Side-by-side comparison · 24 data points
Available for every on-prem ERPs and cloud ERPs that support OData
| ERP Bridge | Google Ads | |
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| Tagline | ||
| Description | ||
| Screenshots | — | — |
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Create, manage, optimize, and report on Google ads—all from HubSpot.
| Metric | ERP Bridge: Sync SAP & any ERP | Google Ads |
|---|---|---|
| Rating | ★ 5.0 ★ | 3.1 ★ |
| Total reviews | 20 | ★ 226 |
| Active installs | 150+ | 120,719+ |
| Free plan | — | ★ Yes |
| Pricing | One-way Done by you | Free plan available |
| Pricing tiers | ★ 4 tiers | 1 tier |
| Listed since | Sep 2022 | Mar 2016 |
Based on the data on this page, ERP Bridge: Sync SAP & any ERP is the stronger choice for most HubSpot App Marketplace teams — 5.0★ vs Google Ads's 3.1★ is a meaningful gap that usually reflects real product or support quality differences across the user base.
On pricing, Google Ads offers a free tier (Free plan available) while ERP Bridge: Sync SAP & any ERP starts at One-way Done by you. The free option meaningfully reduces evaluation cost, particularly at low usage volumes where the entry-paid tier can outpace the value delivered.
Google Ads has the larger user base (226 reviews vs 20), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. ERP Bridge: Sync SAP & any ERP's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended by size: small/early-stage teams who need fast install and low risk should default to ERP Bridge: Sync SAP & any ERP; mid-market and enterprise teams with specific feature requirements should evaluate both — Google Ads's 226-review base may include the workflow context that matches your specific use case better than ERP Bridge: Sync SAP & any ERP's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical HubSpot App Marketplace listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: ERP Bridge: Sync SAP & any ERP audit • Google Ads audit
Google Ads is the cheaper option — it offers a free plan (Free plan available). ERP Bridge: Sync SAP & any ERP starts at One-way Done by you. Both publish their pricing on the HubSpot App Marketplace; AppRanks mirrors what's listed on each refresh cycle.
ERP Bridge: Sync SAP & any ERP has the higher average rating (5.0★ from 20 reviews) compared to Google Ads (3.1★ from 226 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
ERP Bridge: Sync SAP & any ERP holds the higher average rating (5.0★ vs 3.1★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the HubSpot App Marketplace. Google Ads has the deeper published review base (226 vs 20), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
ERP Bridge: Sync SAP & any ERP typically suits early-stage and growth-mode teams based on its published review base (20 reviews). Google Ads typically suits early-stage and growth-mode teams based on its published review base (226 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. ERP Bridge: Sync SAP & any ERP and Google Ads both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from ERP Bridge: Sync SAP & any ERP" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.
