Tolstoy: Shoppable Video & UGC for Shopify App Store
By Tolstoy
Tolstoy: Shoppable Video & UGC is the #9 ranked image and media app on Shopify, with a 4.7 average rating from 267 reviews, with a free plan available, as of Sep 4, 2026.
Tolstoy: Shoppable Video & UGC is a Shopify App Store app by Tolstoy, launched December 2020. With a rating of 4.7★ from 267 reviews, it currently ranks #9 in the Image and media category.
AppRanks data: Tolstoy: Shoppable Video & UGC ranks #9 in Image and media on Shopify App Store, placing it in the top 2% of that category.
AppRanks verdict
Generated from live marketplace data — refreshed daily
Tolstoy: Shoppable Video & UGC is a highly rated Shopify app with a growing review traction. It is listed in the Image and media category on Shopify App Store, which AppRanks treats as the canonical taxonomy node for ranking and competitor comparison. 267 reviews put it in the early-traction tier — useful for early-stage stores willing to be on the leading edge. Early-traction review counts are sensitive to single launch periods or feature events, so a 30-day re-check before bigger commitments often resolves whether the trend is sustained. The free tier lets you trial the entry feature set without committing a payment method. AppRanks tracks rating, review count, pricing tier, and category position daily — the figures on this page reflect the most recent scrape from the canonical Shopify App Store listing.
Pros
- +High average rating (4.7★) signals consistent merchant satisfaction
- +Free tier available — no card required to evaluate
- +Published by Tolstoy — established developer track record
Cons
- −Single-language listing (English and Japanese) — international merchants may need translation tooling
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About Tolstoy: Shoppable Video & UGC
How Tolstoy: Shoppable Video & UGC works
Import Instagram Reels, TikTok videos, and UGC, or upload your own. Tag products once, then publish shoppable video galleries on product pages, your homepage, collections, and Shop App. Shoppers can watch, explore products, and add items to cart from each video. Reuse the same videos in email and SMS. Choose carousels, stories, feeds, pop-ups, or floating videos. Track views, clicks, add-to-carts, and attributed revenue in one dashboard.
Screenshots
Key features
- Import Instagram Reels, TikTok videos, UGC, or upload your own.
- Tag products and publish across your store and Shop App without code.
- Let shoppers explore products and add items to cart from each video.
- Choose video galleries, carousels, stories, feeds, and pop-ups.
- Track views, clicks, add-to-carts, and attributed revenue.
Standardized capabilities
Normalized capabilities detected for this app, comparable across the marketplace.
- AI AnalyticsUtilize AI-driven analytics tools for actionable insights and reporting.common
- Autoplay MediaAutomatically play media content for enhanced user experience.differentiator
- Image Carousel DisplayShowcase products in a rotating image carousel for enhanced visibility.table-stakes
- Checkout ProcessStreamline the checkout process to enhance customer experience and reduce cart abandonment.common
- Checkout TrackingMonitor the checkout process to identify drop-off points.common
- Custom LayoutsDesign unique layouts tailored to your store's needs.differentiator
- Custom URL ConfigurationSet up custom URLs for specific pages or products in your store.differentiator
- Email NotificationsSend timely notifications to customers via email for important updates.niche
- Embedded Video SupportEmbed videos from various sources directly into your content.table-stakes
- Engagement TrackingMeasure user interactions and engagement levels across platforms.differentiator
- Product HashtagsUse hashtags to categorize products and improve discoverability.differentiator
- Instagram Reels IntegrationIntegrate Instagram Reels to showcase your brand and engage users.common
- Interactive Video ExperiencesCreate engaging interactive video content for users.table-stakes
- Live EventsHost and manage events in real-time for immediate audience engagement.common
- Meta Ads ManagementManage and optimize your advertising campaigns on Meta platforms.
