PixelYourSite – Your smart PIXEL (TAG) & API Manager for WordPress

Set up Google Tag Manager server side tagging for our native GA4 script: see the full guide.

Install the OpenAI Pixel & API.

Add any other script with our Head & Footer option.

Connect Claude or another MCP compatible AI assistant to audit and manage your tracking setup.

Built for WooCommerce:

All e-commerce specific events fire automatically, no manual event mapping needed.

Every parameter required for dynamic ads (Meta or Google) is included out of the box.

Choose how products are identified: default IDs, SKU, or Facebook for WooCommerce’s own product ID logic, so your catalog and your tracking always match.

Customer data is used to improve your Meta EMQ score on API events.

Built for Easy Digital Downloads:

All e-commerce specific events fire automatically.

Every parameter needed for dynamic ads (Meta or Google) is included out of the box, same as WooCommerce.

Customer data is used to improve your Meta EMQ score on API events.

Automated events, tracked without any setup:

Searches (with the search term captured as a parameter).

Form submissions.

User signups and logins.

Downloads (file name and type captured as parameters).

Comments.

Page scroll depth.

Time on page.

Need something more specific? Configure any standard or custom event for Meta, GA4, or GTM yourself.

Head & Footer scripts, placed exactly where you need them:

Site wide, or on specific pages only.

On the WooCommerce order received page.

Desktop only, mobile only, or both.

Consent & GDPR, handled properly:

Works with the most popular consent management plugins out of the box.

Consent filters let other consent plugins control our scripts and cookies directly.

Fires GA4 tags with Google Consent Mode granted.

A dedicated filter enables Meta Limited Data Use.

Fully integrated with ConsentMagic.

Google Tag Manager, without the manual setup:

Most tracking plugins make you build GTM triggers and variables by hand. PixelYourSite pushes every event straight into the GTM data layer, and our GTM Container Import file pre-configures triggers, variables, and Google Analytics 4 tags for you: see how it works.

When you need more than the free version covers:

PixelYourSite Professional and our other plugins (WooCommerce Feed Plugin, ConsentMagic) add:

Google Ads and TikTok tags.

Pinterest and Bing tags, via paid add-ons.

More automated events and more parameters, including landing page, traffic source, and UTM tracking.

More triggers for custom events: link clicks, CSS selectors, page view counts, mouse over, video views, email link clicks, post type, and direct integration with popular form plugins and Elementor forms.

Deeper EMQ improvements, including pulling user data from forms and URLs.

More complete WooCommerce and EDD purchase tracking.

Support for multiple tags per platform, with conditional rules for where each one fires.

Native WooCommerce and EDD reporting.

A quick, honest note: this free plugin stays free and fully supported because people upgrade to Pro. Every update, every fix, and every new feature here, including OpenAI Pixel & API, gets built and maintained using Pro revenue. If the free version is useful to you, buying Pro is what keeps it that way.

Further reading: Guides for getting more out of your tracking setup, on the free version and on Pro:

Improve your Meta EMQ Score

Track WordPress Forms

Automated Events, explained

Set up GTM server side tagging

Handle Google Consent Mode V2

Build custom tracking events by chatting with Claude or ChatGPT

Audit your WooCommerce tracking with Claude or ChatGPT

Track phone calls from Google Ads as conversions

A few more videos worth watching:

Yes, it’s fine if Meta sees the same event more than once

How much profit is your WooCommerce store really making from Meta ads

Documentation: Full documentation for PixelYourSite and all our plugins