Essential Content Types is a WordPress app, with a 3.7 average rating from 3 reviews, as of Jul 15, 2026.
Essential Content Types is a WordPress Plugin Directory app by Catch Themes. With a rating of 3.7★ from 3 reviews.
AppRanks verdict
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Essential Content Types is a mixed-rating WordPress app with a limited review volume. It is listed in the Taxonomy category on WordPress Plugin Directory, which AppRanks treats as the canonical taxonomy node for ranking and competitor comparison. 3 reviews put it in the early-traction tier — useful for early-stage stores willing to be on the leading edge. Early-traction review counts are sensitive to single launch periods or feature events, so a 30-day re-check before bigger commitments often resolves whether the trend is sustained. Paid-only pricing means evaluating fit on the marketplace listing or via the developer's documentation before installing. AppRanks tracks rating, review count, pricing tier, and category position daily — the figures on this page reflect the most recent scrape from the canonical WordPress Plugin Directory listing.
Pros
- +Published by Catch Themes — established developer track record
Cons
- −Average rating below 4.0 (3.7★) — read recent low-star reviews before committing
- −Limited review base (3) — ratings can shift significantly with new feedback
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How Essential Content Types works
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Essential Content Types allows you to feature the impressive content through different content/post types on your website just the way you want it. These content/post types are missed by the themes in WordPress Theme Directory as the feature falls more towards the plugins’ territory.
Content is at the forefront of any website. Changing the layout of your important content changes the way your website looks, which may not be a plus point if your current website layout is loved by your users.
Additionally, switching themes changes your website layout completely. Therefore, to keep things looking spic-and- span in your website, we bring you Essential Content.
Essential Content allows you to add up to three content/post types:
* Portfolio – Create and display your portfolio on your website
* Testimonials – Add customer testimonials to your website
* Featured Content – Display the content you want as featured content on your website to attract visitors’ attention
* Services – Add your services on your website
Features of Essential Content:
* Enable/Disable any content/post type as needed
* Light-weight
* Supports all themes on WordPress
Essential Content is inspired by Jetpack’s Custom Content Types feature.
However, not everyone wants to have a plugin that “does-it- all”. Some may want plugins to be niche focused and concentrate on smaller areas.
That is precisely what we have done with Essential Content. Essential content, true to its name, has only the essential elements. We have added the features that WordPressers use most. We have ruled out all other elements to make it non-bloated and clean. It takes up lesser space and does the job well.
If you think we have missed any essential content/post types, please let us know. We’ll review the frequency of usage and add your suggestions.
Portfolio Shortcode
You can use shortcodes to embed portfolio projects on posts and pages.
Embedding Portfolio Projects
To embed portfolio projects on posts and pages, first activate the Portfolio custom content type on your site and add some projects to your portfolio.
Next, add the [portfolio] shortcode to a post or page. The shortcode will display projects in different ways, depending on how you use the optional attributes to customize the portfolio layout.
Attributes
* display_types: display Project Types. (true/false)
* display_tags: display Project Tags. (true/false)
* display_content: display project content. (true/false)
* include_type: display specific Project Types. Defaults to all. (comma-separated list of Project Type slugs)
* include_tag: display specific Project Tags. Defaults to all. (comma-separated list of Project Tag slugs)
* columns: number of columns in shortcode. Defaults to 2. (number, 1-6)
* showposts: number of projects to display. Defaults to all. (number)
* order: display projects in ascending or descending order. Defaults to ASC for sorting in ascending order, but you can reverse the order by using DESC to display projects in descending order instead. (ASC/DESC)
* orderby: sort projects by different criteria, including author name, project title, and even rand to display in a random order. Defaults to sorting by date. (author, date, title, rand)
Example
[portfolio display_types="true" display_tags="false" include_type="grooming-tips,best-kitties" columns="2" showposts="10" orderby="title"]
The example will display up to ten portfolio projects in two columns, in ascending alphabetical order by project title. It will display Project Types, hide Project Tags, and only display projects that are assigned the “Grooming Tips” or “Best Kitties” Project Types.
Featured Content Shortcode
You can use shortcodes to embed featured content on posts and pages.
Embedding Featured Content Projects
To embed featured content on posts and pages, first activate the Featured Content content type on your site and add some projects to your featured content.
Next, add the [featured_content] shortcode to a post or page. The shortcode will display projects in different ways, depending on how you use the optional attributes to customize the featured content layout.
Attributes
* display_types: display Content Types. (true/false)
* display_tags: display Content Tags. (true/false)
* display_content: display project content. (true/false)
* include_type: display specific Content Types. Defaults to all. (comma-separated list of Content Type slugs)
* include_tag: display specific Content Tags. Defaults to all. (comma-separated list of Content Tag slugs)
* columns: number of columns in shortcode. Defaults to 2. (number, 1-6)
* showposts: number of projects to display. Defaults to all. (number)
* order: display projects in ascending or descending order. Defaults to ASC for sorting in ascending order, but you can reverse the order by using DESC to display projects in descending order instead. (ASC/DESC)
* orderby: sort projects by different criteria, including author name, project title, and even rand to display in a random order. Defaults to sorting by date. (author, date, title, rand)
Example
[featured_content display_types="true" display_tags="false" include_type="grooming-tips,best-kitties" columns="2" showposts="10" orderby="title"]
The example will display up to ten featured content in two columns, in ascending alphabetical order by project title. It will display Content Types, hide Content Tags, and only display projects that are assigned the “Grooming Tips” or “Best Kitties” Content Types.
