Quick verdict
Generated from Sales Genius's audit data
Sales Genius scores 77/100 across 6 category checks, which puts it in the healthy band — focused gaps rather than systemic problems. Strengths: visual assets at 100/100 and description & content at 94/100 carry the headline — both above the 77/100 overall. Watch-items: categories & discoverability (33/100) and title optimization (63/100) drag the average down; lifting categories & discoverability is the single largest available lever. Per-category breakdown below.
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Sales Genius Listing Audit — Shopify App Store
Shopify App Store·5.0(7)·Free plan available
GOOD
Score Breakdown
What good looks like: A strong listing title is 50–60 characters, leads with the app name, and includes the primary benefit (e.g. "Judge.me — Product Reviews & Ratings").
Title Length
12/30 chars — under 50% of limit
Your title uses only 12 of 30 available characters. Add relevant keywords to improve discoverability.
Title Keywords
2 keywords — could add more
Add at least one more relevant keyword to your title for better search visibility.
Brand Name Position
Title starts with a brand name
Separator Usage
No separator found
Consider using a dash or pipe (|) to separate brand name from keywords.
What good looks like: A complete description has 4+ feature paragraphs, names of integrations, and concrete merchant benefits. Aim for 1,500–3,000 words with section headings.
Introduction
100/100 chars
Intro Keywords
10 unique keywords
Description
500/500 chars
Description Keywords
47 unique keywords
Feature List
5 features listed
Feature Clarity
All features within 80 char limit
SEO Description
147/160 chars
Demo Store
No demo store URL
Add a demo store URL so merchants can see your app in action before installing.
What good looks like: Top-tier listings ship 6+ screenshots, an icon at 512×512 or larger, and an explainer video. Each screenshot is labelled and shows a real product surface.
App Icon
App icon is set
Screenshot Count
6 screenshots
Hero Video
Video or media content found
Screenshot Variety
6 unique screenshots
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What good looks like: Pick 1 primary category that matches the dominant search intent (e.g. "Reviews"), plus up to 2 secondary categories for discovery breadth. Avoid generic "Tools" placement.
Category Count
No categories
Assign your app to relevant categories — this is essential for marketplace discoverability.
Feature Tags
No feature tags
Add feature tags that describe your app's capabilities for better search matching.
Integrations
3 integrations listed
What good looks like: Pricing is clearly tiered with explicit free/paid distinction. Trial period stated. Title separator is a hyphen or em-dash, not a pipe. No truncation in the description's first 160 chars.
Built for Shopify
No Built for Shopify badge
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Demo Store
No demo store
Set up a demo store so merchants can preview your app before installing.
Privacy Policy
Privacy policy link provided
FAQ
No FAQ
Add a FAQ to reduce support requests and help merchants self-serve.
Documentation
No documentation link
Link to your documentation — it shows professionalism and reduces churn.
Tutorial
No tutorial or guide
Add a getting-started tutorial to help new users succeed quickly.
Pricing Plans
3 plan(s) with details
What good looks like: Top global listings support 5+ languages (English plus four major markets — Spanish, French, German, Portuguese). The app description is fully translated, not just the UI.
Language Count
5 languages supported
English
English supported
Spanish
Spanish supported
French
French supported
German
German supported
Portuguese
Portuguese not listed
Adding Portuguese support would expand your reach to more merchants.
Top Priorities
highCategories & Discoverability
Category Count
Assign your app to relevant categories — this is essential for marketplace discoverability.
mediumTitle Optimization
Title Length
Your title uses only 12 of 30 available characters. Add relevant keywords to improve discoverability.
mediumTitle Optimization
Title Keywords
Add at least one more relevant keyword to your title for better search visibility.
mediumCategories & Discoverability
Feature Tags
Add feature tags that describe your app's capabilities for better search matching.
mediumTechnical & Support
Built for Shopify
Earn the Built for Shopify badge to increase merchant trust and get priority placement.
mediumTechnical & Support
Demo Store
Set up a demo store so merchants can preview your app before installing.
lowLanguages
Portuguese
Adding Portuguese support would expand your reach to more merchants.
lowTitle Optimization
Separator Usage
Consider using a dash or pipe (|) to separate brand name from keywords.
lowDescription & Content
Demo Store
Add a demo store URL so merchants can see your app in action before installing.
lowTechnical & Support
FAQ
Add a FAQ to reduce support requests and help merchants self-serve.
lowTechnical & Support
Documentation
Link to your documentation — it shows professionalism and reduces churn.
lowTechnical & Support
Tutorial
Add a getting-started tutorial to help new users succeed quickly.
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Last updated: May 19, 2026
How Sales Genius's 77/100 breaks down
Sales Genius's overall score of 77/100 is a healthy result with specific areas to tighten, computed as the weighted average of 6 category checks. The spread is highly polarized across categories — 3 categories score above the headline number and 3 score below. The strongest category is Visual Assets (100/100, +23 vs overall); the weakest is Categories & Discoverability (33/100), a 44-point gap below the headline score — the largest single lever. Top three by score: Visual Assets (100), Description & Content (94), Languages (92).
Scoring criteria, category weightings, and the full rubric (identical across every Shopify App Store listing AppRanks audits) are documented on the methodology page and the audit-score glossary entry. Disputes or data corrections: [email protected].
Frequently asked questions
What is Sales Genius's Shopify App Store audit score?
Sales Genius scored 77/100 in the AppRanks listing audit — a healthy overall result. The score is the weighted average of 6 category checks: Title Optimization 63/100, Description & Content 94/100, Visual Assets 100/100, Categories & Discoverability 33/100, Technical & Support 64/100, Languages 92/100. Each category is scored against a fixed rubric that is identical for every app on the platform, so scores are directly comparable across Shopify listings.
What is Sales Genius doing well?
Sales Genius's strongest audit area is Visual Assets, scored at 100/100. Of the 4 checks AppRanks runs in this category, 4 pass cleanly, with the remainder in warning rather than failing state. This is the dimension a competing listing would need to match before Sales Genius loses its current edge in this category.
Explore further
- Compare Sales Genius with another appStack Sales Genius's visual assets score (100/100) against a rival listing on Shopify App Store.
- Browse Shopify App Store appsSee how other Shopify App Store listings handle categories & discoverability — Sales Genius's weakest category at 33/100.
- Audit metrics glossaryDefinitions for the Visual Assets and Categories & Discoverability checks used on this audit, plus the rest of the AppRanks vocabulary.
- Sales Genius audit historyScore timeline for Sales Genius — see whether the 77/100 result is improving, holding, or slipping.
- Sales Genius on Shopify App StorePricing, features, ratings, and the live Shopify App Store marketplace summary for Sales Genius.
- What is an audit score?Why Sales Genius landed at 77/100 — the canonical definition, weightings, and refresh cadence.
- Top-rated Shopify App Store appsSee where Sales Genius's healthy 77/100 places it against the Shopify App Store's highest-rated apps.