Which has better reviews, Handwrytten - Quality Cards. Your Words. In Pen and Ink. or Distribution Engine: Lead Assignment & Opportunity Routing. Round Robin.?

Handwrytten - Quality Cards. Your Words. In Pen and Ink. (5.0★, 2 reviews) and Distribution Engine: Lead Assignment & Opportunity Routing. Round Robin. (5.0★, 138 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.

Should I choose Handwrytten - Quality Cards. Your Words. In Pen and Ink. or Distribution Engine: Lead Assignment & Opportunity Routing. Round Robin.?

Handwrytten - Quality Cards. Your Words. In Pen and Ink. holds the higher average rating (5.0★ vs 5.0★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.

Which is faster to set up, Handwrytten - Quality Cards. Your Words. In Pen and Ink. or Distribution Engine: Lead Assignment & Opportunity Routing. Round Robin.?

Both apps are one-click installs from the Salesforce AppExchange. Distribution Engine: Lead Assignment & Opportunity Routing. Round Robin. has the deeper published review base (138 vs 2), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.

Which works better for small vs large Salesforce AppExchange admins?

Handwrytten - Quality Cards. Your Words. In Pen and Ink. typically suits early-stage and growth-mode teams based on its published review base (2 reviews). Distribution Engine: Lead Assignment & Opportunity Routing. Round Robin. typically suits early-stage and growth-mode teams based on its published review base (138 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.

AppRanks

Handwrytten - Quality vs Distribution Engine — Salesforce

Distribution Engine vs Handwrytten - Quality Cards. Your Words. In Pen and Ink.

Side-by-side comparison · 24 data points

Distribution Engine

5.0·138reviews

Distribution Engine: The most comprehensive, no-code solution for leveling up your lead & case routing inside Salesforce. Automate lead distribution, case assignment, & round robin routing - based on workload, availability, skills, territory & more.

salesforcepaid

Change

1. Listing metadata

Field-level data

	Handwrytten - Quality Cards. Your Words. In Pen and Ink.	Distribution Engine
Tagline	“Now it's easy to send thank you notes, birthday cards and other well wishes to your clients and contacts. Cards start at $3.25 plus postage . Gift cards range from $5 to $250. Additional discounts available. All orders tracked within Salesforce.”247 chars	“Distribution Engine: The most comprehensive, no-code solution for leveling up your lead & case routing inside Salesforce. Automate lead distribution, case assignment, & round robin routing - based on workload, availability, skills, territory & more.”250 chars
Description	1121 / 2000 chars56% used	1188 / 2000 chars59% used
Screenshots	—	—
Languages	en	en
Platforms	Salesforce	Salesforce
Developer	Handwrytten	NC Squared
Listed	September 22, 2023

At a glance

8 metrics · auto-computed

Feature comparison between Handwrytten - Quality Cards. Your Words. In Pen and Ink. and Distribution Engine: Lead Assignment & Opportunity Routing. Round Robin.
Metric	Handwrytten - Quality Cards. Your Words. In Pen and Ink.	Distribution Engine: Lead Assignment & Opportunity Routing. Round Robin.
Rating	★ 5.0 ★	5.0 ★
Total reviews	2	★ 138
Free plan	★ Yes	—
Pricing	free	paid
Pricing tiers	—	3 tiers
Listed features	8	★ 9
Languages	1 supported	1 supported
Listed since	Sep 2023	Feb 2013

AppRanks verdict

Generated from live data on this page

The call

Handwrytten - Quality Cards. Your Words. In Pen and Ink. and Distribution Engine: Lead Assignment & Opportunity Routing. Round Robin. are evenly matched on rating (5.0★ vs 5.0★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow.

Pricing

On pricing, Handwrytten - Quality Cards. Your Words. In Pen and Ink. offers a free tier (free) while Distribution Engine: Lead Assignment & Opportunity Routing. Round Robin. starts at paid. For early-stage teams validating fit, the free-tier path lets you run the app on real workloads before committing budget.

Review base

Distribution Engine: Lead Assignment & Opportunity Routing. Round Robin. has the larger user base (138 reviews vs 2), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Handwrytten - Quality Cards. Your Words. In Pen and Ink.'s smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.

Who should pick what

Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort for 7-14 days before committing. The data tables below show the per-feature breakdown — for most admins the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone.

How this is generated

This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Salesforce AppExchange listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.

Read each app's audit: Handwrytten - Quality Cards. Your Words. In Pen and Ink. audit • Distribution Engine: Lead Assignment & Opportunity Routing. Round Robin. audit

Last updated	—	—

3. Features

As listed by each developer

Handwrytten - Quality Cards. Your Words. In Pen and Ink.

Build relationships through personal correspondence. Handwritten notes have 300% higher read rates than printed mail, and in some cases they have 27X the response rate!
Centrally manage multiple Salesforce users through one Handwrytten.com account. Create optional approval processes to enforce compliance.
Automate more through Flows and Process Builder.
Our system uses robotic handwriting machines that hold an actual gel pen to write out your note in a variety of realistic handwriting styles. Each character is varied to create a realistic look.
Over 200 different cards from which to choose. All cards are stamped and the address is written using the same method. Absolutely no Handwrytten branding anywhere.
Want to make an even bigger impression? Include a gift card to Starbucks, Bed Bath and Beyond, Target or other great brands.
Add business cards and other custom inserts.
Design custom cards at Handwrytten.com. Add QR codes that track back to the individual recipient and get alerted when the code is scanned.

