Yotpo: Product Reviews App for Shopify
By Yotpo
- Category rank
- #3 in Social trust
- Price
- Free plan
- New reviews (30 days)
- +2
- Listing audit
- 89/100
Yotpo: Product Reviews App is a Shopify App Store app by Yotpo, launched November 2011. With a rating of 4.8★ from 4,628 reviews, it currently ranks #3 in the Social trust category.
Yotpo: Product Reviews App is the #3 ranked Social trust app on Shopify, with a 4.8 average rating from 4,628 reviews, 2 of which arrived in the last 30 days, with a free plan available, as of Nov 1, 2026.
AppRanks verdict
Generated from marketplace data as of Nov 1, 2026
Yotpo: Product Reviews App is a category-leading Social trust app on Shopify, ranked #3 of 23 in the category. It holds a 4.8★ average from 4,628 reviews on Shopify, with 2 new in the last 30 days — review velocity is slowing, with the 30-day pace running below the 90-day pace. 5% of the 590 reviews archived by AppRanks are 1–2★. A free plan is available, so the entry feature set can be tried without a paid subscription.
Pros
- +#3 of 23 in Social trust
- +4.8★ average across 4,628 reviews
- +Only 5% of archived reviews are 1–2★
- +Free plan available — no paid subscription needed to start
- +Listed on Shopify since 2011
Cons
- −No developer replies on the 8 most recent reviews
About Yotpo: Product Reviews App
How Yotpo: Product Reviews App works
Yotpo product reviews and ratings drive sales and help you better understand your customers. Collect more trustworthy reviews, photos, and videos, with in-mail review requests and AI-powered prompts. Reach more shoppers by displaying your reviews and ratings on social media and search engines, like Google. Own all of your reviews and easily moderate them. Access detailed analytics to boost conversions. Plus, connect Yotpo Reviews with Loyalty.
Screenshots






Key features
- Collect product & site reviews on auto-pilot with email templates.
- Display eye-catching reviews and use Smart Filters to build trust
- Stand out in search with Google Seller Ratings and Google Shoppable Ads
- Add beautiful, customizable review widgets (carousels, AI summaries, & more)
- Easily sync reviews to and from other platforms (TikTok, Walmart, & more)
Standardized capabilities
Normalized capabilities detected for this app, comparable across the marketplace.
Table stakes (4)
what nearly every competitor ships
- Image Carousel DisplayShowcase products in a rotating image carousel for enhanced visibility.
- Data Import and ExportEasily import and export data in bulk for efficient management.
- Photo ReviewsCollect and display customer reviews with photos for authenticity.
- Star RatingsDisplay star ratings to provide a quick visual representation of product quality.
Differentiators (7)
rare and linked to better ratings
- Badge ManagementCreate and manage badges to recognize achievements or milestones.
- Data FilteringApply filters to sort and find specific data quickly and easily.
- Grid LayoutDisplay products in a visually appealing grid format for better browsing.
- Media GalleriesAccess and browse through various media galleries.
Show all 31 capabilities
Differentiators (7)
rare and linked to better ratings
- Promotional CampaignsRun various promotional campaigns to boost sales and attract customers.
- Review HighlightsSummarize key points from customer reviews for quick insights.
- All Reviews PageCreate a dedicated page to display all customer reviews for easy access.
Common capabilities (10)
widely but not universally offered
- AI AnalyticsUtilize AI-driven analytics tools for actionable insights and reporting.
- Checkout TrackingMonitor the checkout process to identify drop-off points.
- Email AutomationAutomate your email marketing campaigns for better engagement and efficiency.
- Email RequestsFacilitate requests via email for streamlined communication.
- Lazy LoadingImprove page load times by loading images and content as needed.
- Referral ProgramEncourage customers to refer others and earn rewards.
- ReportingGenerate and view reports on various metrics and data.
- Rich Snippet IntegrationEnhance search visibility with rich snippets for content.
- Schema MarkupImplement structured data schemas to enhance search engine visibility.
- Video ReviewsGather and showcase customer reviews in video format.
Niche capabilities (1)
rare, long-tail capabilities only a few apps offer
- Meta TagsUtilize meta tags to improve SEO and product visibility in search engines.