- Mobile Responsive DesignEnsure your site is mobile-friendly and adapts to all devices.table-stakes
- Multi-Language SupportOffer a multilingual experience for your customers.common
- Notification ManagementSend and manage notifications to keep users informed.common
- Photo Content ManagementManage and display photos easily on your platform.common
- Custom Pop-UpsCreate targeted pop-ups for promotions, reviews, and discounts to engage visitors.common
- Product ReviewsEnable customers to leave reviews for products they purchase.differentiator
- Recent Purchases OverviewView a list of recent purchases made by customers.common
- Recent VisitorsTrack and analyze the most recent visitors to your site for insights.niche
- RecordingCapture and record audio or video for your projects.niche
- Reels CreationCreate engaging video reels to enhance your social media presence.differentiator
- Review Count TrackingMonitor the total number of reviews for your products in real-time.common
- Sales Count TrackingTrack the number of sales transactions over a specified period.common
- Shop App IntegrationConnect your store with the Shop app for enhanced shopping experiences.niche
- Shoppable FeedsCreate shoppable feeds to enhance product visibility and sales.differentiator
- Social LinksProvide links to social media profiles and pages for easy access.differentiator
- Social Media SharingEnable sharing of products and content across social media platforms.differentiator
- TikTok Shop IntegrationIntegrate your store with TikTok to sell products directly on the platform.niche
- User-Generated ContentEncourage and display content created by your customers.differentiator
- Unique VisitorsMonitor the number of distinct visitors to your site or content.common
- Unlimited Channel SupportAccess unlimited channels for your business operations.common
- Unlimited Page ViewsAllow unlimited page views for your online store without restrictions.common
- Video Content ManagementManage and showcase videos effectively on your platform.differentiator
- Video BackgroundIncorporate engaging video backgrounds to captivate visitors.differentiator
- Video EditingEdit and enhance videos with a suite of video editing features.common
- Video ImportEasily import videos into your platform for use in content.differentiator
- Video PlayerEmbed a customizable video player for streaming content on your site.table-stakes
- Video Template LibraryAccess a library of customizable video templates for quick creation.differentiator
- Video WidgetEmbed video content within a widget for enhanced engagement.table-stakes
- Bulk PublishingPublish multiple items or updates at once to save time and effort.
- Performance AnalyticsTrack and analyze performance metrics for continuous improvement.niche
- Virtual Try-OnAllow customers to visualize products on themselves using AR.
Pricing plans
Free
|
Starter12/month
|
Most popular Plus44/month
|
Pro195/month
|
Category rankings
As of Sep 5, 2026- Image and media#9of 525Top 2%
- Video and livestream#23of 302Top 8%
- Social proof#55of 379Top 15%
See 90-day rank history for each category
Track daily rank changes, category shifts, and position volatility.
Featured placements
Tolstoy: Shoppable Video & UGC has been featured in the following sections on Shopify App Store in the last 30 days:
- categoryRecommended social trust apps
Keyword rankings
Tolstoy: Shoppable Video & UGC ranks for 58 keywords across Shopify App Store. Here are the top 3:
- Rank #4
- Rank #8
- 3.virtualRank #9
Competitors & alternatives
Tolstoy: Shoppable Video & UGC doesn't have curated competitor matchups yet. Other tracked image and media apps on Shopify:
Frequently asked questions
What is Tolstoy: Shoppable Video & UGC?
Tolstoy: Shoppable Video & UGC is an app for Shopify. It currently holds a 4.7-star rating from 267 merchant reviews, and it has been listed on the marketplace since 2020. It is listed under the Image and media category on AppRanks, where you can see its current category position, review-velocity trend, and how it compares against the top alternatives in the same space. Developed by Tolstoy.
Is Tolstoy: Shoppable Video & UGC free?
Tolstoy: Shoppable Video & UGC offers a free plan that merchants can install on Shopify without entering payment details. Paid tiers Starter, Plus, Pro unlock additional features for teams that outgrow the free plan. Pricing details on this page are mirrored from the live Shopify listing and refresh on each scrape cycle.
Who uses Tolstoy: Shoppable Video & UGC?
Tolstoy: Shoppable Video & UGC is actively installed across Shopify stores tracked by AppRanks. Its review base of 267 suggests adoption is concentrated in growth-stage and mid-market stores. It is part of the Image and media category on Shopify.
Where does Tolstoy: Shoppable Video & UGC rank on Shopify?
Tolstoy: Shoppable Video & UGC currently sits at position #9 in the Image and media category on Shopify. That places it in the top 2% of 525 apps tracked in the same category. Category positions are read from the live marketplace ranking and refresh on each scrape, so the number you see here reflects the most recent crawl rather than a long-running average.
What does Tolstoy: Shoppable Video & UGC integrate with?
Tolstoy: Shoppable Video & UGC lists 14 integrations on its Shopify marketplace page. The most prominent are Checkout, Meta Ads, Klaviyo, Shop App, TikTok Shop, Shoppable videos, plus 8 additional integrations listed on the marketplace page. Integration data is mirrored from the live Shopify listing on each refresh, so the set above tracks whatever the developer has currently published — it does not reflect deeper compatibility AppRanks has not been able to verify from public data.