| Clay | Gmail | |
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| Metric | Clay | Gmail |
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| Rating | 3.8 ★ | ★ 4.0 ★ |
| Total reviews | 17 | ★ 3.4k |
| Active installs | 12,319+ | 534,442+ |
| Free plan | — | ★ Yes |
| Pricing | From $800/mo | ★ Free plan available |
| Pricing tiers | 1 tier | ★ 3 tiers |
| Listed since | Aug 2025 | Mar 2014 |
Gmail edges out Clay on rating (4.0★ vs 3.8★), but the gap is small enough that pricing fit and feature differentiation should drive the decision more than the headline number.
On pricing, Gmail offers a free tier (Free plan available) while Clay starts at From $800/mo. The free option meaningfully reduces evaluation cost, particularly at low usage volumes where the entry-paid tier can outpace the value delivered.
Gmail has the larger user base (3,417 reviews vs 17), which usually maps to broader integration coverage, faster bug-fix cadence, and a deeper bench of community workflow patterns. Clay's smaller cohort can be an advantage for niche workflows where the bigger app has accumulated bloat.
Recommended by size: small/early-stage teams who need fast install and low risk should default to Gmail; mid-market and enterprise teams with specific feature requirements should evaluate both — Clay's 17-review base may include the workflow context that matches your specific use case better than Gmail's broader-but-shallower coverage.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical HubSpot App Marketplace listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: Clay audit • Gmail audit
Gmail is the cheaper option — it offers a free plan (Free plan available). Clay starts at From $800/mo. Both publish their pricing on the HubSpot App Marketplace; AppRanks mirrors what's listed on each refresh cycle.
Gmail has the higher average rating (4.0★ from 3,417 reviews) compared to Clay (3.8★ from 17 reviews). Both are tracked daily by AppRanks, so the figures here update each refresh cycle.
Gmail holds the higher average rating (4.0★ vs 3.8★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the HubSpot App Marketplace. Gmail has the deeper published review base (3,417 vs 17), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
Clay typically suits early-stage and growth-mode teams based on its published review base (17 reviews). Gmail typically suits early-stage and growth-mode teams based on its published review base (3,417 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. Clay and Gmail both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Clay" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.