Side-by-side comparison · 24 data points
- Supercharge sales behaviours and performance - Provide feedback and benchmarks/targets - Drive learning Centrical is used by Microsoft, Swisslife, HP, Verizon Cellular Sales and many more.
| Centrical for Salesforce | Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365) | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | — | — |
| Languages | ||
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| Developer |
✓ Multi-Channel Sales Campaign Automation ✓ Auto-Log Email, Calendar Events & Activities to Salesforce ✓ Auto Contact Capture ✓ Salesforce, LinkedIn & Zoom Integration ✓ Auto-Dialer & Call Logging ✓ Opportunity Management ✓ Revenue Intelligence
| Metric | Centrical for Salesforce | Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365) |
|---|---|---|
| Rating | ★ 5.0 ★ | 4.9 ★ |
| Total reviews | 10 | ★ 394 |
| Free plan | — | — |
| Pricing | paid | paid |
| Pricing tiers | 1 tier | 1 tier |
| Listed features | — | 3 |
| Languages | 1 supported | 16 supported |
| Listed since | Jul 2015 | May 2013 |
Centrical for Salesforce and Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365) are evenly matched on rating (5.0★ vs 4.9★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow.
Pricing entry tiers: Centrical for Salesforce at paid, Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365) at paid. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365) has the larger user base (394 reviews vs 10), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Centrical for Salesforce's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort for 7-14 days before committing. The data tables below show the per-feature breakdown — for most admins the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Salesforce AppExchange listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Centrical for Salesforce audit • Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365) audit
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No features listed.
| Keyword | Centrical for Salesforce | Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365) |
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| sales performance | #1 | Not ranked |
| performance | #1 | Not ranked |
| engagement | Not ranked | #2 |
| salesforce-native platform supercharged | #4 | Not ranked |
| calendar sync | Not ranked | #8 |
Both Centrical for Salesforce and Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365) offer paid plans only. Centrical for Salesforce starts at paid; Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365) starts at paid. Compare the per-tier features in the Pricing section above before committing.
Centrical for Salesforce (5.0★, 10 reviews) and Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365) (4.9★, 394 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.
Centrical for Salesforce holds the higher average rating (5.0★ vs 4.9★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Salesforce AppExchange. Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365) has the deeper published review base (394 vs 10), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
Centrical for Salesforce typically suits early-stage and growth-mode teams based on its published review base (10 reviews). Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365) typically suits early-stage and growth-mode teams based on its published review base (394 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. Centrical for Salesforce and Groove Sales Engagement Platform (Salesforce sync for Gmail + Microsoft 365) both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Centrical for Salesforce" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.