Side-by-side comparison · 24 data points
Best-in-class SMS, 2-way texting & calling for your HubSpot contacts.
| Plecto | Salesmsg SMS Texting & Calling | |
|---|---|---|
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| Description | ||
| Screenshots | — | — |
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| Metric | Plecto | Salesmsg SMS Texting & Calling |
|---|---|---|
| Rating | 4.4 ★ | ★ 4.5 ★ |
| Total reviews | 7 | ★ 231 |
| Active installs | 653+ | 3,071+ |
| Free plan | — | — |
| Pricing | From $285/mo | ★ From $25/mo |
| Pricing tiers | 3 tiers | ★ 5 tiers |
| Listed since | Sep 2019 | Mar 2018 |
Plecto and Salesmsg SMS Texting & Calling are evenly matched on rating (4.4★ vs 4.5★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow.
Pricing differs significantly: Salesmsg SMS Texting & Calling at From $25/mo vs Plecto at From $285/mo (Plecto is roughly 11.4x the entry-tier cost of Salesmsg SMS Texting & Calling). The pricier tier typically signals deeper feature coverage or higher capacity ceilings; confirm the gap matches your actual feature requirements before treating cost as the deciding factor.
Salesmsg SMS Texting & Calling has the larger user base (231 reviews vs 7), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Plecto's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort for 7-14 days before committing. The data tables below show the per-feature breakdown — for most teams the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical HubSpot App Marketplace listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Plecto audit • Salesmsg SMS Texting & Calling audit
Both Plecto and Salesmsg SMS Texting & Calling offer paid plans only. Plecto starts at From $285/mo; Salesmsg SMS Texting & Calling starts at From $25/mo. Compare the per-tier features in the Pricing section above before committing.
Plecto (4.4★, 7 reviews) and Salesmsg SMS Texting & Calling (4.5★, 231 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.
Salesmsg SMS Texting & Calling holds the higher average rating (4.5★ vs 4.4★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the HubSpot App Marketplace. Salesmsg SMS Texting & Calling has the deeper published review base (231 vs 7), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
Plecto typically suits early-stage and growth-mode teams based on its published review base (7 reviews). Salesmsg SMS Texting & Calling typically suits early-stage and growth-mode teams based on its published review base (231 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. Plecto and Salesmsg SMS Texting & Calling both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Plecto" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.