Mailchimp List Subscribe Form for WordPress Plugin Directory
By Mailchimp
Mailchimp List Subscribe Form is the #10 ranked newsletter app on WordPress, with a 2.6 average rating from 77 reviews, as of Aug 31, 2026.
Mailchimp List Subscribe Form is a WordPress Plugin Directory app by Mailchimp. With a rating of 2.6★ from 77 reviews, it currently ranks #10 in the Newsletter category.
AppRanks data: Mailchimp List Subscribe Form ranks #10 in Newsletter on WordPress Plugin Directory, placing it in the top 4% of that category.
AppRanks verdict
Generated from live marketplace data — refreshed daily
Mailchimp List Subscribe Form is a mixed-rating WordPress app with a limited review volume. It is listed in the Newsletter category on WordPress Plugin Directory, which AppRanks treats as the canonical taxonomy node for ranking and competitor comparison. 77 reviews put it in the early-traction tier — useful for early-stage stores willing to be on the leading edge. Early-traction review counts are sensitive to single launch periods or feature events, so a 30-day re-check before bigger commitments often resolves whether the trend is sustained. Paid-only pricing means evaluating fit on the marketplace listing or via the developer's documentation before installing. AppRanks tracks rating, review count, pricing tier, and category position daily — the figures on this page reflect the most recent scrape from the canonical WordPress Plugin Directory listing.
Pros
- +Published by Mailchimp — established developer track record
Cons
- −Average rating below 4.0 (2.6★) — read recent low-star reviews before committing
- −Limited review base (77) — ratings can shift significantly with new feedback
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How Mailchimp List Subscribe Form works
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Use the Mailchimp List Subscribe plugin to quickly add a Mailchimp signup form block, widget, or shortcode to your WordPress site.
After installation, if you already have a Mailchimp account, you’ll log in with that account and then proceed to configure settings.
If you don’t have an account, you can create one directly in the plugin. After entering in all your personal details, you’ll need to activate your account via an email that will be sent to you. Once done, you’ll proceed to configure settings.
On the settings screen, you’ll select your Mailchimp list, choose merge fields and groups, and configure other options. Once done, you can now add the block, widget, or shortcode ([mailchimpsf_form]) to your site. Typically, installation and setup will take about 5-10 minutes, and absolutely everything can be done via the WordPress Setting GUI, with no file editing at all.
WordPress.com compatibility is limited to Business tier users only. How to add a signup form if you have a WordPress.com site.
Access Token Encryption Starting in version 1.6.0, authentication has changed to use OAuth. As part of this process, we retrieve an access token that can be used to make API requests. To provide a high-level of security, this access token is encrypted before being stored in the WordPress database. In order to ensure this access token can be decrypted when used, the plugin relies on certain security constants that should remain unchanged.
With no additional configuration, we use the standard LOGGED_IN_KEY and LOGGED_IN_SALT constants that are normally set in your site’s wp-config.php file. Some sites make use of security plugins that rotate these constants on a periodic basis. When this happens, we won’t be able to decrypt the access token and you’ll need to reconnect your Mailchimp account to generate a new access token.
To prevent such issues, it is recommended to define two additional constants in your site’s wp-config.php file: MAILCHIMP_SF_ENCRYPTION_KEY and MAILCHIMP_SF_ENCRYPTION_SALT. These constants should consist of a combination of characters, preferably at least 32 characters long. Once set, these values should not be changed. For strong values, you can copy some of the values from here and use them. You’ll end up with additional code like the following in your wp-config.php file:
define( 'MAILCHIMP_SF_ENCRYPTION_KEY', 'put your unique phrase here' ); define( 'MAILCHIMP_SF_ENCRYPTION_SALT', 'put your unique phrase here' );
If these constants are added after you’ve already authenticated with Mailchimp, you will need to reconnect your account. To avoid this, you can copy the values from LOGGED_IN_KEY and LOGGED_IN_SALT (if they exist) to MAILCHIMP_SF_ENCRYPTION_KEY and MAILCHIMP_SF_ENCRYPTION_SALT respectively.
Upgrading If you are upgrading to version 1.2.1 and you used the widget in your sidebar previously, all you need to do is drag the Mailchimp Widget back into the sidebar, visit the Mailchimp settings page (which will have maintained your prior settings), click the “Update List” button, and you’re done!
Category rankings
As of Sep 4, 2026- Newsletter#10of 331Top 4%
- Marketing#12of 437Top 3%
- Email#15of 718Top 3%
See 90-day rank history for each category
Track daily rank changes, category shifts, and position volatility.
Keyword rankings
Mailchimp List Subscribe Form ranks for 4 keywords across WordPress Plugin Directory. Here are the top 3:
Competitors & alternatives
Mailchimp List Subscribe Form doesn't have curated competitor matchups yet. Other tracked newsletter apps on WordPress:
Where Mailchimp List Subscribe Form stands in the Newsletter category
Mailchimp List Subscribe Form ranks #10 of 331 apps in the Newsletter category, placing it in the top 4% of the listing.
Frequently asked questions
What is Mailchimp List Subscribe Form?
Mailchimp List Subscribe Form is an app for WordPress. It currently holds a 2.6-star rating from 77 merchant reviews, and AppRanks has been tracking its public marketplace data on the refresh cadence published in our methodology. It is listed under the Newsletter category on AppRanks, where you can see its current category position, review-velocity trend, and how it compares against the top alternatives in the same space. Developed by Mailchimp.
Who uses Mailchimp List Subscribe Form?
Currently around 60,000 active stores have installed Mailchimp List Subscribe Form. Its review base is still building, which usually maps to early-stage merchants and stores piloting a new workflow. It is part of the Newsletter category on WordPress.
Where does Mailchimp List Subscribe Form rank on WordPress?
Mailchimp List Subscribe Form currently sits at position #10 in the Newsletter category on WordPress. That places it in the top 3% of 331 apps tracked in the same category. Category positions are read from the live marketplace ranking and refresh on each scrape, so the number you see here reflects the most recent crawl rather than a long-running average.