Reroute is the #288 ranked upsell and cross-sell app on Shopify, with a 5.0 average rating from 2 reviews, with a free plan available, as of Sep 7, 2026.
Reroute is a Shopify App Store app by Rapid Apps, launched March 2026. With a rating of 5.0★ from 2 reviews, it currently ranks #288 in the Upsell and cross-sell category.
AppRanks data: Reroute ranks #288 in Upsell and cross-sell on Shopify App Store, placing it in the top 26% of that category.
AppRanks verdict
Generated from live marketplace data — refreshed daily
Reroute is a category-leading Shopify app with a limited review volume. It is listed in the Upsell and cross-sell category on Shopify App Store, which AppRanks treats as the canonical taxonomy node for ranking and competitor comparison. 2 reviews put it in the early-traction tier — useful for early-stage stores willing to be on the leading edge. Early-traction review counts are sensitive to single launch periods or feature events, so a 30-day re-check before bigger commitments often resolves whether the trend is sustained. The free tier lets you trial the entry feature set without committing a payment method. AppRanks tracks rating, review count, pricing tier, and category position daily — the figures on this page reflect the most recent scrape from the canonical Shopify App Store listing.
Pros
- +High average rating (5.0★) signals consistent merchant satisfaction
- +Free tier available — no card required to evaluate
- +Published by Rapid Apps — established developer track record
Cons
- −Limited review base (2) — ratings can shift significantly with new feedback
Looking to switch from Reroute?
See Reroute's alternatives ranked by audit score, rating, and review velocity.
About Reroute
How Reroute works
When customers land on a product that's unavailable or doesn't quite fit their needs, they often leave. Reroute shows relevant alternatives directly on product pages. Choose from six block types: out of stock, newer model, own brand, similar products, discontinued, and open-box / graded stock. Map alternatives manually or auto-suggest via Shopify's Recommendations API. Configure in the Theme Editor with no code required. Supports 37 languages with customisable translations.
Screenshots




Key features
- Inline or popup display with list, grid, and carousel layout options
- Manual product mappings or automatic suggestions via Recommendations API
- Six block types: OOS, new model, own brand, similar, discontinued & Graded stock
- Fast and effective at converting dead-end traffic
- Compliments back in stock notifier for customers who just aren’t willing to wait
Standardized capabilities
Normalized capabilities detected for this app, comparable across the marketplace.
- AI-Powered RecommendationsProvide personalized product recommendations using AI.
- Checkout UpsellEncourage additional purchases during the checkout process to increase order value.
- Limited Feature AccessAccess a restricted set of features for basic functionality.
- Multi-Language SupportOffer a multilingual experience for your customers.common
- Custom Pop-UpsCreate targeted pop-ups for promotions, reviews, and discounts to engage visitors.
- Product RecommendationsProvide personalized product recommendations to boost sales.
Pricing plans
Starter
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DEAL:1/year
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Most popular Growth6.99/month
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Unlimited14.99/month
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Category rankings
As of Sep 8, 2026- Upsell and cross-sell#288of 1,140Top 26%
- Product display#290of 548Top 53%
See 90-day rank history for each category
Track daily rank changes, category shifts, and position volatility.
Competitors & alternatives
Reroute doesn't have curated competitor matchups yet. Other tracked upsell and cross-sell apps on Shopify:
Frequently asked questions
What is Reroute?
Reroute is an app for Shopify. It currently holds a 5.0-star rating from 2 merchant reviews, and it has been listed on the marketplace since 2026. It is listed under the Upsell and cross-sell category on AppRanks, where you can see its current category position, review-velocity trend, and how it compares against the top alternatives in the same space. Developed by Rapid Apps.
Is Reroute free?
Reroute offers a free plan that merchants can install on Shopify without entering payment details. Paid tiers DEAL:, Growth, Unlimited unlock additional features for teams that outgrow the free plan. Pricing details on this page are mirrored from the live Shopify listing and refresh on each scrape cycle.
Who uses Reroute?
Reroute is actively installed across Shopify stores tracked by AppRanks. Its review base is still building, which usually maps to early-stage merchants and stores piloting a new workflow. It is part of the Upsell and cross-sell category on Shopify.
Where does Reroute rank on Shopify?
Reroute currently sits at position #288 in the Upsell and cross-sell category on Shopify. That places it in the top 25% of 1,140 apps tracked in the same category. Category positions are read from the live marketplace ranking and refresh on each scrape, so the number you see here reflects the most recent crawl rather than a long-running average.