert to Account & Contact standard fields's 0-review base may include the workflow context that matches your specific use case better than DemandTools. Ensure your data remains your most valuable asset.'s broader-but-shallower coverage.

How this is generated

This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Salesforce AppExchange listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.

Read each app's audit: DemandTools. Ensure your data remains your most valuable asset. audit • CRM Apps Lab™ Lead Field Mapper: Convert to Account & Contact standard fields audit

Last updated	—	—

2. Features

As listed by each developer

DemandTools. Ensure your data remains your most valuable asset.

MANAGE YOUR DATA IN MINUTES, NOT MONTHS! DemandTools customers experience: 80% reduction in time spent on deduping/data quality tasks. 75% reduction in time spent on lead entry and accuracy. 20% reduction in database size
ASSESS YOUR DATA QUALITY Get a view of where data quality problems exist in your org.
MERGE AND PREVENT DUPLICATES Enforce data governance with configurable matching algorithms and customizable filters that catch duplicates before they take hold. Apply rules-based logic to protect critical business records.
DATALOADER Move enterprise data with confidence: insert, update, upsert, delete, and export records at scale. Validate incoming data against up to five objects using custom matching criteria and enforce field-level standardization automatically.
MASS CHANGE RECORDS Apply changes across records in bulk without exporting data. Drive updates with formulas, hard-coded values, or field-to-field copy logic, and run object counts and field aggregates on demand.
EMAIL VERIFICATION Validate email addresses at the point of entry, checking for typos, syntax errors, domain existence, and mailbox activity. Log verification status and date directly on each Lead and Contact for a full, auditable record.
UNDO AND RESTORE Execute data quality processes with confidence, backed by automatically generated restore files and full undo options, including undo merge, so every change stays reversible and every action stays accountable.
NOTIFICATIONS Maintain full visibility into every data quality process, with no surprises. Deliver real-time alerts to Slack, Microsoft Teams, or email whenever a DemandTools scenario runs, keeping every stakeholder informed at enterprise scale.
USAGE TRACKING Preserve a complete audit trail of every data quality scenario run against your org. Review usage history to see who ran each scenario, how many records were found and actioned, whether the action is reversible, and whether

CRM Apps Lab™ Lead Field Mapper

LEAD SECURITY - to automatically map the Birthdate and Department fields on the Lead object to the relevant standard fields on Contact object, make sure that users have at least READ permission to the new Birthdate and Department fields on Lead object.
ACCOUNT & CONTACT SECURITY - we honour profile permissions & permission sets on lead conversion to standard fields, so to allow users to UPDATE Birthdate & Department on the Contact object you must ensure that the user converting the Lead has permission.
DATA PRESERVATION - when converting a lead to an existing Account and Contact, if the target field (Account Source, Contact Birthdate/Department) is already populated, the app will NOT overwrite this.

Keyword	DemandTools. Ensure your data remains your most valuable asset.	CRM Apps Lab™ Lead Field Mapper
contact	#70	#231
lead	#76	#211

6. App details

Long-form description · keyword frequency

DemandTools. Ensure your data remains your most valuable asset.

Manage your data in minutes, not months. Deduplication, standardization, imports, ownership management, and mass data manipulation all take time when done manually. DemandTools handles it at enterprise scale, with repeatable, automated processes that replace manual cleanup with governed workflows. Get AI-ready data you can trust. Data enters Salesforce from multiple sources, in multiple formats, and often duplicates existing records. DemandTools enforces data integrity at the point of entry, automatically standardizing and cleansing records as they arrive, so reporting reflects one governed source of truth. Market, sell, and support more effectively. Poor data quality adds friction across the customer journey, suppresses conversion rates, inflates operating costs, and puts brand reputation at risk. DemandTools gives enterprise teams the data hygiene foundation to protect revenue operations at scale.

