Meta pixel for WordPress is a WordPress app, with a 2.7 average rating from 165 reviews, as of July 9, 2026.
Meta pixel for WordPress is a WordPress Plugin Directory app by Facebook. With a rating of 2.7★ from 165 reviews.
AppRanks verdict
Generated from live marketplace data — refreshed daily
Meta pixel for WordPress is a mixed-rating WordPress app with a growing review traction. It is listed in the Facebook category on WordPress Plugin Directory, which AppRanks treats as the canonical taxonomy node for ranking and competitor comparison. 165 reviews put it in the early-traction tier — useful for early-stage stores willing to be on the leading edge. Early-traction review counts are sensitive to single launch periods or feature events, so a 30-day re-check before bigger commitments often resolves whether the trend is sustained. Paid-only pricing means evaluating fit on the marketplace listing or via the developer's documentation before installing. AppRanks tracks rating, review count, pricing tier, and category position daily — the figures on this page reflect the most recent scrape from the canonical WordPress Plugin Directory listing.
Pros
- +Published by Facebook — established developer track record
Cons
- −Average rating below 4.0 (2.7★) — read recent low-star reviews before committing
Looking to switch from Meta pixel for WordPress?
See Meta pixel for WordPress's alternatives ranked by audit score, rating, and review velocity.
How Meta pixel for WordPress works
This plugin will install a Meta Pixel for your page so you can capture the actions people take when they interact with your page, such as Lead, ViewContent, AddToCart, InitiateCheckout and Purchase events. It also includes support for the Conversions API.
You’ll be able to see when customers took an action after seeing your ad on Facebook and Instagram, which can help you with retargeting. And when you use the Conversions API alongside the Pixel, it creates a more reliable connection that helps the delivery system decrease your costs. Learn More
The Conversions API is designed to create a direct connection between your marketing data and the Meta systems, which help optimise ad targeting, decrease cost per action and measure results across Meta technologies. Learn More
You can find more information about our Privacy Policy here.
Category rankings
As of Jul 9, 2026- Conversions API#0of 4Top 1%
- Facebook#0of 97Top 1%
- Meta#0of 43Top 1%
- Meta ads#0of 1Top 1%
- Pixel#0of 7Top 1%
- _browse_popular#140of 508Top 28%
See 90-day rank history for each category
Track daily rank changes, category shifts, and position volatility.
Keyword rankings
Meta pixel for WordPress ranks for 1 keywords across WordPress Plugin Directory. Here are the top 1:
- Rank #229
Competitors & alternatives
Meta pixel for WordPressdoesn't have curated competitor matchups yet. Other tracked facebook apps on WordPress:
Where Meta pixel for WordPress stands in the Facebook category
Meta pixel for WordPress ranks #0 of 97 apps in the Facebook category, placing it in the top 1% of the listing.
Frequently asked questions
What is Meta pixel for WordPress?
Meta pixel for WordPress is an app for WordPress. It currently holds a 2.7-star rating from 165 merchant reviews, and AppRanks has been tracking its public marketplace data on a daily refresh cycle. It is listed under the Facebook category on AppRanks, where you can see its current category position, review-velocity trend, and how it compares against the top alternatives in the same space. Developed by Facebook.