Testimonials Shortcode
You can use shortcodes to embed testimonials on posts and pages.
Embedding Testimonials
To embed testimonials on posts and pages, first activate the Testimonial custom content type on your site and add some testimonials.
Next, add the [testimonials] shortcode to a post or page. The shortcode will display testimonials in different ways, depending on how you use the optional attributes to customize the testimonials layout.
Attributes
* display_content: display testimonial content. (full/true/false)
* image: display the featured image. (true/false) Defaults to true.
* columns: number of columns in shortcode. Defaults to 1. (number, 1-6)
* showposts: number of testimonials to display. Defaults to all. (number)
* order: display testimonials in ascending or descending chronological order. Defaults to ASC for sorting in ascending order, but you can reverse the order by using DESC to display testimonials in descending order instead. (ASC/DESC)
* orderby: sort testimonials by different criteria, including author name, testimonial title, and even rand to display in a random order. Defaults to sorting by date. (author, date, title, rand)
Example
[testimonials columns="2" showposts="10" orderby="title"]
The example will display up to ten testimonials in two columns, in ascending alphabetical order by testimonial title.
Service Shortcode
You can use shortcodes to embed service on posts and pages.
Embedding Service Projects
To embed service on posts and pages, first activate the Service content type on your site and add some projects to your Service.
Next, add the [services] shortcode to a post or page. The shortcode will display projects in different ways, depending on how you use the optional attributes to customize the featured content layout.
Attributes
* display_types: display Content Types. (true/false)
* display_tags: display Content Tags. (true/false)
* display_content: display project content. (true/false)
* include_type: display specific Content Types. Defaults to all. (comma-separated list of Content Type slugs)
* include_tag: display specific Content Tags. Defaults to all. (comma-separated list of Content Tag slugs)
* columns: number of columns in shortcode. Defaults to 2. (number, 1-6)
* showposts: number of projects to display. Defaults to all. (number)
* order: display projects in ascending or descending order. Defaults to ASC for sorting in ascending order, but you can reverse the order by using DESC to display projects in descending order instead. (ASC/DESC)
* orderby: sort projects by different criteria, including author name, project title, and even rand to display in a random order. Defaults to sorting by date. (author, date, title, rand)
Example
[services display_types="true" display_tags="false" include_type="grooming-tips,best-kitties" columns="2" showposts="10" orderby="title"]
The example will display up to ten featured content in two columns, in ascending alphabetical order by project title. It will display Content Types, hide Content Tags, and only display projects that are assigned the “Grooming Tips” or “Best Kitties” Content Types.
Food Menu Shortcode
You can use shortcodes to embed Food Menu on posts and pages.
Embedding Food Menu
Embedding Food Menu
To embed food menus on posts and pages, first activate the Food Menu custom content type on your site and add some food menus.
Next, add the [food_menu] shortcode to a post or page. The shortcode will display food menu in the selected post or page.
Attributes
* showposts: number of menu items to display. Defaults to all. (number)
* include_type: display specific Content Types. Defaults to all. (comma-separated list of Content Type slugs)
* include_tag: display specific Content Tags. Defaults to all. (comma-separated list of Content Tag slugs)
Example
[food_menu showposts="10" include_type="pizza,burger,breakfast"]
The example will display up to ten menu items. It will only display menu items in “Pizza”, “Burger” or “Breakfast” sections.
Translations To translate the plugin, use translate.wordpress.org (GlotPress). You only need your WordPress.org account to join the collaborative translation project.
You can translate Essential Widgets on translate.wordpress.org.
Category rankings
As of Jul 15, 2026- Content types#0of 4Top 1%
- Custom content types#0of 1Top 1%
- Custom post types#0of 32Top 1%
- Post types#0of 12Top 1%
- Taxonomy#0of 56Top 1%
See 90-day rank history for each category
Track daily rank changes, category shifts, and position volatility.
Keyword rankings
Essential Content Types ranks for 2 keywords across WordPress Plugin Directory. Here are the top 2:
- Rank #557
- Rank #957
Competitors & alternatives
Essential Content Types doesn't have curated competitor matchups yet. Other tracked taxonomy apps on WordPress:
Where Essential Content Types stands in the Taxonomy category
Essential Content Types ranks #0 of 56 apps in the Taxonomy category, placing it in the top 1% of the listing.
Frequently asked questions
What is Essential Content Types?
Essential Content Types is an app for WordPress. It currently holds a 3.7-star rating from 3 merchant reviews, and AppRanks has been tracking its public marketplace data on the refresh cadence published in our methodology. It is listed under the Taxonomy category on AppRanks, where you can see its current category position, review-velocity trend, and how it compares against the top alternatives in the same space. Developed by Catch Themes.
Who uses Essential Content Types?
Currently around 20,000 active stores have installed Essential Content Types. Its review base is still building, which usually maps to early-stage merchants and stores piloting a new workflow. It is part of the Taxonomy category on WordPress.