Upstack Data ‑ Tracking Pixel for Shopify App Store
By Upstack Data
Upstack Data ‑ Tracking Pixel is the #89 ranked ads app on Shopify, with a 4.3 average rating from 33 reviews, with a free plan available, as of Sep 3, 2026.
Upstack Data ‑ Tracking Pixel is a Shopify App Store app by Upstack Data, launched January 2023. With a rating of 4.3★ from 33 reviews, it currently ranks #89 in the Ads category.
AppRanks data: Upstack Data ‑ Tracking Pixel ranks #89 in Ads on Shopify App Store, placing it in the top 23% of that category.
AppRanks verdict
Generated from live marketplace data — refreshed daily
Upstack Data ‑ Tracking Pixel is a well-rated Shopify app with a limited review volume. It is listed in the Ads category on Shopify App Store, which AppRanks treats as the canonical taxonomy node for ranking and competitor comparison. 33 reviews put it in the early-traction tier — useful for early-stage stores willing to be on the leading edge. Early-traction review counts are sensitive to single launch periods or feature events, so a 30-day re-check before bigger commitments often resolves whether the trend is sustained. The free tier lets you trial the entry feature set without committing a payment method. AppRanks tracks rating, review count, pricing tier, and category position daily — the figures on this page reflect the most recent scrape from the canonical Shopify App Store listing.
Pros
- +Free tier available — no card required to evaluate
- +Published by Upstack Data — established developer track record
Cons
- −Limited review base (33) — ratings can shift significantly with new feedback
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See Upstack Data ‑ Tracking Pixel's alternatives ranked by audit score, rating, and review velocity.
About Upstack Data ‑ Tracking Pixel
How Upstack Data ‑ Tracking Pixel works
Upstack Data is a server-side tracking and identity app for Shopify. It uses our network of 750M+ identified consumers to restore lost click and device IDs, capture conversion data blocked by iOS and ad blockers, and send first-party CAPI data to Meta, Google, Klaviyo, TikTok, Pinterest and others via Conversion API. With higher EMQ Scores and match rates, Meta and other ad platforms target new customers more efficiently.
Screenshots




Key features
- Server side tracking for Facebook Pixel, CAPI, Google Ads, Tiktok, and ad pixels
- Customer identity network matches your website traffic to valid consumer profile
- Send more cart abandonment emails through Klaviyo integration.
- Custom events, Bot filtering, Conversion API, Claude CLI and MCP and more
- One-click integration with Shopify and Facebook in minutes
Standardized capabilities
Normalized capabilities detected for this app, comparable across the marketplace.
- Advanced Analytics DashboardAccess a comprehensive analytics dashboard with advanced features and insights.common
- Audience SegmentsDefine and manage specific audience segments for targeted outreach.common
- Behavior TrackingAnalyze user behavior to improve engagement and retention.table-stakes
- Checkout TrackingMonitor the checkout process to identify drop-off points.table-stakes
- Custom AudiencesCreate targeted audience segments for marketing campaigns.common
- Custom DashboardsCreate interactive dashboards tailored to your analytics needs.common
- Event-Based FeaturesUtilize features that trigger based on specific events or actions.common
- Event TrackingCapture and analyze specific user actions and events on your site.table-stakes
- Facebook Pixel IntegrationIntegrate Facebook Pixel to track conversions and optimize ads.common
- Historical AnalysisExamine past data to identify trends and inform future decisions.common
- Location-Based ServicesUtilize location data to enhance customer experiences and services.common
- Lookalike Audience TargetingTarget new customers similar to your best existing ones using lookalike audiences.differentiator
- Marketing AttributionAttribute conversions to specific marketing efforts for better ROI analysis.differentiator
- Performance TrackingMonitor and analyze key performance metrics in real-time.common
- Pixel ManagementManage tracking pixels for analytics and advertising purposes.table-stakes
- Real-Time TrackingMonitor shipments and inventory in real-time for better visibility.common
- Retargeting CampaignsRe-engage visitors with targeted ads based on their previous interactions.common
- Audience SegmentationDivide your audience into targeted segments for personalized marketing.common
- Server-Side TrackingCollect data directly from the server to enhance tracking accuracy.differentiator
- TikTok Pixel TrackingTrack user interactions and conversions from TikTok ads with pixel integration.differentiator
- Unlimited Pixel TrackingUtilize unlimited pixels for tracking and analytics.table-stakes
- UTM TrackingTrack campaign performance with UTM parameters for detailed insights.common
- Visitor IP TrackingCapture and analyze visitor IP addresses for enhanced analytics.common
Pricing plans
Scale299/month
|
Growth599/month
|
Most popular Premium999/month
|
Category rankings
As of Sep 4, 2026- Ads#89of 401Top 23%
- Analytics#171of 1,282Top 14%
- Operations#289of 514Top 57%
See 90-day rank history for each category
Track daily rank changes, category shifts, and position volatility.
Keyword rankings
Upstack Data ‑ Tracking Pixel ranks for 3 keywords across Shopify App Store. Here are the top 3:
- Rank #11
- Rank #15
- Rank #189
Competitors & alternatives
Upstack Data ‑ Tracking Pixel doesn't have curated competitor matchups yet. Other tracked ads apps on Shopify:
Frequently asked questions
What is Upstack Data ‑ Tracking Pixel?
Upstack Data ‑ Tracking Pixel is an app for Shopify. It currently holds a 4.3-star rating from 33 merchant reviews, and it has been listed on the marketplace since 2023. It is listed under the Ads category on AppRanks, where you can see its current category position, review-velocity trend, and how it compares against the top alternatives in the same space. Developed by Upstack Data.
Is Upstack Data ‑ Tracking Pixel free?
Upstack Data ‑ Tracking Pixel does not offer a permanent free plan on Shopify. Pricing starts at 299, and the listed tiers are Scale, Growth, Premium. Trial availability and exact billing terms are mirrored from the live Shopify listing and may change between refresh cycles, so always confirm the headline price on the source marketplace before installing.
Who uses Upstack Data ‑ Tracking Pixel?
Upstack Data ‑ Tracking Pixel is actively installed across Shopify stores tracked by AppRanks. Its review base is still building, which usually maps to early-stage merchants and stores piloting a new workflow. It is part of the Ads category on Shopify.
Where does Upstack Data ‑ Tracking Pixel rank on Shopify?
Upstack Data ‑ Tracking Pixel currently sits at position #89 in the Ads category on Shopify. That places it in the top 22% of 401 apps tracked in the same category. Category positions are read from the live marketplace ranking and refresh on each scrape, so the number you see here reflects the most recent crawl rather than a long-running average.
What does Upstack Data ‑ Tracking Pixel integrate with?
Upstack Data ‑ Tracking Pixel lists 6 integrations on its Shopify marketplace page. The most prominent are CAPI, Facebook Ads, Facebook Pixel, Google Ads, Server Side Tracking, TikTok Pixel. Integration data is mirrored from the live Shopify listing on each refresh, so the set above tracks whatever the developer has currently published — it does not reflect deeper compatibility AppRanks has not been able to verify from public data.