Align.ly Multi-Touch Attribution for B2B Companies for Salesforce AppExchange
Align.ly Multi-Touch Attribution for B2B Companies is a Salesforce AppExchange app by Align.ly LLC, launched April 2020. With a rating of 5.0★ from 10 reviews, it currently ranks #14 in the Campaign Management category.
AppRanks data: Align.ly Multi-Touch Attribution for B2B Companies ranks #14 in Campaign Management on Salesforce AppExchange, placing it in the top 11% of that category.
AppRanks verdict
Generated from live marketplace data — refreshed daily
Align.ly Multi-Touch Attribution for B2B Companies is a category-leading Salesforce app with a limited review volume. It is listed in the Campaign Management category on Salesforce AppExchange, which AppRanks treats as the canonical taxonomy node for ranking and competitor comparison. 10 reviews put it in the early-traction tier — useful for early-stage stores willing to be on the leading edge. Early-traction review counts are sensitive to single launch periods or feature events, so a 30-day re-check before bigger commitments often resolves whether the trend is sustained. Paid-only pricing means evaluating fit on the marketplace listing or via the developer's documentation before installing. AppRanks tracks rating, review count, pricing tier, and category position daily — the figures on this page reflect the most recent scrape from the canonical Salesforce AppExchange listing.
Pros
- +High average rating (5.0★) signals consistent merchant satisfaction
- +Published by Align.ly LLC — established developer track record
Cons
- −Limited review base (10) — ratings can shift significantly with new feedback
- −Paid-only pricing (paid) — evaluation requires committing payment details
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About Align.ly Multi-Touch Attribution for B2B Companies
Understanding the complete buyer's journey in a complex B2B environment is challenging. Align.ly Attribution solves multi-touch attribution in a simple, elegant solution leveraging native Salesforce Campaigns and tracking both online and offline events.
How Align.ly Multi-Touch Attribution for B2B Companies works
▶ ONE HOUR IMPLEMENTATION Install and implement in less than an hour. Apply attribution retroactively and get value immediately. Other attribution solutions take 6-12 months to get value.
▶ APPLY ATTRIBUTION RETROACTIVELY Already using Salesforce Campaigns? Align.ly Attribution can run the attribution models retroactively against your existing Salesforce Campaigns.
▶ MULTI-TOUCH ATTRIBUTION MODELS First Touch, Last Touch, Equal Weight, Time Decay, and U-Shaped models are all supported out-of-the-box.
▶ OPPORTUNITY AND ACCOUNT-BASED ATTRIBUTION Does your sales team attach Contacts to Opportunities? Great! Use Opportunity-Based Attribution. Do you have a transactional sales with a small buying committee? Account-Based Attribution might be for you.
▶ ONLINE AND OFFLINE ENGAGEMENT We support both online and offline engagement.
▶ INTEGRATES WITH MARKETING AUTOMATION Eloqua, HubSpot, Marketo, and Pardot are all supported. If your marketing automation can push Leads/Contacts to Salesforce Campaigns, it will integrate with Align.ly Attribution.
* Get Started With A 7-Day Free Trial - Simply Install Through The AppExchange *
Key features
- Native Salesforce - Align.ly Attribution leverages native Salesforce Campaigns making it easy to capture online & offline engagement. Many Attribution Models - First Touch, Last Touch, Equal Weight, U-Shaped, and Time Decay all come out-of-the-box.