Competitor Insights for Salesforce AppExchange
Competitor Insights is the #61 ranked sales methodologies app on Salesforce, with a free plan available, as of Sep 12, 2026.
Competitor Insights is a Salesforce AppExchange app by Competitor Insights LLC.
AppRanks data: Competitor Insights ranks #61 in Sales Methodologies on Salesforce AppExchange, placing it in the top 65% of that category.
AppRanks verdict
Generated from live marketplace data — refreshed daily
Competitor Insights is a newly-listed Salesforce app with a limited review volume. It is listed in the Sales Methodologies category on Salesforce AppExchange, which AppRanks treats as the canonical taxonomy node for ranking and competitor comparison. no published reviews yet means feature claims are unverified by the wider merchant base. Without a published review base, the only fit-signal available is the developer's own documentation plus the marketplace's listing-quality audit (linked below). The free tier lets you trial the entry feature set without committing a payment method. AppRanks tracks rating, review count, pricing tier, and category position daily — the figures on this page reflect the most recent scrape from the canonical Salesforce AppExchange listing.
Pros
- +Free tier available — no card required to evaluate
- +Published by Competitor Insights LLC — established developer track record
Cons
- −No public reviews yet — fit and reliability are unverified
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About Competitor Insights
How Competitor Insights works
Increase close rates and understand competitors by tracking, analyzing, and strategizing against the competition.
1. Easy to create and track Competitors 2. View Win/Loss Ratios for deals with competitor involvement 3. Create and surface competitor playbooks to reps at the right time and place 4. Allow reps to associate competitors to their deals and prospects and track competitor involvement
Competitor Insights is built to help the entire company understand and improve their win-rates against competitors and better understand their products. Using competitor insights can provide valuable insights for Revenue Operations, Marketing, Sales, and Product Development teams.
Competitor Insights includes:
1. Custom objects to track Competitors, Competitor Products 2. Customizable playbooks to the right talk tracks to reps at the right moments 3. Screen components to manage and create competitors, their products, and playbooks 4. Ability to associate competitors to Accounts, Opportunities, and Leads via custom screen flow that can be added to a lightning page to mold to your current workflows 5. Flexibility to customize and add competitor tracking to your unique workflows
Key features
- For Revenue Operations Leaders • Provide reps with easy way to log competitors to opportunities • Adjust your pricing strategy to remain competitive • Use insights like win/loss ratios to make informed decisions • Focus resources on high-impact areas
- For Marketing Leaders • Spot emerging trends and shifts in customer preferences. • Craft more effective marketing campaigns by understanding competitor tactics. • Highlight to to the sales floor unique features/benefits that differentiate your product
- For Sales Leaders • Refine sales tactics based on what is or isn't working against competitors • Deliver targeted positioning to counteract competitor strengths and highlight their weaknesses. • Gain insights into win/loss rates against competitors
- For Product Development • Gather feedback on why deals were lost which can inform product improvements. • Identify features or services that competitors offer, which could be incorporated into your offerings.
- Competitor Insights Home Page • Competitor overview, win/loss rates, and how many deals are they influencing against your sales team • Quick access to playbook management and competitor account management
- Guided and simple competitor widget for sales floor • Make it easy for reps to add competitor influence on deals by customizing your lightning pages with our lightning page screen flow • Provide easy access to competitor playbooks directly on leads/deals
- Competitor Landing Pages • Competitor Insights reporting and charts per competitor • What deals or prospects the competitor has been involved with and win/loss ratios of opportunities against specific competitors
- Customizable Playbooks • Add files (like custom battlecards), custom fields, and other talking points to playbooks and surface to reps directly on their leads and opportunities
- Permissions • Granular control over who can create Competitors, Playbooks, or Insights • Ensure data integrity of competitors while enabling the right teams to add insights or playbooks
Category rankings
As of Sep 12, 2026- Sales Methodologies#61of 94Top 65%
- Sales Productivity#183of 205Top 90%
- Sales Intelligence#257of 367Top 71%
- Sales#1283of 1,768Top 73%
See 90-day rank history for each category
Track daily rank changes, category shifts, and position volatility.
Keyword rankings
Competitor Insights ranks for 3 keywords across Salesforce AppExchange. Here are the top 3:
Competitors & alternatives
Competitor Insights doesn't have curated competitor matchups yet. Other tracked sales methodologies apps on Salesforce:
Frequently asked questions
What is Competitor Insights?
Competitor Insights is an app for Salesforce. It is published on Salesforce AppExchange and tracked by AppRanks, and it has been listed on the marketplace since 2024. It is listed under the Sales Methodologies category on AppRanks, where you can see its current category position, review-velocity trend, and how it compares against the top alternatives in the same space. Developed by Competitor Insights LLC.
Who uses Competitor Insights?
Competitor Insights is actively installed across Salesforce stores tracked by AppRanks. Its review base is still building, which usually maps to early-stage merchants and stores piloting a new workflow. It is part of the Sales Methodologies category on Salesforce.
Where does Competitor Insights rank on Salesforce?
Competitor Insights currently sits at position #61 in the Sales Methodologies category on Salesforce. That places it in the top 65% of 94 apps tracked in the same category. Category positions are read from the live marketplace ranking and refresh on each scrape, so the number you see here reflects the most recent crawl rather than a long-running average.
What does Competitor Insights integrate with?
Competitor Insights lists 2 integrations on its Salesforce marketplace page. The most prominent are Sales Cloud, Sales Cloud. Integration data is mirrored from the live Salesforce listing on each refresh, so the set above tracks whatever the developer has currently published — it does not reflect deeper compatibility AppRanks has not been able to verify from public data.