GAinWP Google Analytics Integration for WordPress

In addition, you can control who can view specific Google Analytics reports by setting permissions based on user roles.

Google Analytics Tracking Installs the latest Google Analytics tracking code and allows full code customization:

Universal Google Analytics (analytics.js) tracking code

Global Site Tag (gtag.js) tracking code

Enhanced link attribution

Remarketing, demographics and interests tracking

Page Speed sampling rate control

User sampling rate control

Cross domain tracking

Exclude user roles from tracking

Accelerated Mobile Pages (AMP) support for Google Analytics

Ecommerce support for Google Analytics

User privacy oriented features:

IP address anonymization

option to follow Do Not Track (DNT) sent by browsers

support for user tracking opt-out

GAinWP enables you to easily track events like:

Downloads

Emails

Outbound links

Affiliate links

Fragment identifiers

Telephone

Page Scrolling Depth

Custom event categories, actions and labels using annotated HTML elements

With GAinWP you can use custom dimensions to track:

Authors

Publication year

Publication month

Categories

Tags

User engagement

Actions and filters are available for further Google Analytics tracking code customization.

Google Tag Manager Tracking As an alternative to Google Analytics tracking code, you can use Google Tag Manager for tracking:

Google Tag Manager code

Data Layer variables: authors, publication year, publication month, categories, tags, user type

Exclude user roles from tracking

Accelerated Mobile Pages (AMP) support for Google Tag Manager

Accelerated Mobile Pages (AMP) features

Google Tag Manager basic tracking

Google Analytics basic tracking

Automatically removes amp/ from Google Analytics tracking page URL

Scrolling depth tracking

Custom dimensions tracking

User sampling rate control

Form submit tracking

File downloads tracking

Affiliate links tracking

Hashmarks, outbound links, telephones and e-mails tracking

Custom event categories, actions and labels using annotated HTML elements

GAinWP on Multisite This plugin is fully compatible with multisite network installs, allowing three setup modes:

Mode 1: network activated using multiple Google Analytics accounts

Mode 2: network activated using a single Google Analytics account

Mode 3: network deactivated using multiple Google Analytics accounts

GAinWP on GitHub

You can submit feature requests or bugs on GAinWP repository.

Why this Plugin The IntelligenceWP project leverages the GADWP plugin for core Google Analytics integrations.

After the Google Analytics Dashboard for WordPress changed maintainers in April 2018, users expressed concern over the new auth process proving 3rd party access to Google API keys and analytics data.

GAinWP implements a direct auth process where API keys only reside in your WordPress site eliminating 3rd party access.

The long term goal of the project is to provide an open, standards based Google Analytics WordPress API to facilitate integration of Google Analytics data by other plugins and themes into WordPress.

Credits This plugin was originally created by Alin Marcu as the Google Analytics Dashboard for WordPress (GADWP)

Standard Installation

Upload the full ga-in directory into your wp-content/plugins directory.

In WordPress select Plugins from your sidebar menu and activate the GAINWP – Google Analytics Integration for WordPress plugin.

Open the plugin General Settings page, which is located under Google Analytics menu.

Make sure Setup Mode is set to “Tracking & Reporting” (default).

Click the Authorize Plugin button.

Click the red Get Access Code link to open a new browser tab/window and follow the steps to generate the code.

Back on your WordPress browser tab/window, copy and paste the access code into the Access Code input field.

Click Save Access Code button.

After the save, select the Tracking ID / View for your site.

Click the Save Changes button.

Reporting Only Installation

Complete steps 1-3 from the Standard Installation.

Set Setup Mode to “Reporting only”.

Click Save Changes.

Complete steps 5-8 from the Standard Installation.

Tracking Only Installation

Follow setups 1-3 of the Standard Installation.

Set Setup Mode to “Tracking only”.

Copy and paste your Tracking ID from Google Analytics into the Tracking ID input.

Click Save Changes.

Localization You can translate GAinWP on translate.wordpress.org.

License GAinWP it’s released under the GPLv2, you can use it free of charge on your personal or commercial website.