Is Howly | Workflow Mapping, Portal Audits, Reports, AI & MCP or Map My Customers cheaper?

Howly | Workflow Mapping, Portal Audits, Reports, AI & MCP is the cheaper option — it offers a free plan (Free plan available). Map My Customers starts at From $99/mo. Both publish their pricing on the HubSpot App Marketplace; AppRanks mirrors what's listed on each refresh cycle.

Which works better for small vs large HubSpot App Marketplace teams?

Howly | Workflow Mapping, Portal Audits, Reports, AI & MCP typically suits early-stage and growth-mode teams based on its published review base (26 reviews). Map My Customers typically suits early-stage and growth-mode teams based on its published review base (9 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.

Can I migrate data between Howly | Workflow Mapping, Portal Audits, Reports, AI & MCP and Map My Customers?

Migration support varies by app and category. Howly | Workflow Mapping, Portal Audits, Reports, AI & MCP and Map My Customers both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Map My Customers" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.

AppRanks

Howly | Workflow vs Map My Customers — HubSpot

Map My Customers vs Howly | Workflow Mapping, Portal Audits, Reports, AI & MCP

Side-by-side comparison · 24 data points

Map My Customers

4.3·9reviews·328+installs

Map My Customers is a field sales execution platform that optimizes day-to-day field activity and creates a consistent, measurable system, enabling leaders to run their teams based on what’s actually happening in the field.

hubspotFrom $99/mo

Change

1. Listing metadata

Field-level data

	Howly \| Workflow Mapping, Portal Audits, Reports, AI & MCP	Map My Customers
Tagline	“See every connection, catch every issue, and know what breaks before you change it.”83 chars	“Map My Customers is a field sales execution platform that optimizes day-to-day field activity and creates a consistent, measurable system, enabling leaders to run their teams based on what’s actually happening in the field.”223 chars
Description	1779 / 5000 chars36% used	796 / 5000 chars16% used
Screenshots	—	—
Languages
Platforms	HubSpot	HubSpot
Developer	Howly	Map My Customers
Listed	June 17, 2025	June 15, 2021
Last updated	—	—

2. Pricing & plans

At a glance

7 metrics · auto-computed

Feature comparison between Howly | Workflow Mapping, Portal Audits, Reports, AI & MCP and Map My Customers
Metric	Howly \| Workflow Mapping, Portal Audits, Reports, AI & MCP	Map My Customers
Rating	★ 5.0 ★	4.3 ★
Total reviews	★ 26	9
Active installs	220+	328+
Free plan	★ Yes	—
Pricing	★ Free plan available	From $99/mo
Pricing tiers	3 tiers	3 tiers
Listed since	Jun 2025	Jun 2021

5. App details

Long-form description · keyword frequency

Howly | Workflow Mapping, Portal Audits, Reports, AI & MCP

You shouldn't have to guess how your HubSpot automations connect.Howly gives you a single visual map of your entire HubSpot workflow system. Every connection, dependency, and enrollment path is visible in one place, so you can see what is happening, what is broken, and what will be affected before you change anything.Do these sound familiar?→ You can't tell how workflows depend on each other without opening each one→ You find broken or inactive automations only after something goes wrong→ You're nervous to make changes because you don't know the downstream impact→ Onboarding a new teammate means hours of manual explanationHowly fixes all of that.Connect Howly to HubSpot and you get a visual map of every workflow and connection in your portal, a health score that automatically flags stale, broken, and orphaned workflows, and an AI audit that reads your entire portal and returns prioritized findings in plain language. Then export a clean, branded report for your client or team.How it works:Load your map. Every workflow and connection in your HubSpot portal is visualized automatically.Plan before you build. Add a planned workflow to your canvas and see every connection it would have before it exists in HubSpot.Check your health. Stale, broken, and orphaned workflows are flagged instantly across your entire portal.Run an AI audit. Get a prioritized list of findings in plain language in about 15 seconds.Export and share. Send a branded PDF or Lucidchart map to clients and stakeholders.Whether you're an admin protecting one portal or an agency managing twenty, Howly gives you the confidence to move fast without breaking things.Start free. You get full access to everything for 7 days, no credit card, and keep an explorable map after that.Get started free →

Top keywords

hubspot5×1.69%
map5×1.69%
portal5×1.69%
broken4×1.36%
connection4×1.36%
workflow4×1.36%
entire3×1.02%
howly3×1.02%
workflows3×1.02%
ai2×0.68%
ai audit2×0.68%
audit2×0.68%

Map My Customers

See where to grow your business with Map My Customers.Help your sales team get the latest customer data into HubSpot and visualize that data on a map.Drive HubSpot adoptionEnsure HubSpot has the most accurate, up-to-date customer data with a mobile app purpose-built to make it easy for reps in the field to log activity and notesIncrease Rep ActivityWith route optimization, auto check-in, voice-to-text notes, and prospecting, Map My Customers helps reps spend more time with their best customers and leadsSee Where to Grow Your BusinessUnderstand where your customers, deals, leads, and sales activities are with your HubSpot data on a mapMake Data-Driven DecisionsUnderstand your location data to see where you should send your sales reps, open new distribution centers, host events, and more

Top keywords

data5×4.00%
customers4×3.20%
hubspot4×3.20%
map3×2.40%
reps3×2.40%
sales3×2.40%
customer2×1.60%
customer data2×1.60%
grow2×1.60%
map my customers2×1.60%

Map My Customers vs Howly | Workflow Mapping, Portal Audits, Reports, AI & MCP

Map My Customers

1. Listing metadata

2. Pricing & plans

Howly | Workflow Mapping, Portal Audits, Reports, AI & MCP

At a glance

AppRanks verdict

3. Categories & rankings

4. Activity in the last 90 days

Howly | Workflow Mapping, Portal Audits, Reports, AI & MCP · 5 changes

Map My Customers · 3 changes

5. App details

Frequently asked

Is Howly | Workflow Mapping, Portal Audits, Reports, AI & MCP or Map My Customers cheaper?

Which has better reviews, Howly | Workflow Mapping, Portal Audits, Reports, AI & MCP or Map My Customers?

Should I choose Howly | Workflow Mapping, Portal Audits, Reports, AI & MCP or Map My Customers?

Which is faster to set up, Howly | Workflow Mapping, Portal Audits, Reports, AI & MCP or Map My Customers?

Which works better for small vs large HubSpot App Marketplace teams?

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Can I migrate data between Howly | Workflow Mapping, Portal Audits, Reports, AI & MCP and Map My Customers?