Hoovi BNPL is a WordPress Plugin Directory app by Mikk Hoovi.
AppRanks data: Hoovi BNPL ranks #0 in Bnpl on WordPress Plugin Directory, placing it in the top 1% of that category.
AppRanks verdict
Generated from live marketplace data — refreshed daily
Hoovi BNPL is a newly-listed WordPress app with a limited review volume. It is listed in the Woocommerce category on WordPress Plugin Directory, which AppRanks treats as the canonical taxonomy node for ranking and competitor comparison. no published reviews yet means feature claims are unverified by the wider merchant base. Without a published review base, the only fit-signal available is the developer's own documentation plus the marketplace's listing-quality audit (linked below). Paid-only pricing means evaluating fit on the marketplace listing or via the developer's documentation before installing. AppRanks tracks rating, review count, pricing tier, and category position daily — the figures on this page reflect the most recent scrape from the canonical WordPress Plugin Directory listing.
Pros
- +Published by Mikk Hoovi — established developer track record
Cons
- −No public reviews yet — fit and reliability are unverified
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How Hoovi BNPL works
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The Hoovi Payment plugin adds Hoovi’s hire-purchase (“järelmaks”) payment method to your WooCommerce store. Customers can choose Hoovi at checkout, sign their contract on the Hoovi platform, and have the order automatically updated in WooCommerce when the contract is settled.
Features
Adds a Hoovi payment method to the WooCommerce checkout.
Collects company name and registry code from the Estonian Business Registry directly on the checkout.
Redirects customers to Hoovi to sign the hire-purchase contract.
Updates the order status automatically via a signed Hoovi callback.
Provides a “Hoovi Orders” submenu under WooCommerce for filtering Hoovi-paid orders.
Adds a custom “Invoiced” order status for accounting workflows.
Requirements
A Hoovi merchant account (contact https://www.hoovi.ee/kontakt).
WooCommerce 7.0 or newer.
WordPress 6.0 or newer, PHP 7.4 or newer.
External Services This plugin connects to several third-party services to process payments and (optionally) to record errors. The data sent and the conditions under which it is sent are described below.
Hoovi Payment API (always used when the gateway is enabled) When a customer pays with Hoovi, the plugin sends the following data to the Hoovi Payment API (default host: https://api.hoovi.ee/, configurable in the gateway settings) so that a hire-purchase contract can be created:
Customer first name, last name and email address.
Order amount, currency, reference number and a short item description.
Company name and Estonian registry code, if entered at checkout.
When Hoovi notifies your store that a contract has been settled, cancelled or expired, the plugin receives a signed callback from Hoovi at /wp-json/hoovi/v1/change-status.
Hoovi’s privacy policy & terms of service: https://www.hoovi.ee/privaatsuspoliitika
Estonian Business Registry — `ariregister.rik.ee` (used on the checkout page when Hoovi is selected) The customer’s company-name lookup field on the checkout queries the Estonian Business Registry’s public autocomplete endpoint (https://ariregister.rik.ee/est/api/autocomplete). The customer’s keystrokes for the company name are sent to that endpoint to fetch matching company suggestions.
Estonian Business Registry: https://ariregister.rik.ee/
Sentry error reporting (OPT-IN, off by default) Disabled out of the box. If a site administrator enables Send error reports to Hoovi (Sentry) in the gateway settings, the plugin sends details of unhandled exceptions raised inside this plugin to Sentry (https://*.ingest.us.sentry.io/). The data sent is limited to:
Exception class, message and stack trace (file, line, function).
The site’s host name (from home_url()).
The WordPress environment type (production, staging, development, local).
Sentry’s privacy policy: https://sentry.io/privacy/
Sentry’s terms of service: https://sentry.io/terms/
Privacy The plugin registers a privacy policy snippet in WooCommerce’s privacy policy guide (Settings > Privacy > Policy guide), describing the personal and transactional data sent to Hoovi for hire-purchase processing. Site owners are responsible for surfacing this snippet in their public privacy policy.
Category rankings
As of Jul 13, 2026- Bnpl#0of 15Top 1%
- Estonia#0of 5Top 1%
- Hire-purchase#0of 1Top 1%
- Payment Gateway#0of 712Top 1%
- Woocommerce#0of 2,450Top 1%
See 90-day rank history for each category
Track daily rank changes, category shifts, and position volatility.
Competitors & alternatives
Hoovi BNPL doesn't have curated competitor matchups yet. Other tracked woocommerce apps on WordPress:
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Where Hoovi BNPL stands in the Woocommerce category
Hoovi BNPL ranks #0 of 2,450 apps in the Woocommerce category, placing it in the top 1% of the listing.
Frequently asked questions
What is Hoovi BNPL?
Hoovi BNPL is an app for WordPress. It is published on WordPress Plugin Directory and tracked daily by AppRanks, and AppRanks has been tracking its public marketplace data on a daily refresh cycle. It is listed under the Woocommerce category on AppRanks, where you can see its current category position, review-velocity trend, and how it compares against the top alternatives in the same space. Developed by Mikk Hoovi.
Who uses Hoovi BNPL?
Hoovi BNPL is actively installed across WordPress stores tracked by AppRanks. Its review base is still building, which usually maps to early-stage merchants and stores piloting a new workflow. It is part of the Woocommerce category on WordPress.