Distribution Engine

🧠 Intelligent Lead Routing → No-code automated lead routing → Lead assignment rules in clicks, not Apex → Match leads by skill, workload or territory → Weighted round robin routing → Auto-dedupe and lead-to-account matching
🔀 Lead Assignment Distribution → Automate lead assignment across Salesforce → Round robin lead routing to keep distribution fair → Assign based on any Salesforce field → Account-based assignment for ABM
💼 Case Assignment Rules & SLA Management → No-code case assignment rules built in clicks → Automate case routing by priority, skill, availability → Track and enforce SLAs on every case → Auto-escalate overdue or breached cases
🔁 Round Robin Assignment → Fair, automatic round robin for Leads, Cases, and Opportunities → Weighted round robin - control rep record volume → Skip unavailable agents automatically → Works across any Salesforce object
🗺️ Territory Management → Define and manage territories inside Salesforce → Assign by geography, zip code, or region → Auto-stamp records with defined territories → Works with Salesforce Enterprise Territory Management

5. Search rankings

Top 5 keywords · shared rankings prioritized

Keyword	Handwrytten - Quality Cards. Your Words. In Pen and Ink.	Distribution Engine
even	#1	Not ranked
lead assignment	Not ranked	#1
lead distribution	Not ranked	#1
lead routing	Not ranked	#1
cards	#2	Not ranked

7. App details

Long-form description · keyword frequency

Handwrytten - Quality Cards. Your Words. In Pen and Ink.

Handwrytten allows you to send real cards and notes with your message written in pen and ink, and even include a gift card, all directly within Salesforce! Just select a quality card, type your message and then choose a gift card. Then, our robotic handwriting machines will "wryte" your message in realistic handwriting on the card, address the envelope, insert the optional gift card and place it in the mail with a real stamp. Even better, it's even cheaper than running to the store yourself and buying a card, as our cards start at $3.25 plus postage! With a great selection of thank you notes, birthday cards, congratulations cards and "just for fun" notes, you are sure to find a greeting card that meets your needs. Due to the high demand for thank you notes and birthday cards, we're adding new cards all the time. So check the app often for new card styles! Whether you like fancy handwriting, casual handwriting, or even messy handwriting, our robots can do it all, too and match the style that you're looking for. All messages are stored within your Salesforce activity pane, next to other correspondence.

Top keywords

card8×4.12%
cards6×3.09%
handwriting5×2.58%
even4×2.06%
notes4×2.06%
gift3×1.55%
gift card3×1.55%
message3×1.55%
birthday2×1.03%
birthday cards2×1.03%
real2×1.03%
salesforce2×1.03%

Distribution Engine

ROUTING & AUTOMATION 🔹 A Salesforce automation tool for Leads, Cases, Opportunities, and custom objects 🔹 Omni-channel routing across Sales Cloud and Service Cloud with availability-aware assignment LEAD MANAGEMENT & DATA QUALITY 🔹 Lead to account matching in Salesforce with deduplication - improve data quality before records reach a rep 🔹 Full audit trail and lead tracking on every routing decision SPEED TO LEAD 🔹 Instant assignment to reduce lead response time - auto-reassign stale or overdue records 🔹 Real-time speed-to-lead monitoring across every rep and team CASE MANAGEMENT & ESCALATION 🔹 Salesforce case management with automated triage, priority routing, and shift-based assignment 🔹 Escalation rules in Salesforce - auto-escalate and reassign before SLAs are breached BUILT FOR REVENUE OPERATIONS 🔹 A lead distribution tool for RevOps - configure and scale routing without developers 🔹 Works with Sales Cloud, Service Cloud, Revenue Cloud, and Financial Services Cloud THE ORIGINAL SALESFORCE LEAD ROUTING SOLUTION 🔹 Before Chili Piper, LeanData, Traction Complete & Ortoo Q-Assign 🔹 Benefit from our vast experience in Salesforce lead routing solutions

Top keywords

lead8×5.06%
routing7×4.43%
cloud6×3.80%
salesforce6×3.80%
assignment3×1.90%
management3×1.90%
automation2×1.27%
case2×1.27%

Distribution Engine vs Handwrytten - Quality Cards. Your Words. In Pen and Ink.

Distribution Engine

1. Listing metadata

Handwrytten - Quality Cards. Your Words. In Pen and Ink.

At a glance

AppRanks verdict

2. Pricing & plans

3. Features

4. Categories & rankings

5. Search rankings

6. Activity in the last 90 days

Handwrytten - Quality Cards. Your Words. In Pen and Ink. · 0 changes

Distribution Engine · 1 changes

7. App details

Frequently asked

Is Handwrytten - Quality Cards. Your Words. In Pen and Ink. or Distribution Engine: Lead Assignment & Opportunity Routing. Round Robin. cheaper?

Which has better reviews, Handwrytten - Quality Cards. Your Words. In Pen and Ink. or Distribution Engine: Lead Assignment & Opportunity Routing. Round Robin.?

Should I choose Handwrytten - Quality Cards. Your Words. In Pen and Ink. or Distribution Engine: Lead Assignment & Opportunity Routing. Round Robin.?

Which is faster to set up, Handwrytten - Quality Cards. Your Words. In Pen and Ink. or Distribution Engine: Lead Assignment & Opportunity Routing. Round Robin.?

See full keyword rankings, install trends, and weekly alerts

More popular comparisons

Which works better for small vs large Salesforce AppExchange admins?

Can I migrate data between Handwrytten - Quality Cards. Your Words. In Pen and Ink. and Distribution Engine: Lead Assignment & Opportunity Routing. Round Robin.?