Side-by-side comparison
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#1 Workflow Audit Tool for Solutions Partners. Map, audit, and document HubSpot workflows in minutes.
| Metric | APIANT's CRMConnect | Howly | Workflow Mapping, Portal Audits, Reports, AI & MCP |
|---|---|---|
| Rating | 5.0 ★ | 5.0 ★ |
| Total reviews | 13 | ★ 26 |
| Active installs | 99+ | 236+ |
| Free plan | — | ★ Yes |
| Pricing | From $169/mo | ★ Free plan available |
| Pricing tiers | 1 tier | 3 tiers |
APIANT's CRMConnect and Howly each lead on different measured dimensions — pick by the one that matters most to you.
Howly | Workflow Mapping, Portal Audits, Reports, AI & MCP lists a free tier (Free plan available); APIANT's CRMConnect lists From $169/mo.
Built only from the HubSpot App Marketplace listing data shown on this page. AppRanks does not accept payment to influence comparisons. Read the methodology
Read each app's audit: APIANT's CRMConnect audit • Howly | Workflow Mapping, Portal Audits, Reports, AI & MCP audit
| Field | APIANT's CRMConnect | Howly | Workflow Mapping, Portal Audits, Reports, AI & MCP |
|---|---|---|
| Tagline | ||
| Platforms | ||
| Developer | ||
| Listed |
| Listed since | Apr 2019 | Jun 2025 |
|---|
No tracked changes.
Neither APIANT's CRMConnect nor Howly | Workflow Mapping, Portal Audits, Reports, AI & MCP lists a free plan. APIANT's CRMConnect lists no paid plan with a published price; Howly | Workflow Mapping, Portal Audits, Reports, AI & MCP lists no paid plan with a published price. Prices are as listed on the HubSpot App Marketplace; check what each tier includes in the Pricing section above.
APIANT's CRMConnect (5.0★, 13 reviews) and Howly | Workflow Mapping, Portal Audits, Reports, AI & MCP (5.0★, 26 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.
AppRanks cannot separate these two on rating — both sit at 5.0★. Howly | Workflow Mapping, Portal Audits, Reports, AI & MCP does carry the larger published review base (26 vs 13). Read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the HubSpot App Marketplace. AppRanks doesn't measure setup time directly; Howly | Workflow Mapping, Portal Audits, Reports, AI & MCP has more published reviews to read for user-reported install experience (26 vs 13).
AppRanks cannot say which fits a larger or smaller operation — there is no store-size measurement in the HubSpot App Marketplace data. What it can show: APIANT's CRMConnect has 13 published reviews; Howly | Workflow Mapping, Portal Audits, Reports, AI & MCP has 26 published reviews. Compare plan limits and pricing tiers against your own volume.
Migration support varies by app and category. APIANT's CRMConnect and Howly | Workflow Mapping, Portal Audits, Reports, AI & MCP both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from APIANT's CRMConnect" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.