Other capabilities (9)
role not classified yet
- AI GenerationGenerate content and responses using advanced AI algorithms.
- Competitor AnalysisAssess competitor performance and strategies to stay ahead.
- Google Seller Rating
- Insights and TipsReceive actionable insights and tips to improve your store's performance.
- Page Indexing OptimizationOptimize your pages for better search engine indexing.
- Reviews Carousel
- Speed OptimizationEnhance website speed for improved user experience and SEO.
- Support Via Email
- Unlimited Sorting
Pricing plans
Free
|
Starter
|
Pro
|
Ratings and reviews
Star breakdown of the 590 reviews archived by AppRanks (the marketplace currently shows 4,628; removed or hidden reviews stay in the archive).
- 5550 (93%)
- 410 (2%)
- 31 (0%)
- 24 (1%)
- 125 (4%)
Christian Bernard Martin D was super helpful and took great care of our request.
Service in the chat function from the Yotpo CS team was great. "Christian Bernard Martin D" from the team helped me out with me issue and answered all my quesitons.
Nice customer service. Reymon N. helped me a lot to solve the problems. Thank you very much.
We’ve been utilizing Yotpo for several years now, and it has been very beneficial for engagment on our site. The support team is excellent, with special thanks to Rock for his exceptional assistance during a website migration.
Doner was incredibly helpful and professional throughout the entire process. He responded quickly, explained everything clearly, and made sure the issue was fully resolved. Excellent customer service and a great experience with the Yotpo support team
Excellent support from Rock! He quickly helped resolve my onsite widget query, provided clear guidance, and shared helpful recommendations for future Shopify theme updates. Friendly, professional, and efficient service. Highly recommended.
We've been using Yotpo for a number of years - very helpful indeed, and the support team, are great!
We’ve been using Yotpo for over 3 years, and we’ve been consistently impressed with the quality of their support. The team is highly responsive, helpful, and genuinely committed to finding solutions. Whether we reach out regarding Reviews or Loyalty, we can always count on getting a clear and helpful response, either right away or by email. And when the AI agent can’t fully resolve an issue, it’s great to know that we can still speak to a real person who can take over and help. A special thank you to Vien, who handled our latest request so efficiently and was incredibly helpful throughout the process. Really appreciated! Thank you, Yotpo team, for such a great level of support.
Category rankings
A category rank is the app's position in Shopify's own category listing. Rows marked “landing shelf” are positions on a parent category’s landing page, which shows only a selection of apps. Keyword ranks (search-result positions) are a separate measure.
- Social trustlanding shelf#3of 23 on the shelf
- Site optimizationlanding shelf#11of 30 on the shelf
- Product review#38of 540Top 8%
- SEO#60of 1,327Top 5%
See 90-day rank history for each category
Track daily rank changes, category shifts, and position volatility.
Featured placements
Yotpo: Product Reviews App has been featured in the following sections on Shopify App Store in the last 30 days:
- Category pageRecommended social trust apps
- Category pageRecommended site optimization apps
Keyword rankings
Yotpo: Product Reviews App ranks for 25 keywords across Shopify App Store. Here are the top 3:
- Rank #9
- 2.yotpoRank #2
- Rank #11
Competitors & alternatives
Yotpo: Product Reviews App competes with these apps in the same space:
Looking to switch from Yotpo?
See Yotpo's alternatives ranked by audit score, rating, and review velocity.
Frequently asked questions
What is Yotpo: Product Reviews App?
Yotpo: Product Reviews App is a Shopify app by Yotpo, listed in Social trust. It holds a 4.8-star average from 4,628 reviews on Shopify. It has been listed since 2011.
Is Yotpo: Product Reviews App free?
Yotpo: Product Reviews App has a free plan on Shopify. Listed plans: Free, Starter, Pro.
Where does Yotpo: Product Reviews App rank on Shopify?
Yotpo: Product Reviews App ranks #3 of 23 apps in Social trust on Shopify. Close alternatives tracked by AppRanks include Judge.me Product Reviews App, Fera Product Reviews App and AG Product Reviews App & UGC.
How active are Yotpo: Product Reviews App reviews?
Yotpo: Product Reviews App has received 2 reviews in the last 30 days, 22 in the last 90 days. The 30-day pace is slower than the 90-day pace — review volume is decelerating.