Top keywords

data7×5.60%
demandtools3×2.40%
enterprise2×1.60%
governed2×1.60%
multiple2×1.60%
records2×1.60%
scale2×1.60%

CRM Apps Lab™ Lead Field Mapper

If the Account Source is already set for an existing account, we don't touch it! Otherwise, this app provides a simple way to map Lead Source to Account Source when a lead is converted. Use profile permissions or a permission set to ensure that that users have the following permissions * READ the Lead object * READ the Lead Source, Birthdate & Department (custom) fields on Lead * UPDATE the Account object * UPDATE the Account Source field on Account * UPDATE the Contact object * UPDATE the Birthdate and Department (standard) fields on Contact Unlike the standard lead conversion, to comply with app security architecture, the user must have permissions to read and update fields as above - otherwise the app will not update the field. The app starts working from the moment it's installed! CRM Apps Lab and CRM SuperStars are brands owned by CRM Team Holdings Limited, used under license by CRM Team Global Limited.

Top keywords

account6×3.97%
lead6×3.97%
update6×3.97%
source5×3.31%
crm4×2.65%
account source3×1.99%
fields3×1.99%
object3×1.99%
permissions3×1.99%
read3×

Frequently asked

Common questions about this comparison

Is DemandTools. Ensure your data remains your most valuable asset. or CRM Apps Lab™ Lead Field Mapper: Convert to Account & Contact standard fields cheaper?

CRM Apps Lab™ Lead Field Mapper: Convert to Account & Contact standard fields is the cheaper option — it offers a free plan (free). DemandTools. Ensure your data remains your most valuable asset. starts at paid. Both publish their pricing on the Salesforce AppExchange; AppRanks mirrors what's listed on each refresh cycle.

Should I choose DemandTools. Ensure your data remains your most valuable asset. or CRM Apps Lab™ Lead Field Mapper: Convert to Account & Contact standard fields?

AppRanks cannot separate these two on rating, because neither publishes one. DemandTools. Ensure your data remains your most valuable asset. does carry the larger published review base (442 vs 0). Read both apps' detail pages for the feature breakdown and recent listing changes.

Which is faster to set up, DemandTools. Ensure your data remains your most valuable asset. or CRM Apps Lab™ Lead Field Mapper: Convert to Account & Contact standard fields?

Both apps are one-click installs from the Salesforce AppExchange. DemandTools. Ensure your data remains your most valuable asset. has the deeper published review base (442 vs 0), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.

Which works better for small vs large Salesforce AppExchange admins?

DemandTools. Ensure your data remains your most valuable asset. typically suits early-stage and growth-mode teams based on its published review base (442 reviews). CRM Apps Lab™ Lead Field Mapper: Convert to Account & Contact standard fields typically suits early-stage and growth-mode teams based on its published review base (0 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.

DemandTools. Ensure your data remains your most valuable asset. vs CRM Apps Lab™ Lead Field Mapper

DemandTools. Ensure your data remains your most valuable asset.

1. Listing metadata

CRM Apps Lab™ Lead Field Mapper

At a glance

AppRanks verdict

2. Features

3. Categories & rankings

4. Search rankings

5. Activity in the last 90 days

DemandTools. Ensure your data remains your most valuable asset. · 6 changes

CRM Apps Lab™ Lead Field Mapper · 0 changes

6. App details

Frequently asked

Is DemandTools. Ensure your data remains your most valuable asset. or CRM Apps Lab™ Lead Field Mapper: Convert to Account & Contact standard fields cheaper?

Should I choose DemandTools. Ensure your data remains your most valuable asset. or CRM Apps Lab™ Lead Field Mapper: Convert to Account & Contact standard fields?

Which is faster to set up, DemandTools. Ensure your data remains your most valuable asset. or CRM Apps Lab™ Lead Field Mapper: Convert to Account & Contact standard fields?

Which works better for small vs large Salesforce AppExchange admins?

See full keyword rankings, install trends, and weekly alerts

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Can I migrate data between DemandTools. Ensure your data remains your most valuable asset. and CRM Apps Lab™ Lead Field Mapper: Convert to Account & Contact standard fields?