Website Internal Link Optimiser for WordPress Plugin Directory
Website Internal Link Optimiser is a WordPress app, with a 4.1 average rating from 8 reviews, as of Aug 31, 2026.
Website Internal Link Optimiser is a WordPress Plugin Directory app by Toast Plugins. With a rating of 4.1★ from 8 reviews.
AppRanks verdict
Generated from live marketplace data — refreshed daily
Website Internal Link Optimiser is a well-rated WordPress app with a limited review volume. Category data on the canonical marketplace listing is currently incomplete, so AppRanks falls back to platform-wide rather than category-relative comparison for this listing. 8 reviews put it in the early-traction tier — useful for early-stage stores willing to be on the leading edge. Early-traction review counts are sensitive to single launch periods or feature events, so a 30-day re-check before bigger commitments often resolves whether the trend is sustained. Paid-only pricing means evaluating fit on the marketplace listing or via the developer's documentation before installing. AppRanks tracks rating, review count, pricing tier, and category position daily — the figures on this page reflect the most recent scrape from the canonical WordPress Plugin Directory listing.
Pros
- +Published by Toast Plugins — established developer track record
Cons
- −Limited review base (8) — ratings can shift significantly with new feedback
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How Website Internal Link Optimiser works
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Website Internal Link Finder is a powerful tool that helps you improve internal linking across your site in a professional, efficient, and fully manual way,
What does wilo do? In a nutshell, Wilo lets you see all incoming links to any page on your site and makes it easier to find new internal linking opportunities.
Features Gain internal linking visibility:
Visit any page on your website and instantly see all internal links pointing to it.
Discover internal linking opportunities
Wilo includes an advanced search tool that makes it easy to find internal linking opportunities across your website.
A powerful algorithm that calculates internal linking scores on a page-by-page basis.
Track each page’s internal linking score using our constantly adapting algorithm, based on best practices. Aim for a 100/100 to show clients that real, effective SEO work has been done.
Discover poor internal linking structure:
If you have a large site or inherited one and want to improve SEO, WILO will save you time. Quickly and easily tidy up poor internal links and discover better ones across the content already on your site.
Find internal links before deleting pages and creating 404s
If you’re cleaning up your website and removing pages, Wilo is your best friend. It helps you find all the internal links pointing to a page before you delete it, so you can update or remove those links to avoid broken pages.
Broaden your anchor texts and help the search engines better understand your content:
The last thing you want on your site is 100s of exact-match anchor links, so you can use WILO to get a quick overview of your incoming links and edit them accordingly.
Demonstrate your work to your clients:
If you are an SEO professional, WILO provides a quick and simple interface for your clients to see the impact of your work; nothing keeps clients happier than 100/100 scores, and you can quickly achieve and demonstrate this to your paying clients.
Gain those hard-to-shift ranking positions: Are you stuck at position nine? Tidying your internal linking could give your page the boost it needs in the SERPs. We’ve seen enormous positive shifts for longer tail keywords and significant top-ten shifts in those few crucial positions for high-difficulty commercial intent keywords. Internal linking really does have an impact.
Great internal linking outweighs low authority backlinks, so make it a top priority. Are you stuck at position nine? Tidying your internal linking could give your page the boost it needs in the SERPs. We’ve seen enormous positive shifts for longer tail keywords and significant top-ten shifts in those few crucial positions for high-difficulty commercial intent keywords. Internal linking really does have an impact.
Manual SEO is the best SEO. WILO is a manual on-page SEO tool, and for good reason; whilst many Plugins will automate this process for you, this is the last thing you want to do.
Unlike automated approaches that can potentially harm your SEO efforts, our plugin helps you to make informed decisions that align with your unique SEO goals, your experience as an SEO and your website content.
Competitors & alternatives
AppRanks tracks competitor sets per category. For Website Internal Link Optimiser, the independent listing audit includes a competitive context section, and the full WordPress app index shows the broader marketplace landscape this app competes in. Sign up free to surface a side-by-side competitor matrix customized to your tracked apps.
Frequently asked questions
What is Website Internal Link Optimiser?
Website Internal Link Optimiser is an app for WordPress. It currently holds a 4.1-star rating from 8 merchant reviews, and AppRanks has been tracking its public marketplace data on the refresh cadence published in our methodology. AppRanks tracks its category position, review-velocity trend, and the top alternatives in the same space. Developed by Toast Plugins.