Side-by-side comparison · 24 data points
- Add custom HTML to Confluence pages - Use CSS and Javascript to enhance looks and functionality - Run code snippets - Embed external contents and web pages as Iframe
| HTML Macro for Confluence | Insight Assets Backup & Migration | |
|---|---|---|
| Tagline | ||
| Description | ||
| Screenshots | — | — |
| Languages | ||
| Platforms | ||
| Developer | ||
| Listed | — | — |
| Last updated | — | — |
The complete JSM Assets solution for backup, restore, and migration — covering schemas, objects, attributes, references, icons, attachments, Jira fields, and linked work items, backed by ISO/IEC 27001:2022, Cloud Fortified, and CSA STAR compliance.
| Metric | HTML Macro for Confluence | Insight Assets Backup & Migration |
|---|---|---|
| Rating | ★ 5.0 ★ | 4.9 ★ |
| Total reviews | ★ 31 | 30 |
| Active installs | 2,327+ | 523+ |
| Free plan | — | — |
| Pricing | From $0/yr | From $0/yr |
| Pricing tiers | 6 tiers | 6 tiers |
| Listed features | 3 | 3 |
HTML Macro for Confluence and Insight Assets Backup & Migration are evenly matched on rating (5.0★ vs 4.9★) — the differentiator comes down to pricing fit, feature breadth, and which app's interaction pattern suits your team's workflow.
Pricing entry tiers: HTML Macro for Confluence at From $0/yr, Insight Assets Backup & Migration at From $0/yr. Check each app's tier structure for the capacity limits you actually need before deciding — the headline number is the same shape, but the gating shape per tier (seats, usage volume, integrations) varies.
Recommended evaluation path: install both apps' free tiers (where available) and run them in parallel on a small cohort for 7-14 days before committing. The data tables below show the per-feature breakdown — for most teams the deciding factor will be a single integration or workflow detail that's hard to compare from listing pages alone.
This verdict is generated from the live marketplace data on this page — rating, review count, pricing tier, and category position all refresh from the canonical Atlassian Marketplace listing every 24 hours. AppRanks does not accept payment to influence comparison outcomes; the methodology is documented on the About page and applies identically to every pair on the site.
Read each app's audit: HTML Macro for Confluence audit • Insight Assets Backup & Migration audit
| Keyword | HTML Macro for Confluence | Insight Assets Backup & Migration |
|---|---|---|
| forms | #54 | Not ranked |
| form | #98 | Not ranked |
Both HTML Macro for Confluence and Insight Assets Backup & Migration offer paid plans only. HTML Macro for Confluence starts at From $0/yr; Insight Assets Backup & Migration starts at From $0/yr. Compare the per-tier features in the Pricing section above before committing.
HTML Macro for Confluence (5.0★, 31 reviews) and Insight Assets Backup & Migration (4.9★, 30 reviews) are essentially tied on rating. Look at review velocity and individual reviewer quotes — both visible on each app's detail page — to differentiate.
HTML Macro for Confluence holds the higher average rating (5.0★ vs 4.9★). That is the one dimension AppRanks can separate them on here — read both apps' detail pages for the feature breakdown and recent listing changes.
Both apps are one-click installs from the Atlassian Marketplace. HTML Macro for Confluence has the deeper published review base (31 vs 30), which often — though not always — accompanies better-tested setup docs. AppRanks doesn't measure setup time directly: read the recent reviews on each app's detail page for user-reported install experience.
HTML Macro for Confluence typically suits early-stage and growth-mode teams based on its published review base (31 reviews). Insight Assets Backup & Migration typically suits early-stage and growth-mode teams based on its published review base (30 reviews). A larger review base generally means the app has been exercised at scale — relevant if you are processing high volume or handling enterprise compliance requirements.
Migration support varies by app and category. HTML Macro for Confluence and Insight Assets Backup & Migration both publish their export options on their marketplace listing pages (or in their support docs); some apps offer one-click import from competitors, others require CSV. The fastest check: search "import from Insight Assets Backup & Migration" in each app's help center. AppRanks does not track migration tooling directly — this is a category-specific capability worth verifying before commitment.