30 apps are listed in Personalization on the Salesforce marketplace. This benchmark audits the 10 audited apps against the same listing-quality rubric used for every app audit: 6 weighted sections (title, description and content, visual assets, categories and discoverability, technical and support, and languages). Each check passes, warns or fails, and section scores combine into a 0–100 score. AppRanks does not accept payment to influence audit scores, and the rubric is identical for every listing. Weights, every check and the grade bands are documented on the methodology page.
Translation Studio by 1440 | Automated Translation for Salesforce
Audit score: 72 / 100
Inxmail - Email Marketing for Salesforce l Mass Email l Marketing Automation
Audit score: 70 / 100
FinDock - Payment Engine for Salesforce: Processing, Recovery, Reconciliation
Audit score: 69 / 100
Avochato for Marketing: Two-way SMS Text Messaging for Journey Builder
Audit score: 67 / 100
Product Discovery for Salesforce Commerce
Audit score: 66 / 100
YES - Accelerate Enrollment
Audit score: 66 / 100
Creative Mail | Native Salesforce Email Marketing, Mass Email & Email Templates
Audit score: 63 / 100
Business Cards - Enterprise Business Card Ordering and Governance
Audit score: 61 / 100
Prefixbox AI Agent for B2C Commerce
Audit score: 59 / 100
DESelect Engage
Audit score: 58 / 100
Rubric sections that score below a grade B (under 70) in the category sample — the share of those apps with a gap in each section. A higher share means more of the leading personalization apps need work there.