- Title Length13/50 chars — under 50% of limit
- Title Keywords2 keywords — could add more
- Brand Name PositionTitle starts with a brand name
- Separator UsageNo separator found
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PayPal Button's overall audit score is the weighted average of 6 section scores (grade C). Top strength: Visual Assets at 88/100. Biggest lever: Categories & Discoverability — fixing its three open checks (Feature Tags, Category Count and Integrations) is worth up to 7.5 points on the overall score. Other sections with open checks: Technical & Support (up to 6.2 points), Description & Content (up to 6.2 points), Title Optimization (up to 5.6 points), Languages (up to 5 points) and Visual Assets (up to 2.5 points).
The rubric — its 6 sections, their weights, every check and the grade bands — is identical for every Wix App Market listing and is documented on the methodology page and the audit-score glossary entry. Disputes or data corrections: corrections@appranks.io.
PayPal Button scores 67/100 (grade C) in the AppRanks listing audit. The score is the weighted average of 6 weighted sections: Title Optimization (15%), Description & Content (25%), Visual Assets (20%), Categories & Discoverability (15%), Technical & Support (15%), and Languages (10%). Section scores: Title Optimization 63/100, Description & Content 75/100, Visual Assets 88/100, Categories & Discoverability 50/100, Technical & Support 58/100, Languages 50/100. The rubric is identical for every app on the platform, so scores are directly comparable.
PayPal Button's strongest section is Visual Assets at 88/100; 3 of 4 checks in it pass and 1 is open.
Categories & Discoverability: Feature Tags (No feature tags; medium impact), Category Count (Only 1 category; medium impact), Integrations (No integrations listed; low impact). Fixing them is worth up to 7.5 points on the overall score — more than any other section; 5 other sections have smaller open fixes.